No Joe: The Time Coffee Was Banned in Prussia

iStock.com/NickS
iStock.com/NickS

In the late 18th century, Prussia's King Frederick the Great (officially Frederick II) blacklisted coffee and encouraged his royal subjects to drink something far more wholesome—beer. According to William Harrison Ukers's classic 1922 book All About Coffee, Frederick issued this decree on September 13, 1777:

"It is disgusting to notice the increase in the quantity of coffee used by my subjects, and the amount of money that goes out of the country in consequence. Everybody is using coffee. If possible, this must be prevented. My people must drink beer. His Majesty was brought up on beer, and so were his ancestors, and his officers. Many battles have been fought and won by soldiers nourished on beer; and the King does not believe that coffee-drinking soldiers can be depended upon to endure hardship or to beat his enemies in case of the occurrence of another war."

Though the authenticity of the above quotation cannot be confirmed, it certainly jibes with King Freddie's other opinions on the matter, according to Robert Liberles, a scholar of German-Jewish history. In a 1779 letter, Frederick wrote, "It is despicable to see how extensive the consumption of coffee is … if this is limited a bit, people will have to get used to beer again … His Royal Majesty was raised eating beer-soup, so these people can also be brought up nurtured with beer-soup. This is much healthier than coffee."

So Old Fritz, as he was called, loved beer. But why was he so opposed to coffee?

For one, Frederick was terrified that excessive imports could ruin his kingdom's economy, and he much preferred to restrict commerce than engage in trade. Since coffee, unlike beer, was brought in from across the border, Frederick regularly griped that "at least 700,000 thaler leave the country annually just for coffee"—money, he believed, that could be funneled into well-taxed Prussian businesses instead.

In other words, into Fritz's own pockets.

To redirect the people's spending patterns, Frederick ordered a number of steep restrictions, demanding that coffee roasters obtain a license from the government. This sounds like a reasonable regulation until you learn that Frederick summarily rejected nearly all of the applications, granting exceptions only to people who were already cozy with his court.

If that sounds elitist, it was. Frederick was adamant about keeping coffee out of the hands and mouths of poor people, writing, "this foreign product [has] extended into the lowest classes of human society and caused great contraband activities." To stop them, he hired approximately 400 disabled soldiers to work as coffee spies, or "sniffers," to roam city streets "following the smell of roasting coffee whenever detected, in order to seek out those who might be found without roasting permits," Ukers writes.

But none of these tactics worked. Rather, they just increased coffee smuggling and exacerbated the "contraband activities" that Frederick claimed he was trying to prevent in the first place. So shortly after the king died in 1786, many of these restrictions were lifted, proving yet again that it's always a mistake to get between someone and their java.

The Reason Your Local ALDI Grocery Store Doesn’t Have a Phone Number

Matthew Horwood/Getty Images
Matthew Horwood/Getty Images

ALDI’s streamlined layout, reliably low prices, and lack of name-brand products all make grocery shopping feel much less overwhelming and more personal than it often does at other stores. Having said that, you can’t exactly ring up your friendly neighborhood ALDI the way you would with many local grocery stores.

Search online for a nearby ALDI and you’ll notice that the same phone number is listed next to every location: (855) 955-2534. If you call that number, an automated voice says this:

“Thank you for contacting ALDI U.S. Due to our limited store staffing, the phone numbers for our stores are unlisted. This is part of our savings model that allows us to pass on significant savings to our customers.”

As Reader’s Digest explains, there are only three to five employees working in any given store at a time, and they’re focused on serving customers in person. With fewer workers on the payroll, ALDI can keep its prices as low as possible, directly benefiting customers.

In other words, the company doesn’t want to pay people to answer questions that customers could often answer themselves, since so much information is available on the internet these days. To make sure the answers really are easy to find, ALDI’s website boasts a robust FAQ section, featuring questions like “Why do I need a quarter to use a shopping cart at ALDI?” and “If you don’t have the brands I know, how can I be sure of the quality?” Other tabs include a list of product recalls, a section on Instacart delivery, and a store locator with each location's hours.

