Kellogg's Ambassador Creates a Dress Made Entirely From Cereal

Yelena Melnichenko

In anticipation of the launch of her new Special K cereal variety, Tess Daly, a Kellogg’s brand ambassador and U.K. television host, has helped design a dress made entirely out of Special K ingredients.

Daly teamed with London-based designer Petra Storrs, who has dressed Lady Gaga, on the unusual garment. 

The astounding, and somewhat edible, dress consists of 4,000 stalks of braided wheat, 500 whole almonds hand-sewn together, 800 cut almonds, 50 vanilla pods, 50 vanilla flowers, 100 apple peels, and 450 apples for the train. The entire process took a painstaking 200 hours to complete, with five pairs of hands on deck.

“I was amazed at the result Petra achieved—I never dreamed she’d create something so uniquely beautiful,” Daly stated in a release. "To have been allowed a hand in the design process was a great experience—I love fashion, and I love food—what a perfect combination of the two!“