Buying items from Amazon can feel like cheating on your local bookstore or other small businesses in your neighborhood. Shake off that buyer's guilt by checking out Amazon's Handmade page, which features unique products created by what Amazon calls “Makers” from all over the globe.
Much like Amazon's Launchpad page, Amazon Handmade puts the spotlight on small businesses. However, this community is filled with crafters and artisans showing off products like toys, stationery, beauty supplies, and accessories. These small businesses can now reach the far corners of the world through Amazon's platform.
Instead of going to a big store to get a generic birthday card, discover Pop and Chill in Amesbury, United Kingdom. This shop features pop-culture cards based on The Golden Girls, The Office, and more. Better yet, buy your friend a gift that you can't get in a shop, like a personalized star constellation map for $35 from West Clay Company in Florida.
If you want to discover creators in your area, Amazon's Support Local Makers page can guide you to shops from specific regions. The page also curates the site's favorite finds and creators based on themes. For example, there is a special section of curated favorites selected by the founder of Women of Today, Camila Alves McConaughey. You'll find products like this coloring canvas (perfect for the adult coloring book fans out there) made by Different Strokes Art creator Prajakta P. from India.
You can discover everything Amazon's Handmade page has to offer here. For more deals and interesting products, make sure to look out for Amazon's Launchpad page, outlet store, most-loved products page, warehouse section, and coupon page.