If you can’t find the information you’re looking for on the website, there is an option to contact ALDI via email, or call their corporate customer service line during regular business hours at (800) 325-7894.

[h/t Reader’s Digest]

Graham Crackers Were Invented to Combat the Evils of Coffee, Alcohol, and Masturbation

tatniz/iStock via Getty Images
tatniz/iStock via Getty Images

Long before they were used to make s’mores or the tasty crust of a Key lime pie, graham crackers served a more puritanical purpose in 19th-century America. The cookies were invented by Sylvester Graham, an American Presbyterian minister whose views on food, sex, alcohol, and nutrition would seem a bit extreme to today's cracker-snackers. Much like the mayor in the movie Chocolat, Graham and his thousands of followers—dubbed Grahamites—believed it was sinful to eat decadent foods. To combat this moral decay, Graham started a diet regimen of his own.

Graham ran health retreats in the 1830s that promoted a bland diet that banned sugar and meat. According to Refinery29, Graham's views ultimately inspired veganism in America as well as the “first anti-sugar crusade.” He condemned alcohol, tobacco, spices, seasoning, butter, and "tortured" refined flour. Caffeine was also a no-no. In fact, Graham believed that coffee and tea were just as bad as tobacco, opium, or alcohol because they created a “demand for stimulation.” However, the worst vice, in Graham's opinion, was overeating. “A drunkard sometimes reaches old age; a glutton never,” he once wrote.

Graham’s austere philosophy was informed by the underlying belief that eating habits affect people’s behaviors, and vice versa. He thought certain foods were "overstimulating" and led to impure thoughts and passions, including masturbation—or “self-pollution,” as he called it—which he believed to be an epidemic that caused both blindness and insanity.

Illustration of Sylvester Graham
Library of Congress, Public Domain, Wikimedia Commons

Graham's views directly influenced Victorian-era corn flake inventor John Harvey Kellogg, who was born a year after Graham died. Like his predecessor, Kellogg also believed that meat and some flavorful foods led to sexual impulses, so he advocated for the consumption of plain foods, like cereals and nuts, instead. (Unsurprisingly, the original recipes for both corn flakes and graham crackers were free of sinful sugar.)

In one lecture, Graham told young men they could stop their minds from wandering to forbidden places if they avoided “undue excitement of the brain and stomach and intestines.” This meant swearing off improper foods and substances like tobacco, caffeine, pepper, ginger, mustard, horseradish, and peppermint. Even milk was banned because it was “too exciting and too oppressive.”

So what could Graham's followers eat? The core component of Graham’s diet was bread made of coarsely ground wheat or rye, unlike the refined white flour loaves that were sold in bakeries at that time. From this same flour emerged Graham's crackers and muffins, both of which were common breakfast foods. John Harvey Kellogg was known to have eaten the crackers and apples for breakfast, and one of his first attempts at making cereal involved soaking twice-baked cracker bits in milk overnight.

Slices of rye bread, a jug of milk, apples and ears of corn on sackcloth, wooden table
SomeMeans/iStock via Getty Images

However, Kellogg was one of the few remaining fans of Graham’s diet, which began to fall out of favor in the 1840s. At Ohio’s Oberlin College, a Grahamite was hired in 1840 to strictly enforce the school’s meal plans. One professor was fired for bringing a pepper shaker to the dining hall, and the hunger-stricken students organized a protest the following year, arguing that the Graham diet was “inadequate to the demands of the human system as at present developed.” Ultimately, the Grahamite and his tyrannical nutrition plan were kicked out.

Much like Kellogg’s corn flakes, someone else stepped in and corrupted Graham’s crackers, molding them into the edible form we now know—and, yes, love—today. In Graham’s case, it was the National Biscuit Company, which eventually became Nabisco; the company started manufacturing graham crackers in the 1880s. But Graham would likely be rolling in his grave if he knew they contained sugar and white flour—and that they're often topped with marshmallows and chocolate for a truly decadent treat.

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