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I don’t tend to think of myself as being particularly tied to brands, but after reading my friend Lyza’s Brand Affinity post, it occurred to me that I might have a few brand affinities. I define brand affinity as any special connection to a line of products, and they tend to fall into two categories: first, there are brands that I seek out when buying a new widget (as in, “Need a new mouse, and my old Microsoft mouse was great…”); second, there are brands that I actively follow to see what new widgets I can buy (ahem, iPhone). I shamelessly buy new Apple stuff, I’m a longtime TiVo nerd (I’m on my third box), and I’m an inveterate Amazon shopper (I have the annual prepaid two-day shipping thing…). In fact, the longer I think about it, the more brands start to float to the surface: Nikon cameras, B&W speakers, Nivea skin care products, Nabisco 100 Calorie Packs…uh oh. Apparently I’ve signed on to a bunch of brands without even noticing it.
Commenters on Lyza’s blog listed some more brands that I see in many of my friends’ lives: Nintendo, LL Bean backpacks, All-Clad, Herman Miller, Burt’s Bees, and so on. Brand affinities are everywhere, and they extend to art and entertainment — I subscribe to several McSweeney’s products, I watch everything the Coen Brothers make, and we’ve discussed authors I’ve “finished.” So here’s a discussion topic for today: what brand affinities do you have? Also: what little-known brands would you recommend?
You have to try World’s Finest Chocolate Continental Almonds. These are the best chocolate covered almonds I have ever eaten. Crunchy with a smooth chocolate finish. Yum. Yum.
posted by Kate on 11-15-2007 at 9:48 am
Cutco knives! There are so many “trendy” kitchen tools out there, and “designer knives” have become a big marketing schtick. There are some good popular performers out there (global, henckels, wusthof) but the dreaded celebrity-chef endorsed products just defeat the purpose. There is nothing better than a Cutco! These knives have been around forever. They are solid, well made and feel good in your hand. Cutco will also sharpen them for free, for as long as you own them! Can’t beat that! Racheal Ray be damned, I will never succumb to your orange-handled monstrosoties!
posted by Jill on 11-15-2007 at 9:53 am
Record lables, im a dj and will get anythign on sertain lables i know its different to brands but i feel my self hovering over lables such adn min_s and anticon even though anticon has a lot of poo as well il still sift through it knowing il find summit good
posted by kurt on 11-15-2007 at 9:56 am
I think lots of people disclaim any brand loyalty because they think it makes them a tool of advertisers or marketers. But most people’s loyalty comes from positive experiences with the product. In that sense brands do just what they are supposed to: they help a consumer find a reliable (to them, anyway) product.
Here’s mine: Viva paper towels (far and away the best - try it); TiVo; Clarks shoes; Cheerios; McDonald’s (yes it’s garbage, but it is consistently delicious); Costco; Nintendo; zappos.com
posted by Eric on 11-15-2007 at 10:07 am
–Birkenstocks - I’m on my 5th or 6th pair. I never remember to get them resoled until it’s too late.
–Coca-Cola Products - Cherry Zero specifically
–Jack’s frozen pizza - cheap and tasty
–Trader Joe’s - When I’m in a big city
–White Castle - When I’m near one
–Fossil Watches
–Miller High Life
posted by Dusty on 11-15-2007 at 10:11 am
How do I love thee, let me count the brands:
Diet Coke with lime
Betta-Bio Gold betta fish food!!
Sharpie markers
Tribe of Two Sheiks hummus
Swingline staplers
posted by qt314159 on 11-15-2007 at 10:33 am
Tilley hats
Black Diamond climbing/caving gear
Lou Malnatti’s pizza, while in Chicago
Oreo cookies
Panera Bread
Jones Soda
Mmmm…Jones Soda
posted by Ben on 11-15-2007 at 10:38 am
Kraft Mayo
Charmin, TP
All Clad for cook ware
Jockey panties
Mabelline mascara
Quaker oatmeal
Wendy’s fast food
posted by Juligirl on 11-15-2007 at 10:40 am
-Mental_floss- to fuel my knowledge junky-ness.
-Diet Dr.Pepper - hey, someone’s gotta keep them in business.
