iStock
iStock

9 Little Translation Mistakes That Caused Big Problems

iStock
iStock

Knowing how to speak two languages is not the same thing as knowing how to translate. Translation is a special skill that professionals work hard to develop. In their book Found in Translation, professional translators Nataly Kelly and Jost Zetzsche give a spirited tour of the world of translation, full of fascinating stories about everything from volunteer text message translators during the Haitian earthquake rescue effort, to the challenges of translation at the Olympics and the World Cup, to the personal friendships celebrities like Yao Ming and Marlee Matlin have with their translators.

The importance of good translation is most obvious when things go wrong. Here are nine examples from the book that show just how high-stakes the job of translation can be.

1. The seventy-one-million-dollar word

In 1980, 18-year-old Willie Ramirez was admitted to a Florida hospital in a comatose state. His friends and family tried to describe his condition to the paramedics and doctors who treated him, but they only spoke Spanish. Translation was provided by a bilingual staff member who translated "intoxicado" as "intoxicated." A professional interpreter would have known that "intoxicado" is closer to "poisoned" and doesn't carry the same connotations of drug or alcohol use that "intoxicated" does. Ramirez's family believed he was suffering from food poisoning. He was actually suffering from an intracerebral hemorrhage, but the doctors proceeded as if he were suffering from an intentional drug overdose, which can lead to some of the symptoms he displayed. Because of the delay in treatment, Ramirez was left quadriplegic. He received a malpractice settlement of $71 million.

2. Your lusts for the future

When President Carter traveled to Poland in 1977, the State Department hired a Russian interpreter who knew Polish, but was not used to interpreting professionally in that language. Through the interpreter, Carter ended up saying things in Polish like "when I abandoned the United States" (for "when I left the United States") and "your lusts for the future" (for "your desires for the future"), mistakes that the media in both countries very much enjoyed.

3. We will bury you

At the height of the cold war, Soviet premier Nikita Khrushchev gave a speech in which he uttered a phrase that interpreted from Russian as "we will bury you." It was taken as chilling threat to bury the U.S. with a nuclear attack and escalated the tension between the U.S. and Russia. However, the translation was a bit too literal. The sense of the Russian phrase was more that "we will live to see you buried" or "we will outlast you." Still not exactly friendly, but not quite so threatening.

4. Do nothing

In 2009, HSBC bank had to launch a $10 million rebranding campaign to repair the damage done when its catchphrase "Assume Nothing" was mistranslated as "Do Nothing" in various countries.

5. Markets tumble

A panic in the world's foreign exchange market led the U.S. dollar to plunge in value after a poor English translation of an article by Guan Xiangdong of the China News Service zoomed around the Internet. The original article was a casual, speculative overview of some financial reports, but the English translation sounded much more authoritative and concrete.

6. What's that on Moses's head?

St. Jerome, the patron saint of translators, studied Hebrew so he could translate the Old Testament into Latin from the original, instead of from the third century Greek version that everyone else had used. The resulting Latin version, which became the basis for hundreds of subsequent translations, contained a famous mistake. When Moses comes down from Mount Sinai his head has "radiance" or, in Hebrew, "karan." But Hebrew is written without the vowels, and St. Jerome had read "karan" as "keren," or "horned." From this error came centuries of paintings and sculptures of Moses with horns and the odd offensive stereotype of the horned Jew.

7. Chocolates for him

In the 50s, when chocolate companies began encouraging people to celebrate Valentine's Day in Japan, a mistranslation from one company gave people the idea that it was customary for women to give chocolate to men on the holiday. And that's what they do to this day. On February 14, the women of Japan shower their men with chocolate hearts and truffles, and on March 14 the men return the favor. An all around win for the chocolate companies!

