There Are No Nuts in Chock Full o’Nuts Coffee. So What's in It?

Mike Mozart, Flickr // CC BY 2.0
Mike Mozart, Flickr // CC BY 2.0

When it comes to product packaging, consumer brands tend to be as explicit as possible in order to avoid confusion. If a shopper isn’t quite sure what they’re buying, they’ll probably leave it on the shelf. You won’t find prime rib labeled as tofu, milk as an alcoholic beverage, or a bag of sugar as salt.

There is one anomaly in grocery stores, and that’s Chock full o’Nuts coffee. The familiar can of ground beans is pure coffee, its contents completely divorced from its name. There are no nuts whatsoever. There’s even a disclaimer on the label: "No nuts. Just Coffee." But even the manufacturer admitted to The New York Times that some people avoid buying the product because they’re not quite sure what’s in it. So what gives?

In its earliest incarnation, Chock full o’Nuts actually made sense. The company originated in New York in the 1920s, where founder William Black was told he couldn’t sell anything out of his leased space in the basement of a building that was also sold by the drugstore located above him. To abide by the terms and to appeal to the theater crowd nearby, Black sold nuts. His venture quickly expanded to 18 nut shops that also sold sandwiches and coffee.

When the Depression hit in the 1930s and nut sales dwindled, Black increasingly utilized his roasters for coffee instead. Canned coffee came in 1953, and Black decided to keep the name of his shops for this new consumer product. The company even offers a brief history of its brand on the label, mentioning its nutty origins before again reassuring people there are no nuts.

Whatever sales might be lost to the confusion apparently doesn’t bother the Massimo Zanetti Beverage Group, the Treviso, Italy-based parent company of Chock full o’Nuts. The brand has a strong awareness in the northeast, and consumers are apparently quick to catch on when the coffee rolls out to other parts of the country. That initial curiosity over the name may actually further brand awareness: Chock full o’Nuts is the country’s fourth-largest seller of off-the-shelf coffee, behind Folgers, Maxwell House, and Nescafé.

Ironically, while their coffee is popular, Chock full o’Nuts wasn’t able to convince consumers they offered a solid snack product. The company tried going back to nuts in the 1960s, selling dry-roasted peanuts, cashews, and almonds. Few shoppers were interested. It turns out the last thing anyone wanted from Chock full o’Nuts is actual nuts.

These Rugged Steel-Toe Boots Look and Feel Like Summer Sneakers

Indestructible Shoes
Indestructible Shoes

Thanks to new, high-tech materials, our favorite shoes are lighter and more comfortable than ever. Unfortunately, one thing most sneakers are not is durable. They can’t protect your feet from the rain, let alone heavy objects. Luckily, as their name implies, Indestructible Shoes has come up with a line of steel-toe boots that look and feel like regular sneakers.

Made to be incredibly strong but still lightweight, every pair of Indestructible Shoes has steel toes, skid-proof grips, and shock-absorption technology. But they don't look clunky or bulky, which makes them suitable whether you're going to work, the gym, or a family gathering.

The Hummer is Indestructible Shoes’s most well-rounded model. It features European steel toes to protect your feet, while the durable "flymesh" material wicks moisture to keep your feet feeling fresh. The insole features 3D arch support and extra padding in the heel cup. And the outsole features additional padding that distributes weight and helps your body withstand strain.

Indestructible Shoes Hummer.
The Hummer from Indestructible Shoes.
Indestructible Shoes

There’s also the Xciter, Indestructible Shoes’s latest design. The company prioritized comfort for this model, with the same steel toes as the Hummer, but with additional extra-large, no-slip outsoles capable of gripping even smooth, slippery surfaces—like, say, a boat deck. The upper is made of breathable moisture-wicking flymesh to help keep your feet dry in the rain or if you're wearing them on the water.

If you want a more breathable shoe for the peak summer months, there's the Ryder. This shoe is designed to be a stylish solution to the problem of sweaty feet, thanks to a breathable mesh that maximizes airflow and minimizes sweat and odor. Meanwhile, extra padding in the midsole will keep your feet protected.

You can get 44 percent off all styles if you order today.

This article contains affiliate links to products selected by our editors. Mental Floss may receive a commission for purchases made through these links.

Wax Paper vs. Parchment Paper: What’s the Difference for Cooking?

Wax paper is great for keeping your counter space clean (as seen above).
Wax paper is great for keeping your counter space clean (as seen above).

When it comes to kitchen accessories, there are utensils like ladles and spatulas, bakeware like cupcake pans, and then covers and wraps like aluminum foil and plastic bags. But one kitchen item can result in some confusion—paper. Specifically, wax paper versus parchment paper. Despite similar appearances, they're not the same. What’s the difference between the two?

It’s pretty simple. Parchment paper tolerates heat and wax paper does not. Parchment paper is a sturdy, kitchen-specific item made with silicone that resists both grease and moisture. It’s perfect for cake molds or for wrapping fish. (So long as you don’t reuse it for those tasks.) You can safely use parchment paper in an oven.

Wax paper also has a non-stick surface, but it’s not intended for use around any kind of heat source. The wax on the paper could melt. It’s better to use it to cover countertops to make clean-up easier. You can also use it to roll out dough or pound chicken breasts into submission.

Though parchment paper is typically more expensive, it’s far more versatile. You should opt for wax paper only if you plan on making a mess and want to discard it easily. But don’t get the two mixed up, as wax paper near heat could require another kitchen accessory: a fire extinguisher.

[h/t MarthaStewart.com]