-Lays potato chips - the best variety around
posted by susan on 11-15-2007 at 10:40 am
Ibanez Guitars and Basses
Logitech
Atlus
posted by Nick Castille on 11-15-2007 at 10:49 am
I have been completely loyal to black low-top Converse All-Stars since 1992. Yes, even though Nike bought them out. :P Other brands I am loyal to are…Orbit gum, those 100 Calorie Snack Packs, Lean Cuisine, Shell gas, Ralph’s grocery store, Subway, Vitamin Water and Starbucks.
posted by Kate on 11-15-2007 at 11:17 am
phaidon books - like the example of record label magenetism above…always need to check the line-up.
post-its
staedtler pens - the sweetest ink on the planet.
moleskin day planners
puma sneaks
posted by Erin on 11-15-2007 at 11:22 am
Martha Stewart (shows, mags, products)
REI
Trader Joes
Giant Eagle Market District Pasta Sauces
posted by Cassandra on 11-15-2007 at 11:26 am
You know, I never really thought about it like that until I read the article… But, I do have quite a few.
Old Navy — one of the only places that I can find the short length jeans. (I’m only 4′11″.)
Coffee Mate Vanilla Creamer — you don’t need any sugar, the cream is sweet on it’s own.
Taco Bueno — I’m orginally from Chicago and now live in Tulsa and, it’s so much better than Taco Bell! Mmm, now I want some on my lunch break.
Burt’s Bees — I bite my lips a lot, and the chapstick is great!
And, my list of make up products … I consistenly buy powder from Almay, mascara from Cover Girl and, and the high impact color eye shadow from L’Oreal. Ulta is my mothership, pretty much. Haha.
posted by Rosie on 11-15-2007 at 11:38 am
Skippy peanut butter
Hidden Vally ranch dressing
Taster’s Choice instant coffee
Coffeemate french vanilla creamer
Oreo cookies
organic grown lettuce
Clairol Preference
Charmin tp
JanSport backpacks
posted by Melinda on 11-15-2007 at 11:48 am
Chipotle
Coca Cola
Breyers
Tylenol
Earth Shoes
Skippy
Mountain Mike’s Pizza
L.E.I. jeans
Kettle Chips
Sony
Rembrandt Toothpaste
Clorox
posted by Leah on 11-15-2007 at 11:58 am
My little known favorites-
Elimitaste Zapp gum (with Xylitol) - best gum for people who can’t do sugarfree gum
Bare Kiss lotions and balms, Santa Fe NM - great artisan product for the body
Tsonga shoes - fun shoes/great mission
Sweet and Saucy - fabulous dessert line
Salvo Magazine - 2nd favorite magazine =-)
My other favorite items:
BareMinerals
Anne Taylor
MOP hair product
Urban Decay Roach eyeliner
Yogi Tea
Trader Joe’s Spa line for hair
posted by christina on 11-15-2007 at 12:00 pm
Q-Tips — nothing but the best swabs my ears!
posted by Kristie on 11-15-2007 at 12:05 pm
H&M- always stop there first for new clothes. Lovelovelove that store.
Lean Pockets- I’m lazy and commute almost 2 hrs in the morning, so a nice frozen Four Cheese Lean Pocket is way too easy to grab and stick in my lunchbox.
posted by Kate on 11-15-2007 at 12:06 pm
Guinness
posted by If I Get Old on 11-15-2007 at 12:10 pm
Bonne Bell Dr. Pepper LipSmackers. I can’t guess how many tubes of it I’ve bought in the last few years…has to be nearly 100 by now.
posted by Mallory on 11-15-2007 at 12:10 pm
Bareminerals for make up is the first thing that came to mind. I credit this make-up as the cure from my early-adult acne and horribly oily skin.
(Was that too much information? Oh well.)
Others are:
Verizon for cell service
Sprayway glass cleanerPost-it
Lay’s BBQ chips
Ziploc (bags, food storage)
posted by Erin on 11-15-2007 at 12:24 pm
mental_floss - Check my Amazon WishList and my bookshelf… you’ll find every book and almost every issue.
Sharpee
Google
Crocs (athens, in particular)
posted by Trena on 11-15-2007 at 12:33 pm
Dockers khakis
Lee jeans
Converse/Adidas/Puma sneaks
Fruit of the Loom underwear/socks
Colgate toothpaste
Oral-B toothbrush
Schick razor
Gillette shave gel
Old Spice deoderant
Lever 2000 soap
Bic lighters
Heinz Ketchup
Wemans (grocery store) in-store brand (in most cases it’s of higher quality than name brands, and cheaper to boot)
Technic and Numark DJ equipment
Hallmark greeting cards
Saranac beer
Tito’s vodka
:)
posted by Clotho on 11-15-2007 at 12:40 pm
Rao’s marinara sauce.
