Iceland is currently a hot tourist destination. The number of foreign visitors more than tripled from 2000 to 2014—and to attract even more vacationers, marketing campaign Inspired by Iceland launched a quirky video series called "Iceland Academy" earlier this year. The short films highlight local customs, provide travel tips, and offer crash courses on Icelandic etiquette.
In the clip below, which was spotted by Condé Nast Traveler, a man named Gudmunder—who describes himself as “Head of Spa Etiquette”—explains how foreigners can avoid awkward moments in the country’s hot tubs. (Hint: Make sure to shower before taking a dip.) Take a minute to improve your spa manners, or check out the Academy's YouTube channel for more advice.
[h/t Condé Nast Traveler]
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