8. You must defeat Sheng Long

In the Japanese video game Street Fighter II a character says, "if you cannot overcome the Rising Dragon Punch, you cannot win!" When this was translated from Japanese into English, the characters for "rising dragon" were interpreted as "Sheng Long." The same characters can have different readings in Japanese, and the translator, working on a list of phrases and unaware of the context, thought a new person was being introduced to the game. Gamers went crazy trying to figure out who this Sheng Long was and how they could defeat him. In 1992, as an April Fools Day joke, Electronic Gaming Monthly published elaborate and difficult to execute instructions for how to find Sheng Long. It wasn't revealed as a hoax until that December, after countless hours had no doubt been wasted.

9. Trouble at Waitangi

In 1840, the British government made a deal with the Maori chiefs in New Zealand. The Maori wanted protection from marauding convicts, sailors, and traders running roughshod through their villages, and the British wanted to expand their colonial holdings. The Treaty of Waitangi was drawn up and both sides signed it. But they were signing different documents. In the English version, the Maori were to "cede to Her Majesty the Queen of England absolutely and without reservation all the rights and powers of Sovereignty." In the Maori translation, composed by a British missionary, they were not to give up sovereignty, but governance. They thought they were getting a legal system, but keeping their right to rule themselves. That's not how it turned out, and generations later the issues around the meaning of this treaty are still being worked out.

nextArticle.image_alt|e
Images: iStock
arrow
Words
25 Words That Are Their Own Opposites
Images: iStock
Images: iStock

Here’s an ambiguous sentence for you: “Because of the agency’s oversight, the corporation’s behavior was sanctioned.” Does that mean, "Because the agency oversaw the company’s behavior, they imposed a penalty for some transgression," or does it mean, "Because the agency was inattentive, they overlooked the misbehavior and gave it their approval by default"? We’ve stumbled into the looking-glass world of contronyms—words that are their own antonyms.

1. Sanction (via French, from Latin sanctio(n-), from sancire ‘ratify,’) can mean "give official permission or approval for (an action)" or conversely, "impose a penalty on."

2. Oversight is the noun form of two verbs with contrary meanings, “oversee” and “overlook.” Oversee, from Old English ofersēon ("look at from above") means "supervise" (medieval Latin for the same thing: super-, "over" plus videre, "to see.") Overlook usually means the opposite: "to fail to see or observe; to pass over without noticing; to disregard, ignore."

3. Left can mean either remaining or departed. If the gentlemen have withdrawn to the drawing room for after-dinner cigars, who’s left? (The gentlemen have left and the ladies are left.)

4. Dust, along with the next two words, is a noun turned into a verb meaning either to add or to remove the thing in question. Only the context will tell you which it is. When you dust are you applying dust or removing it? It depends whether you’re dusting the crops or the furniture.

5. Seed can also go either way. If you seed the lawn you add seeds, but if you seed a tomato you remove them.

6. Stone is another verb to use with caution. You can stone some peaches, but please don’t stone your neighbor (even if he says he likes to get stoned).

7. Trim as a verb predates the noun, but it can also mean either adding or taking away. Arising from an Old English word meaning "to make firm or strong; to settle, arrange," trim came to mean "to prepare, make ready." Depending on who or what was being readied, it could mean either of two contradictory things: "to decorate something with ribbons, laces, or the like to give it a finished appearance" or "to cut off the outgrowths or irregularities of." And the context doesn’t always make it clear. If you’re trimming the tree are you using tinsel or a chain saw?

8. Cleave can be cleaved into two homographs, words with different origins that end up spelled the same. Cleave, meaning "to cling to or adhere," comes from an Old English word that took the forms cleofian, clifian, or clīfan. Cleave, with the contrary meaning "to split or sever (something)"—as you might do with a cleaver—comes from a different Old English word, clēofan. The past participle has taken various forms: cloven, which survives in the phrase “cloven hoof,” “cleft,” as in a “cleft palate” or “cleaved.”

9. Resign works as a contronym in writing. This time we have homographs, but not homophones. Resign, meaning "to quit," is spelled the same as resign, meaning "to sign up again," but it’s pronounced differently.

10. Fast can mean "moving rapidly," as in running fast, or "fixed, unmoving," as in holding fast. If colors are fast they will not run. The meaning "firm, steadfast" came first; the adverb took on the sense "strongly, vigorously," which evolved into "quickly," a meaning that spread to the adjective.

