Online Mediakit

Advertising Specifications

Advertising is available on mental_floss's website as well as in our weekly email newsletter.

Deadlines

Space Reservation: seven working days prior to first day to run
Material Deadline: four working days prior to first day to run
Cancellation: three working days prior to first day to run
Interactive Advertising Bureau's standard terms and conditions

Ad Specifications

FOR ALL ADS: File size limit is 40KB for all ads
Must be accompanied by the URL you want your ad linked to, which must be active when submitted to
If background is white, must have at least a dark one-pixel border

Ad dimensions:

Website
728x90 / 970x90 Leaderboard
300x250 Medium Rectangle
Accepted formats are GIF, JPG or Flash
Flash files must be click TAG enabled
Video ads may auto-play, but audio must be initated by the user

Newsletter
234x60 Half Banner
160x600 Wide Skyscraper 1
160x600 Wide Skyscraper 2
Accepted formats are GIF or JPG. Flash and video not accepted.

Sponsorship Opportunities

Blog Posts and Quizzes
Advertiser provides HTML content and creative
mental_floss will include a short recommendation at the beginning of the email.

mentalfloss.com is brain candy for busy individuals looking to steal a few minutes for themselves. Updated several times a day, the site features short, addictive quizzes, daily brain teasers, forgotten histories, bizarre science, gorgeous photo galleries, cocktail party cheat sheets, an Amazing Fact Generator, quick trivia lists and engaging stories that are regularly featured on Yahoo! and CNN. The site even includes an Ultimate Brain Challenge, where an animated sensei peppers readers with trivia and guides them to a sharper knowledge of history. Simply put, mentalfloss.com is a playground for active minds and a vacation from the daily grind.