Costs more than other brands but it’s SO worth it, especially if you’re originally from New York and can’t find any good italian food!
posted by Jill on 11-15-2007 at 12:42 pm
Once a year I buy my Reef flip flops to wear for the next 12 months.
posted by cousin on 11-15-2007 at 12:52 pm
it was only reading through other people’s lists that I started to realize that I have more brand affinities than I thought!
Cheerios–all generics taste funny
diet coke
moleskin notebooks–they’re just the best
suki chapstick
arm and hammer toothpaste
oral b toothbrush
best foods mayo
chipotle–I’m known for driving far out of my way for a chipotle burrito
q-tips
woodchuck hard cider
bounty paper towels
smartwool wool socks
new balance sneakers
starbucks coffee thermos–they’re the only ones that stay on, keep the coffee hot and don’t leak
local things (willamette valley, oregon)
Roth’s Market for groceries
Burgerville
Draper Valley chicken
Oil Can Henry’s
posted by jenny on 11-15-2007 at 1:03 pm
Tim’s Cascade Potato Chips
Body Shop skincare
Clorox
Gymboree
Google
Bumble + Bumble
Honda
posted by Lebetho on 11-15-2007 at 1:18 pm
Many affinities.
Park Tools
Ryobi tools
Trader Joe’s
Fruit of the loom
Rockport
Adidas
Levis
Altoids
Gillette Mach Three
Mavic
Bell helmets
Pearl Izumi
Timbuk2
Sidi
Smartwool
Bosch appliances
Sharpie
Moleskine
Spiegelau glassware
Riedel glassware
Little (or lesser) known:
Ibex Outdoor Clothing, wool rules
Rivedell Bicycle Works
Laphroiag single malt scotch
Lagavulin single malt scotch
posted by fixedgear on 11-15-2007 at 1:27 pm
Dove Chocolate
Boulevard Wheat Beer
Keen shoes
Calvin Klein jeans (and underwear)
Victoria’s Secret bras
Orbit Bubblemint gum
Reef flip-flops
Blistex lip balm
Chilewich bags
Crate and Barrel
Audible.com
posted by Bre on 11-15-2007 at 1:35 pm
Oh…and Hendrick’s Gin
posted by Bre on 11-15-2007 at 1:37 pm
I love NJ pizza! I don’t live there anymore, but when I did, you noticed that everyone had their pizza place loyalty (all REAL places, not chains!) and depending who was ordering, they stayed “brand” loyal. I am going there for Thanksgiving and I’ve already called Michael at Michael’s Pizzeria to tell him to get ready because I will likely be molto affamato!!! (VERY hungry!)
Oh and Erin (the one who likes Bareminerals)- does that stuff really work? I’ve been too lazy to try it but I have the same problems you mentioned.
Could it be that I am developing a new brand loyalty over a comment section of a brand loyalty post? Weird!
posted by Kelly J on 11-15-2007 at 1:39 pm
Wow. I am a brand-whore. I had no idea. Until now.
Food
-Zapp’s Cajun Dill Gator-Tators Potato Chips
-Krema Peanut Butter
-Stauff’s coffee
-Jeni’s Ice Cream, preferrably Queen City Cayenne
-Traditional Medicinals tea
-Huy Fong Sriracha (hot sauce)
Shoes
-NewBalance tenis
-Dansko maryjanes
-Chaco sandals
-Abilene boots
Clothing
-Wrangler jeans
-Threadless tees
-AnnTaylorLoft when I have to go to work
-Wigwam socks
Toiletries
-Yardley lavender body wash
-Degree deodorant
-Matrix Biolage shampoo & conditioner
-Bumble & Bumble hair product
Makeup
-BareMinerals
-Diorshow mascara
-Urban Decay Eyeshadow Primer Potion
Household Items
-Koziol gadgets
-Method cleaning supplies
-Ikea bedding (cheap!)
I am also an Etsy-whore, an UncommonGoods-whore and I would buy (if I could) anything Maggie Mason recommends at Mightygoods.
The funny thing is, I don’t shop often, but for groceries.
posted by Lindsay on 11-15-2007 at 1:44 pm
I have brand anti-affinity (what’s the opposite of affinity?) towards Starbucks.
Its so convenient but with their ridiculous pricing, nasty coffee and obnoxious naming system I avoid it like the plague.
