How 25 of Your Favorite Halloween Candies Got Their Names

iStock/mediaphotos
iStock/mediaphotos

Soon, small superheroes and ghosts and all sorts of other strange creatures will be canvassing your neighborhood begging for candy. But as you pass out your wares, you can also dole out some (not terribly spooky) etymologies.

1. 3 MUSKETEERS

3 Musketeers candy bar.
Erin McCarthy

When 3 Musketeers bars were introduced in 1932, they consisted of three flavors—chocolate, vanilla, and strawberry—and were labeled "The 3 Musketeers, Chocolate, Vanilla, Strawberry. 3 bars in a package.' Eventually the vanilla and strawberry flavors would disappear, although there’s evidence that they weren't ever particularly important flavors. A 1933 Notice of Judgment from the Acting Secretary of Agriculture describes a shipment of the treats that was seized in part because "[t]he strawberry and vanilla bars had no recognizable flavor of strawberry or vanilla and the strawberry bars were also artificially colored."

2. AIRHEADS

Pile of AirHeads candy.
Jasmin Fine, Flickr // CC BY-ND 2.0

According to Steve Bruner, who invented the name, he had heard that it takes a generation for a candy name to become part of the collective consciousness—unless it was already a commonly used word. So he asked his children, "What would you call your friend who did something silly?" and one of them came up with 'Airhead.'

3. BUTTERFINGER

Three Butterfinger candy bars.
Amira Azarcon, Flickr // CC BY-NC-ND 2.0

According to legend, the Curtiss Candy Company of Chicago decided to run a contest to name their new candy bar, and someone suggested 'butterfinger,' a term used in the form "butter-fingered" since the early 17th century to describe someone who lets things fall from their hands.

4. CANDY CORN

Jack-o-lantern mug full of candy corn.
iStock

In the late 19th century, confections shaped like other things were all the rage (the Candy Professor tells of children then eating candies shaped like cockroaches … for Christmas). Candy corn was invented around this time, and was a stand-out novelty product because real corn kernels—which the candy vaguely resembled—were then mainly a food for livestock, not people.

5. DUM DUMS

Jar of Dum Dums lollipops.
Sarah Browning, Flickr // CC BY-NC 2.0

According to the Spangler Candy Company, the manufacturer, the name Dum Dum was chosen because it "was a word any child could say."

6. HEATH BAR

Two Heath candy bars.
Erika Berlin

In 1914, L.S. Heath decided to buy a candy shop and soda fountain so his children could have a good career. Several years later, the family got hold of the toffee recipe (potential sources range from a traveling salesman to nearby Greek candy makers) that made them famous, especially after they started supplying candy to troops during WWII.

7. HERSHEY'S

Hershey's chocolate bars in a basket.
slgckgc, Flickr // CC BY 2.0

Milton Hershey had worked for a few years in various candy businesses, but it was in Denver that he came across the caramel recipe that would become a massive hit. Not resting on his laurels, he learned of the new European craze for "milk chocolate" and brought it to the masses in America.

8. HERSHEY'S COOKIES 'N' CREME

Hershey's Cookies 'n' Creme candy bar.
Like_the_Grand_Canyon, Flickr // CC BY-NC 2.0

The candy bar came about in 1994, somewhere around 15-20 years after the ice cream flavor that it was capitalizing on. Where the ice cream comes from is a mystery—claimants range from South Dakota State University to a Blue Bell Creameries employee (to make matters more difficult, many versions of the story have the invention happening after a visit to some anonymous ice cream parlor that put Oreos on their ice cream, and as early as 1959 Nabisco was suggesting that crumbled Oreos in-between layers of ice cream made a great party parfait). No matter the culinary origin, the name origin is generally agreed upon—Nabisco balked at allowing ice cream companies to use their Oreo trademark.

9. HERSHEY'S KISSES

Hershey Kisses on an orange table.
Song Zhen, Flickr // CC BY-NC-ND 2.0

Over 100 years ago, kiss was a generic term for any number of small pieces of confectionery. So when Hershey came out with their product, it was a natural generic name. As years went by and "kiss" lost this particular meaning, Hershey was able to assert control over the name.

