I saw pics of this dog walking around, and immediately thought "What a croc!" Of course, I meant it in a totally admiring way. Members of the Neunkirchen Zoo street team came up with a genius PR campaign this last month. They've been walking a dolled-up pooch around town while handing out flyers that read "Come to the Zoo before the Zoo comes to you." Talk about animal magnetism! The threat has supposedly boosted attendance by 15% thanks to the team's creative campaigning. Link via the always intriguing Presurfer.