I know this isn’t a brand but….
Any movie with Brad Pitt in it is a good bet.
He (or his agent) has a knack for picking good scripts. Plus, he aint hard on the eyes!
posted by Sweet Pea on 11-15-2007 at 1:59 pm
Kelly, Bareminerals is awesome. I’ve been using their foundation for…. five years(?) and I can’t imagine I’ve used anything else.
It takes some getting used to becuase it feels like you’re wearing no makeup at all. But it’s SO much better than caking liquid foundation all over your face.
The ONLY complaint I would have is that it doesn’t stay on as well as other foundations do. I usually do a quick touch-up at lunch and again in the evening if I go anywhere.
posted by Erin on 11-15-2007 at 2:09 pm
Dr Pepper
Mrs. Baird’s
Blue Bell
Hmm…these are all Texas brands. I guess that says a lot about me and my upbringing.
posted by Erin on 11-15-2007 at 2:10 pm
My grocery brand affinity is usually ‘what’s on sale this week,’ or if nothing is, ‘what costs the least.’ Ah, the life of a graduate student. Oh, except for milk. I always buy the local co-op brand because I want to support local dairies and encourage agriculture.
I have to admit I have an affinity for Dixon Ticonderoga Number 2 pencils. A fresh box of those makes my artist’s heart leap for joy.
posted by Katherine on 11-15-2007 at 2:10 pm
Blue Bell ice cream.
There is no alternative. As a child, I attempted to bring it from Texas to Alabama after discovering there wasn’t Blue Bell in Alabama. Now there is though….no more melty disasters.
and Rainbow flip flops, Cheetos brand Cheese Puffs, and no generic brand cereals
posted by WarTiger on 11-15-2007 at 2:21 pm
The only thing I can think of that I’m totally brand loyal is tuna fish. I like Starkist. Nothing else will do. Period.
posted by Melissa on 11-15-2007 at 2:22 pm
I believe two of the best examples of brand affinity would be xerox and kleenex
posted by jen on 11-15-2007 at 2:26 pm
Just thought of some more.
Food
–Mike-sell’s potato chips - mostly in the Midwest
–Tim’s Cascade chips - Pac NW
–Jif Extra Crunchy - I will accept no substitute
–Meijer’s - Wal-Mart is avoided at all costs
–McDonald’s - When in a foreign land it tastes like home, greasy, salty, and chock full of hormones
–American Airlines - The flight attendants are sooo much nicer than on United
posted by Dusty on 11-15-2007 at 2:36 pm
Costco
Whole Foods
Google
REI
Rold Gold pretzels
Tropicana Orange Juice (no pulp!)
Izze (so very tasty)
Samsung
Braum’s (I plan my trips to the old hometown to make sure my meal times coincide with the times I will be passing towns that have a Braums)
mental_floss
Zebra Sarasa pens
Valve Software
Stride (gum)
Forgotten English daily calendar
Columbia
posted by Kevin on 11-15-2007 at 2:42 pm
American Eagle - consistent and cheap.
Bareminerals - I, too have discovered the miracle that is Bareminerals.
Apple (computers, mp3 players)
Sony (cameras, TVs)
Subway - I hate Quiznos.
Diet Coke
Oreos
Clinique
Grey Poupon
And Lindsay, I am also an Etsy and UncommonGoods whore :).
posted by Leah on 11-15-2007 at 2:47 pm
Those of us who work in publishing want readers to get into brand awareness too (so far, Penguin Classics stands out in book brand awareness).
So check out the publisher or imprint of your favorite reading materials and let that help you find other books to love.
posted by Caleb on 11-15-2007 at 2:48 pm
BareMinerals
Crest
Trader Joe’s if Des Moines had one =( I used to exclusively shop TJ’s when we lived in Philly.
