The Late Movies: Wonderful Book Trailers


I love how creative the book industry's marketing efforts have become. Gone -- well, mostly gone -- are the boring advertisements of old in which the author simply says a few words imploring you to read their book. Today, the marketing medium of choice is the ever-popular book trailer; book trailers are becoming increasingly longer, more complex, and more creative. These are just some of our favorites...

Modernist Cuisine by Nathan Myhrvold, Chris Young, and Maxime Bilet

Published by The Cooking Lab, March 2011

Room by Emma Donoghue

Published by HarperCollins (Canada), August 2010

You Are Not So Smart by David McRaney

Published by Gotham, October 2011

When I Grow Up by Al Yankovic and Wes Hargis

Published by HarperCollins, February 2011

Post-It Note Diaries by Arthur Jones

Published by Plume, October 2011

Nina in That Makes Me Mad! by Hilary Knight and Steven Kroll

Published by Toon Books, September 2011

Unaccountable by Marty Makary, M.D.

Published by Bloomsbury Press, September 2012

Twenties Girl by Sophie Kinsella

Published by Dial Press (UK), July 2009

Instant: The Story of Polaroid by Christopher Bonanos

Published by Princeton Architectural Press, September 2012

The Boy with the Cuckoo-Clock Heart by Mathias Malzieu

Published by Flammarion (in French), October 2007


What's the best book trailer you've seen? Let us know in the comments!