I don’t have a exact figures, but I have read that less than 50% of the plastic that finds its way to the recycling bin ever gets reused. In other words, there is not enough demand to recycle most of the plastic that Americans try to recycle.

Even more pathetic is this: American are currently putting less than 15% of their plastics into the bins.

Clearly we need greater demand for post-consumer plastic. This news from Hyundai seems like a step in the right direction.