10. JOLLY RANCHERS

Bowl of Jolly Rancher candies.
Thomas Hawk, Flickr // CC BY-NC 2.0

When William and Dorothy Harmsen set out to Colorado, their goal was to start a small farm/ranch. Eventually, they decided to open up an ice cream parlor named The Jolly Rancher, evoking both Western hospitality and the Jolly Miller—a hotel in their native Minnesota. The story goes that as sales declined in the winter months, the Harmsens decided to add candies to their menu, which soon outstripped the popularity of all their other offerings.

11. KIT KAT

No one is quite sure where this comes from. The oldest use of the word "kit-cat" in the Oxford English Dictionary is from 1665 to describe a game more commonly known as tipcat, but this is probably coincidence. More likely is that it’s somehow related to the Kit-Cat Club of the early 18th century, which met at a place operated by a mutton pieman named something like Christopher Katt or Christopher Catling. Both he and his pies were named Kit-Kats/Kit-Cats (the prologue to the 1700 play The Reformed Wife even has a line "A Kit-Cat is a supper for a lord"), and the club took its name from either the pie or the pieman.

The jump from a gentleman's club or mutton pie to a candy is more mysterious. A popular theory is that it's related to kit-cat pictures, a type of portrait that the OED describes as "less than half-length, but [includes] the hands." But like most other hypotheses, this doesn't really work because the producer, Rowntree's, registered the name years before there was a candy to go with it, and the candy was originally known as Rowntree’s Chocolate Crisp. Most likely is that someone just liked the name.

12. LIFE SAVERS

Pile of Life Savers candies.
Erika Berlin

The name Life Savers is fairly self-explanatory—they're broadly shaped like a life saver. (Any rumors of the hole existing to prevent a choking death have no merit.)

13. MILKY WAY

Milky Way candy bar.
Like_the_Grand_Canyon, Flickr // CC BY-NC 2.0

Before 1970, Milky Way had a very different connotation. That year, headlines in newspapers across the country blared "FTC Decides Candy Bar Isn't Equal to Milk." The reason for this headline is that the FTC criticized Mars for implying in their advertising things like "Milky Way's nutritional value is equivalent to a glass of milk" and 'That it can and should be substituted for milk." (Odd nutrition claims were nothing new though—early on, Hershey’s advertised their chocolate bars as being "more sustaining than meat.")

While the galaxy certainly helped with the name, the original focus of the Milky Way was about how "milky" it was, and specifically that it was milkier than a malted milk you could get at a soda fountain.

14. M&M's

Bag of opened M&Ms.
iStock

The two Ms stand for Mars and Murrie. This Mars was Forrest Mars, the son of Mars candy company founder Frank Mars. Forrest and Frank had a falling out, which resulted in Forrest going to Europe and founding his own candy company (many years later, he would return to take over Mars, Inc after his father's death).

How he came up with the idea for M&M's is a bit mysterious (with versions ranging from wholesale ripoff to inspiration during the Spanish Civil War), but is generally related to a candy-covered British chocolate called Smarties (unrelated to the American Smarties). When Forrest Mars returned to the United States to make these candies, he recognized that he needed a steady supply of chocolate. At the time, Hershey was a major supplier of chocolate to other businesses and was run by a man named William Murrie. Forrest decided to go into business with William's son, Bruce (which long rumored to be a shameless ploy by Forrest to ensure a chocolate supply during World War II), and they named the candy M&M's.

15. MR. GOODBAR

Bowl of Mr. Goodbar candy bars.
Erika Berlin

According to corporate history, Hershey chemists had been working on a new peanut candy bar. As they were testing it, someone said "that's a good bar" which Milton Hershey misheard as "Mr. Goodbar."

16. REESE'S PEANUT BUTTER CUPS

Stack of Reese's Peanut Butter Cups.
Sheila Sund, Flickr // CC BY-NC 2.0

Harry Burnett Reese started working for the Hershey Chocolate Company in 1916 as a dairy farmer, but after leaving and returning to Hershey's a few times over the following years, Reese set out on his own. His great peanut butter cup invention was supposedly inspired by a store owner who told him that they were having difficulties with their supplier of chocolate-covered peanut butter sweets.