11. Off means "deactivated," as in to turn off, but also "activated," as in the alarm went off.

12. Weather can mean "to withstand or come safely through" (as in the company weathered the recession) or it can mean "to be worn away" (the rock was weathered).

13. Screen can mean to show (a movie) or to hide (an unsightly view).

14. Help means "assist," unless you can’t help doing something, when it means "prevent."

15. Clip can mean "to bind together" or "to separate." You clip sheets of paper to together or separate part of a page by clipping something out. Clip is a pair of homographs, words with different origins spelled the same. Old English clyppan, which means "to clasp with the arms, embrace, hug," led to our current meaning, "to hold together with a clasp." The other clip, "to cut or snip (a part) away," is from Old Norse klippa, which may come from the sound of a shears.

16. Continue usually means to persist in doing something, but as a legal term it means stop a proceeding temporarily.

17. Fight with can be interpreted three ways. “He fought with his mother-in-law” could mean "They argued," "They served together in the war," or "He used the old battle-ax as a weapon." (Thanks to linguistics professor Robert Hertz for this idea.)

18. Flog, meaning "to punish by caning or whipping," shows up in school slang of the 17th century, but now it can have the contrary meaning, "to promote persistently," as in “flogging a new book.” Perhaps that meaning arose from the sense "to urge (a horse, etc.) forward by whipping," which grew out of the earliest meaning.

19. Go means "to proceed," but also "give out or fail," i.e., “This car could really go until it started to go.”

20. Hold up can mean "to support" or "to hinder": “What a friend! When I’m struggling to get on my feet, he’s always there to hold me up.”

21. Out can mean "visible" or "invisible." For example, “It’s a good thing the full moon was out when the lights went out.”

22. Out of means "outside" or "inside": “I hardly get out of the house because I work out of my home.”

23. B**ch can derisively refer to a woman who is considered overly aggressive or domineering, or it can refer to someone passive or submissive.

24. Peer is a person of equal status (as in a jury of one’s peers), but some peers are more equal than others, like the members of the peerage, the British or Irish nobility.

25. Toss out could be either "to suggest" or "to discard": “I decided to toss out the idea.”

The contronym (also spelled “contranym”) goes by many names, including auto-antonym, antagonym, enantiodrome, self-antonym, antilogy and Janus word (from the Roman god of beginnings and endings, often depicted with two faces looking in opposite directions). Can’t get enough of them? The folks at Daily Writing Tips have rounded up even more.

This piece originally ran in 2015.

nextArticle.image_alt|e
iStock
arrow
Words
Have You Heard? Trading Gossip Can Be Good for You
iStock
iStock

Like picking your nose or re-using a dirty coffee cup, trading petty observations and suspicions about others is a function of life no one takes any particular pride in. You might have been told by parents not to say anything about someone "behind their back," and gossip often involves some degree of schadenfreude. In terms of keeping a positive outlook, there's not much to be said for chattering about whether someone got a facelift or if a divorce might be imminent.

Or is there? Ben Healy of The Atlantic recently aggregated compelling data that points to gossip having surprising benefits. When two people discuss negative feelings about a third, they tend to bond over the shared hostility more than if they were sharing pleasant thoughts about him or her. The badmouthing parties also tend to enjoy a sense of accomplishment by reflecting on their own positive traits compared to the failure of others. They might even take a "lesson" from an anecdote about someone's catastrophic life, using it as a cautionary tale. If the gossip has a positive slant, it might be used as inspiration to pursue self-improvement.

That's the other surprising thing about gossip: 96 percent of the time or more, it's not overly negative. Among adolescents, it's usually used to vent about frustrations or to create conversation in pursuit of a bonding experience.  

If gossip truly is good for the soul, most of us are in luck. Talking about an absentee third person is what accounts for two-thirds of all conversation.

[h/t Atlantic]

SECTIONS

arrow
LIVE SMARTER
More from mental floss studios