Diet Coke
Philosophy 3-in-1s
Jack Daniels
York mints
MAC lipstick
Target
mental_floss, of course!
posted by Stacy on 11-15-2007 at 3:01 pm
adams natural peanut butter
mrs. meyers laundry and cleaning products
method hand soap
kleenex brand kleenex
arm and hammer kitty litter
iams cat food (not my choice, my cats are finnicky)
google
kettle chips
tillamook and umpqua ice cream
pt. reyes bleu cheese
posted by jenn on 11-15-2007 at 3:14 pm
lol
NJ PIZZA RULES!!!!!!!!!! I totally forgot that one, thanks Kelly J!
posted by QT314159 on 11-15-2007 at 3:20 pm
Bag Balm (the bicyclist’s friend)
Orbea (maker of fine bicycles)
Publix (groceries are important)
Garden of Eatin’ (blue corn chips, yum)
Levengers (pen paraphernalia)
Walther (great ergonomics)
Pelican (outstanding cases and lights)and
Kershaw (knives that work)
posted by tedwin on 11-15-2007 at 3:29 pm
-chipotle for sure. i heard that if you get a chipotle tattoo, they give you free burritos for life. then i called and asked. a man said that it was not company policy, but that he would give me a burrito anyway. alas, i chickened out.
-cheez-its. cheese nips and gold fish are gross.
-diet coke mmmm.
-starbucks. not just because i work there. i’ve given the coffee bean three tries now and i give up.
-in and out burger. the only fast food burgers i eat.
-arizona green tea
-underwear from urban outfitters
-aveeno shaving cream
posted by Kelly on 11-15-2007 at 3:37 pm
you need to try method home products. they have no toxic vapors or cleaning agents (one bottle of detergent clearly states that if you swallow it, you can dilute it with water no problem). they clean as well as any product, but i don’t feel like i’m poisoning myself as much :)
also, i bow down shamelessly to converse and apple.
posted by TK on 11-15-2007 at 3:39 pm
MOXIE! (no New Englanders on here apparently)
Volkswagen
Benchmade knives
..I know I’ll be in the extreme minority on Mental_Floss with this one, but, Ruger Firearms.
posted by Andrew on 11-15-2007 at 4:08 pm
Forgot to include DK Eyewitness Guide books, especially travel guides. I love their diagrams and well-organized info.
And Kelly- I second you on the In N Out Burgers!
posted by Lebetho on 11-15-2007 at 4:20 pm
While so many of my brand obsessions have been mentioned, I will add two more.
–Several people have mentioned Bare Minerals, but I have had better luck with the Jane Iredale brand. Can’t make myself go back to any other, despite the fact it is expensive and a bit harder to find.
–LUSH brand cosmetics. Again, a bit more expensive and harder for me to get–right now I can ONLY get it online–but with the skin issues I have, it is the best for me. I am really in love with several of their solid shampoo bars! If you take good care of them, they seem to last FOREVER.
posted by cmk on 11-15-2007 at 4:21 pm
-Viva paper towels
-Apple (iPod… my glorious MacBook Pro)
-Burts Bee’s Lip Balm
-Kroger brand chips (yes. I like them better than lays.)
-Aquafresh Extreme Clean
-Five gum (the blue one)
-Bic pens (med. point)
-Facebook (is that a brand? oh well. It’s much better than myspace that’s for sure)
-Old Navy socks
-My laceless converse with four holes and almost no sole left.. and they aren’t even black anymore. My I love them anyway
-PUMA running shoes
posted by Rachel on 11-15-2007 at 4:28 pm
I am so loyal to Suave products. So cheap, but works the same as expensive stuff.
Also loyal to Sony and Saturn. I’ve never had a bad Sony product. And the people at Saturn are saints (plus, a Saturn saved my life!)
So loyal to Blimpie (are they even around anymore?) that I would go there after working at Subway all day in my Subway clothes. The Blimpie people loved it. Also, the Indian dudes who worked there made it a point to remember customers’ favorite sandwiches. Not kidding. It was surreal. And their subs made Subway taste like dirt.
posted by Nat X on 11-15-2007 at 4:46 pm
I used to go to Blimpie every day. It was frickin’ heaven.
posted by Higgins on 11-15-2007 at 5:17 pm
- Sony (camera, cell phone and new computer I’ll be purchasing soon)
- Creative (mp3 player)
- Jif Extra Crunchy peanut butter
- Jimmy John’s Sandwiches
- Bedhead Brunette Goddess shampoo & conditioner
- Volkswagen (still on my first one, but really think it will become a brand affinity)
- Hiland chocolate milk
- Tia Rosa Thin Tortilla Chips
- Oral B Pulsar toothbrush
- Degree deodorant
- Burt’s Bees
And I also share the anti-affinity for Starbucks, so I guess I have an affinity for independent coffee shops.
posted by Nicole on 11-15-2007 at 5:27 pm
O.k., if you guys are brand whores I guess that makes me the madam or some kind of uber whore at the very least! I have so many brand loyalties I can’t begin to count them all.
