Many people are happy to document their vacations online without getting paid to do it. Now, as The Washington Post reports, exhibitionists who can't resist low prices are now eligible to book a hotel room in Fukuoka, Japan for just $1 a night. In return, they must agree to livestream their experience.
Tetsuya Inoue, the manager of Asahi Ryokan in Fukuoka, got the idea for the marketing stunt after one of his guests broadcast his stay voluntarily. Inoue figured that if people are already comfortable sharing their private moments in the hotel with the world, he might as well use that to his advantage.
The "One Dollar Hotel" promotion is a way for Inoue to bring attention to the 30-year-old guesthouse, which is owned by his grandmother. For $1—a fee that covers lodging, taxes, and tips—customers have access to a room that normally costs $27 a night. As guests eat, sleep, and get ready for the day, a camera installed in the room livestreams their every move to the hotel's YouTube channel. The only place where they have privacy is in the bathroom. Signs in the room warn guests not to engage in any "lewd acts" and to keep passports and credit cards out of the camera's field of view.
In addition to generating publicity for Asahi Ryokan, Inoue hopes that his YouTube videos will eventually become popular enough to monetize. Five guests have agreed to the deal so far, and after launching in October, the One Dollar Hotel YouTube channel already has close to 15,000 subscribers.
[h/t The Washington Post]