17. SKITTLES

Bags of Skittles in a vending machine.
calvinnivlac, Flickr // CC BY-NC-ND 2.0

Skittles originated in the United Kingdom, where "skittles" is a type of bowling, either on lawns or on a tabletop in pubs. The phrase "beer and skittles" emerged to describe pure happiness (now more commonly seen in "life is not beer and skittles"). So the name for the candy likely emerged to associate it with fun.

18. SNICKERS

Bunch of Snickers fun size candies.
iStock

The candy bar was named after the Mars family horse. The Mars family was very into horses, even naming their farm the Milky Way Farm—which produced the 1940 Kentucky Derby champion Gallahadion.

19. SOUR PATCH KIDS

Two bags of Sour Patch Kids.
Mike Mozart, Flickr // CC BY 2.0

Originally called Mars Men, the Sour Patch Kid was renamed to capitalize on the popularity of the '80s craze of Cabbage Patch Kids.

20. TOBLERONE

Close-up of a Toblerone candy bar.
Helena Eriksson, Flickr // CC BY-NC-ND 2.0

The Toblerone is a portmanteau of the candy inventor—Theodor Tobler—and torrone, a name for various Italian nougats. As for the distinctive triangle shape, it's generally credited to the Swiss Alps, but Toblerone’s UK site suggests something a little racier—"a red and cream-frilled line of dancers at the Folies Bergères in Paris, forming a shapely pyramid at the end of a show.”

21. TOOTSIE ROLL

Pile of Tootsie Roll candies.
Lynn Friedman, Flickr // CC BY-NC-ND 2.0

The official story is that in the late 19th century, Leo Hirschfeld invented the Tootsie Roll—Tootsie coming from his daughter's nickname. But the Candy Professor has blown multiple holes in the official story, finding evidence from patents to trademark filings that show Tootsie Rolls came into existence circa 1907. And as for the Tootsie? The Candy Professor has also found that the company that applied for those trademarks had an earlier product called Bromangelon that had as a mascot the character "Tattling Tootsie." Whether this Tootsie was named after Hirschfeld’s daughter or something mysterious is still debated.

22. TWIX

Twix candy bar.
iStock

The meaning behind Twix has been lost to time (and marketing). But the general consensus is that it's a portmanteau of twin and sticks (stix), or possibly twin and mix.

23. TWIZZLERS

Bag of Twizzlers candy.
iStock

Another term where the true origin is unknown, but it’s certainly related to the word twizzle, which dates back to the 18th century. One of the definitions the Oxford English Dictionary gives is "To twirl, twist; to turn round; to form by twisting."

24. YORK PEPPERMINT PATTIES

Two York Peppermint Patties
Barb Watson, Flickr // CC BY-NC 2.0

The popular patties were originally created by the York Cone Company out of York, Pennsylvania, which made ice cream cones before going all in on their new invention. As for the "Peanuts" character Peppermint Patty, Charles Schulz said that the name inspiration was "A dish of candy sitting in our living room." But as the York version was still regional at the time, the inspiration was probably a different peppermint patty.

25. BABY RUTH

Pile of Baby Ruth mini candy bars.
Erika Berlin

A debate for the ages. Otto Schnering named the bar after either Ruth Cleveland, daughter of President Grover Cleveland (whose New York Times obituary said, "She was known to the Nation as 'Baby Ruth' while she was a child in the White House") or Babe Ruth, the famous baseball player. While Baby Ruth was a very popular name (and not just for Presidential daughters. An actress at the time of the candy bar’s introduction was known as "Baby" Ruth Sullivan), Babe Ruth proponents point out that Cleveland’s daughter died in 1904, around 17 years before the candy was introduced. But claims of a recently discovered court document has Schnering answering under oath the question "When you adopted the trade mark Baby Ruth…did you at that time [take] into consideration any value that the nickname Babe Ruth…might have?”

Schnering responded, "The bar was named for Baby Ruth, the first baby of the White House, Cleveland, dating back to the Cleveland administration…There was a suggestion, at the time, that Babe Ruth, however not a big figure at the time as he later developed to be, might have possibilities of developing in such a way as to help our merchandising of our bar Baby Ruth."

