Fun With Glow Sticks

Chris Higgins

In this video for Bon Yurt yogurt (yes, it's an ad for yogurt), a group of artists paint a room using glow-in-the-dark material from glow sticks, then host a bizarre dancerless dance party. When the party begins, blenders rip up glow sticks, feeding tubes that snake along the walls. It's visually interesting and short -- there is no message here except "glow in the dark stuff looks cool" -- but I kept wondering how they would safely dispose of all that glow-stick stuff? What's even in those things? Turns out there's a Wikipedia page with lots of details on glow stick chemistry. Enjoy, yogurt-loving ravers:

The ad is explained in this post on ReelSEO.

(Via Devour.)