Lush…awesome!
Jeep…….I’m on my 5th.
Coke……..no diet please
Marlborough light 100’s….in the box
Mary Kay moisturizers……..saved my skin
Levi jeans
Coach purses
Trader Joe’s and Target, natch….everyone’s favs
and that’s just the tip of the iceberg.
posted by Jill on 11-15-2007 at 8:08 pm
*burts bees lip shimmers
*baremineals foundations and glee
*birkentstocks (i have 5 current pairs)
*victorias secret underwear (cotton are the best!)
*toyota
*kroger ketchup
*colgate toothpaste
*charmin tp
*only green giant frozen corn on the cob
*blue bell icecream
*canon cameras
*sharpies
*scotch brand tape
*crayola crayons and markers
*secret platinum deo
*philosophy hope in a jar moisturizer and purity made simple cleanser
*bath and body foaming soaps
*gap and old navy clothes
*and, i agree with kevin, when i travel to oklahoma, i MUST go to braums. was there last week, and went 4 times. the pumpkin ice cream was divine!
*and lastly, Dennys. there is not one here, and i will stop just to eat there. we see the commercials all the time, and it drives me nuts!
posted by Kim on 11-15-2007 at 8:09 pm
Oakley sunglasses
Canon Powershot SD Elph line
MAC cosmetics–I’m of mixed heritage and their foundation/powders work with my “unique” skintone.
Puma sneaks for chillin
New Balance for running
H&M
Blistex Lip Medex
Wendy’s
Coke
Levi’s jeans–love the long length!
Reef flip flops
John Freida Brilliant Brunette shampoo & conditioner
Guess heels
Cheerios
Campbell’s soups
Anna’s Taqueria in Boston & Cambridge. Cheap and oh-so-yummy
Terry Pratchett books–can he be considered a brand?
posted by Jackilina on 11-15-2007 at 8:27 pm
Diet Dr. Pepper runs through my veins in place of blood.
posted by Sandy on 11-15-2007 at 10:29 pm
Andrew, I’m from New Englan, I just find Moxie to be nasty….sorry
posted by jen on 11-16-2007 at 10:01 am
Well I couldn’t help but chime in when I saw the photo of the Nintendo controller. We’ve actually had 4 people get MyFreeImplants.com tattooed on their body as a testament to the life changing experience they enjoyed by using our website. It’s an amazing feeling to have that big of an impact on someones life.
Full blog post with photos is available here: myfreeimplants.com/free-breast-implants/?p=604
posted by Jason on 11-16-2007 at 11:02 am
Porto Rico Imports !!!
I love these folks! They sell fine coffee & teas of the world along with mugs and other coffee/tea paraphenalia.
They are family owned and operated and have been in business since 1907. They have only three locations (all in NYC) but have a website (www.portorico.com) where you can order anything they sell in the stores.
They are the only coffeehouse I know of that sells organic, fair trade, bird-friendly coffees at a reasonable price (about $7/pound).
Call me crazy, but I won’t buy my coffee anywhere else. And for the holidays, I usually buy about 10 pounds to give as gifts.
posted by Kristen on 11-16-2007 at 12:16 pm
I like to avoid brand loyalty as a rule, just because it allows me to try new things more often. But of course there are some well tested/high quality brands that have found a way into my daily life no matter what. They have earned a place in my heart.
Bic lighters
Zippo lighters
Camel Cigarettes
Rhoto V eye drops (AMAZING)
Waters Chromotography products (for the working scientist)
Express jeans
Old Spice
Diet Lipton Green Tea
Google
Samsung cell phones
Windows
Dunkin Donuts
Long Trail ale
Magic Hat
Camden, NJ Crack-cocaine (just kidding)
Anything with Teflon/stain resistance
I used to be quite loyal to Nintendo (since NES days), but the gamecube has kept me from getting or even wanting a Wii. I avoild Apple because I think the iPod/iPhone should have a replacable battery and that Apple intentional avoids it so people will buy one every 1-2 years.
posted by evan on 11-16-2007 at 12:16 pm
My list does make me look like a shameless consumer- maybe I am?
Trader Joe’s
Old Navy ($5 tank tops)
Honda (nearly 40 mpg)
Sony (who else makes purple computers?)
Starbucks (consistent)
New Belgium (Fat Tire)
Taco Bell
Nordstrom (for shoes)
posted by Elizabeth on 11-19-2007 at 4:09 pm