Pier 1's Holiday Catalog is Also a Pop-Up Book
This holiday season, Pier 1 Imports is putting a fun spin on its traditional Christmas catalog: Instead of a regular book, the home decor company has created a pop-up that showcases its favorite Christmas decorating trends.
The limited edition catalog, which will be mailed to select customers, features trends like Plaid Tidings, Frosted Noel, and Champagne Shimmer. It was designed by paper engineer Bruce Foster, who is behind pop-up books on everything from America’s National Parks to Puff the Magic Dragon. According to Foster, “The book was produced by Structural Graphics, and printed by Blanks Printing in Dallas.”
Pier 1 has also brought the pop-up catalog to life in New York City’s SoHo neighborhood. The installation, Pier 1 Imports: Christmas Pop-Up Storybook, features life-sized vignettes from the book and will be open now until December 6, from 11 a.m. to 7 p.m. For information on the installation and to shop the pop-up catalog, click here.
All photos by Lucy Quintanilla.