Why Do Fruitcakes Last So Long?

iStock
iStock

Fruitcake is a shelf-stable food unlike any other. One Ohio family has kept the same fruitcake uneaten (except for periodic taste tests) since it was baked in 1878. In Antarctica, a century-old fruitcake discovered in artifacts left by explorer Robert Falcon Scott’s 1910 expedition remains “almost edible,” according to the researchers who found it. So what is it that makes fruitcake so freakishly hardy?

It comes down to the ingredients. Fruitcake is notoriously dense. Unlike almost any other cake, it’s packed chock-full of already-preserved foods, like dried and candied nuts and fruit. All those dry ingredients don’t give microorganisms enough moisture to reproduce, as Ben Chapman, a food safety specialist at North Carolina State University, explained in 2014. That keeps bacteria from developing on the cake.

Oh, and the booze helps. A good fruitcake involves plenty of alcohol to help it stay shelf-stable for years on end. Immediately after a fruitcake cools, most bakers will wrap it in a cheesecloth soaked in liquor and store it in an airtight container. This keeps mold and yeast from developing on the surface. It also keeps the cake deliciously moist.

In fact, fruitcakes aren’t just capable of surviving unspoiled for months on end; some people contend they’re better that way. Fruitcake fans swear by the aging process, letting their cakes sit for months or even years at a stretch. Like what happens to a wine with age, this allows the tannins in the fruit to mellow, according to the Wisconsin bakery Swiss Colony, which has been selling fruitcakes since the 1960s. As it ages, it becomes even more flavorful, bringing out complex notes that a young fruitcake (or wine) lacks.

If you want your fruitcake to age gracefully, you’ll have to give it a little more hooch every once in a while. If you’re keeping it on the counter in advance of a holiday feast a few weeks away, the King Arthur Flour Company recommends unwrapping it and brushing it with whatever alcohol you’ve chosen (brandy and rum are popular choices) every few days. This is called “feeding” the cake, and should happen every week or so.

The aging process is built into our traditions around fruitcakes. In Great Britain, one wedding tradition calls for the bride and groom to save the top tier of a three-tier fruitcake to eat until the christening of the couple’s first child—presumably at least a year later, if not more.

Though true fruitcake aficionados argue over exactly how long you should be marinating your fruitcake in the fridge, The Spruce says that “it's generally recommended that soaked fruitcake should be consumed within two years.” Which isn't to say that the cake couldn’t last longer, as our century-old Antarctic fruitcake proves. Honestly, it would probably taste OK if you let it sit in brandy for a few days.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

Each State’s Favorite Christmas Candy

CandyStore.com
CandyStore.com

Halloween might be the unrivaled champion of candy-related holidays, but that doesn’t mean Christmas hasn’t carved out a large, chocolate Santa-shaped niche for itself in the sweets marketplace. And, of course, we can’t forget about candy canes, peppermint bark, and the red-and-green version of virtually every other kind of candy.

To find out which candies merrymakers are filling their bowls and stomachs with this holiday season, CandyStore.com analyzed survey responses from more than 32,000 consumers across the nation and compiled their top responses into one mouthwatering map.

As it turns out, 13 states—from California all the way to New Jersey—are reaching for mini Reese’s Peanut Butter Cups over any other holiday candy. Something about that shimmery tinfoil really does make you feel like you’re unwrapping a tiny, tasty gift.

CandyStore.com Top Christmas Candy by State

Source: CandyStore.com

And, if you hoped everyone would kiss candy corn goodbye until next October, we have some bad news: “reindeer” corn, with red, white, and green stripes, is the top choice in a staggering eight states, all of which are in the eastern half of the country. Tied with reindeer corn was peppermint bark, which, given how much white chocolate it contains, is also a pretty polarizing choice.

Candy canes and Hershey’s Kisses clinched third place with a respectable six states apiece, but other Christmas classics didn’t perform nearly as well—chocolate Santas and M&M’s came out on top in only two states each.

After that, there were some rather unconventional competitors, including Starburst, Arkansas’s favorite holiday candy; and Pez, which somehow won the hearts of residents of both Louisiana and New Mexico. 

And, unless you’re time-traveling from the 18th century, you’re probably not surprised that sugarplums didn’t make the map at all—find out what they actually are (hint: not plums!) here. You can also search the full list of state favorite candies below.

Source: CandyStore.com

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