Friends is about twenty-somethings navigating life, love, and work in New York City. Or at least that’s one theory about the beloved sitcom, which premiered on September 22, 1994. Here’s another: Friends is a glimpse inside a psychiatric hospital, where six patients are working through their personality disorders. In the 30 years since it made its debut, Friends has inspired a ton of wild fan theories on Reddit and Twitter. Here are a few of the strangest (and be careful: Mr. Heckles’s murderer is still at large).
1. Rachel dreamed the whole thing.
In the summer of 2017, this photo of the Friends season four DVD box ignited a fan frenzy. The image on the box shows the titular pals snoozing side by side. Ross, Phoebe, Monica, Chandler, and Joey all have their eyes shut, but Rachel—resting right in the middle—is wide awake and looking directly at the camera. Why is she the only one with her eyes open? Some fans suggested Rachel was plotting something sinister, or secretly very “woke.” But plenty more insisted it was proof the whole show was Rachel’s dream. According to one Twitter fan, Rachel fell into an anxiety-fueled dream the night before her wedding to Barry and imagined her own group of hip New York friends to cope with her frustration and dread. Except she woke up to reality the next morning, as shown on the DVD cover, where she’s surrounded by her dream friends.
2. Phoebe hallucinated the show.
Another popular theory suggests that Friends was all in Phoebe’s head—only this take is much darker. The basic premise is that Phoebe never got off the streets. She was a lonely unhoused woman with a meth addiction who peered into the window of Central Perk one day. She noticed five friends laughing over coffee, and imagined herself as part of the gang. In this fantasy, her pals didn’t always get her weird sense of humor, but they loved her anyway. In reality, the twenty-somethings in the window were wondering why a stranger was staring at them. This theory gained so much traction that a journalist asked Friends co-creator Marta Kauffman about it at a television festival. She quickly threw water on the whole thing. “That’s the saddest thing I’ve ever heard,” Kauffman replied. “That’s a terrible theory. That’s insane. Someone needs a life, that’s all I’m saying."
3. It was one long promotion for Starbucks.
According to one theory posted on Facebook, Friends was not a sitcom at all. It was actually a 10-year marketing ploy, designed to make Starbucks the new go-to destination for young people. Why else do the characters spend so much time in a coffee shop? True, the shop is not called “Starbucks,” but the subliminal evidence lies in Rachel’s last name (Green, like the Starbucks company color) and hair (styled like the mermaid in the Starbucks logo). Then there’s Ross and Monica’s last name, Geller, which is close to the German word gellen. It means “to yell,” just like the Starbucks baristas calling out customer names. The case only gets flimsier from there, but if you really want to read about how Chandler and Moby-Dick are connected, you can dive down that particular rabbit hole here.
4. Ross lost custody of Ben because he was a bad dad.
Ross’s son Ben arrives in the very first season of Friends, in the aptly titled episode “The One with the Birth.” He’s a constant character for several seasons, but as the show goes on, Ross seems to spend less and less time with his kid. Ben disappears after the eighth season, and never meets his half-sister Emma onscreen. There’s one explanation for this drop-off: Ross lost custody of his son due to increasingly disturbing behavior.
The blog What Would Bale Do lays out a bunch of examples: Ross sleeps with his students, tries to hook up with his cousin, and asks a self-defense instructor for help scaring his female friends. He’s also generally pretty jealous and possessive. According to this theory, Ross’s ex-wife Carol hit a breaking point and took full custody of their son, which is why Ben stops coming around his dad’s apartment in the later seasons.
5. Mr. Heckles was murdered.
Rachel and Monica’s mean old neighbor dies of natural causes in season 2—or at least that’s what they want you to think. By one Redditor’s account, Mr. Heckles was killed in cold blood. Moments before he dies, Mr. Heckles shows up at Monica and Rachel’s door, complaining that their noise is disturbing his birds. (He does not have birds.) Monica says they’ll try to keep it down and as Mr. Heckles leaves, he says he’s going to rejoin his “dinner party.” Minutes later, he’s dead. Ergo, his dinner party guest killed him. Of course, the likelier explanation is that Mr. Heckles was a very old man who wasn’t even having a dinner party. But where’s the fun in that?
6. There's a reason why the gang always got that same table at Central Perk.
How did the gang manage to snag the coveted center couch at Central Perk every single time? Simple: Gunther reserved it for them. It was all part of his ongoing campaign to win Rachel’s affections, and it explains why the group never had to fight for seating space. Well, except that one time.
7. There's a Parks & Recreation crossover.
In “The One With All the Candy,” Rachel insists she doesn’t sleep with guys on the first date, only for her friends to immediately call her out. Monica rattles off three names: Matt Wire, Mark Lynn, and Ben Wyatt. Could she be talking about the same Ben Wyatt from Parks and Recreation? According to Reddit, their ages check out. Ben would have been 26 at the time of the episode, making him a perfectly acceptable one-night stand for 29-year-old Rachel. But how does Leslie Knope feel about this?
8. Monica was the product of an extramarital affair.
Ross and Monica’s mom doesn’t even try to hide her favoritism. Judy Geller thinks Ross is a genius and Monica is, well, trying. (But could be trying harder.) One wild (and since-deleted) fan theory suggests Judy’s preference stems from a family secret: At some point in her marriage to Jack Geller, she had an affair, one she could never forget because it spawned Monica. Judy’s shame over this tryst is what causes her to lash out at Monica and praise Ross, her one “legitimate” child.
9. They’re all in a psychiatric hospital.
What if Central Perk wasn’t a coffee shop at all, but rather the cafeteria at a psychiatric hospital? As one theory goes, all six main characters are suffering from personality disorders. They’re confined to a facility for treatment, and can only shuffle between their rooms (i.e. their “apartments”) and the cafeteria (i.e. “Central Perk”). This situation also explains why the group is so hostile toward new people. They’re not actually teasing Monica’s new boyfriend; they’re attacking anyone who tries to take one of the friends out of the psychiatric hospital.
10. Joey really wanted some pancakes.
This very silly—but very solid—fan theory is centered on Joey’s love of food. In “The One With Ross’s Library Book,” Joey has a one-night stand with a woman named Erin. He doesn’t want to see her again, and asks Rachel to break the news to her over pancakes. Apparently Chandler used to do this when he lived in the apartment. He’d even save extra pancakes for Joey. Rachel refuses to be a part of this, but once she’s left alone with Erin, she feels bad and offers to cook. Things escalate over the episode and pretty soon, Joey is the one who’s too clingy for Erin. Rachel has to tell him and, feeling bad yet again, she offers pancakes. Reddit claims this was all just a plot for pancakes. It kind of adds up: Joey can’t cook but likes to eat, and he has enough soap opera money to pay an actor (Erin) to play a part in this conspiracy. So he cons his roommate into making pancakes, twice, in a ruse that’s both delicious and diabolical (and, yes, a little bit silly).
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A version of this story ran in 2018; it has been updated for 2024.