Ever since Disney’s original Aladdin movie debuted in 1992, the Genie has always been blue. The Genie in the Broadway musical wears a royal blue costume, and a trailer for the 2019 live-action remake shows a blue, shirtless Will Smith playing the part of the Genie. While Disney has been known to change things up when it remakes classic movies like Beauty and the Beast or The Jungle Book, the Genie’s hue is one area where they're apparently sticking with what worked the last time around.
As Smithsonian explains, the reason for that is both symbolic and stylistic. Eric Goldberg, who oversaw the Genie’s animation for the original Aladdin, said the movie’s color palette was intentional. Specific colors were used to convey subtle messages about what the characters were like, before viewers had the chance to get to know them.
“The reds and the darks are the bad peoples’ colors,” Goldberg told Smithsonian. “The blues and the turquoises and the aquas are the good peoples’ colors.” If you go back and rewatch the movie, you’ll see that Jafar wears black and red, while Aladdin and Jasmine are dressed in cooler shades of blue, purple, and white.
Production designer Richard Vander Wende, who developed the movie’s color script, said the blue hue has even deeper symbolism attached to it. “Certain blues in Persian miniatures and tiled mosques stand out brilliantly in the context of the sun-bleached desert, their suggestion of water and sky connoting life, freedom, and hope in such a harsh environment," he said.
Disney animators and designers often use color to highlight the traits and attributes of different characters. A color wheel created by Venngage shows the colors various Disney characters are associated with, as well as the traits those colors supposedly stand for. For better or worse, crimson-clad characters like Jafar, Mr. Incredible, and the Queen of Hearts remind us of strength, energy, determination, and passion, according to Venngage’s analysis. Blue, on the other hand, stands for trust, loyalty, and confidence.
So even if people aren’t thrilled with Will Smith’s off-putting hue, it would seem the symbolism runs too deep to do away with it now.