11 Results from Studies About Online Dating

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With more and more people relying on online dating to meet a partner, the act of online dating also gets studied more and more. Here are 11 revelations from recent studies.

1. 81 PERCENT OF PEOPLE LIE ABOUT THEIR HEIGHT, WEIGHT, OR AGE IN THEIR ONLINE DATING PROFILES.

This phenomenon was observed in a study conducted at the University of Wisconsin-Madison. The researchers weighed and measured subjects in addition to checking their driver’s licenses for their actual ages, then looked at their subjects’ online dating profiles. Women tended to claim that they were 8.5 pounds lighter than they actually were. Men lied by less—only two pounds—but rounded up their height by a half inch more often. People lied the least when it came to age.

2. PEOPLE WHO HAVE THE WORD "LOVE" IN THEIR PROFILES ARE MORE LIKELY TO FIND LOVE.

In 2014, dating site PlentyofFish conducted a study in which scientists examined word choice in all 1.2 million dating profiles on the site. In addition to the observation that those who used the word “love” more were more successful in finding it, the researchers discovered that men benefited from using the words “heart,” “children,” “romantic,” and “relationship.”

3. MEN SPEND 50 PERCENT LESS TIME READING ONLINE DATING PROFILES THAN WOMEN.

In 2012, the research company AnswerLab conducted a study in which they used a Tobii X1 Light Eye Tracker, which recorded the eye movements of subjects who were reading online dating profiles from Match.com and eHarmony.com. By doing this, they were able determine where men and women were actually looking while reading online dating profiles. As it happens, men spend 65 percent more time looking at the pictures in the profile than women do.

4. RACE AND CLASS ARE THE MOST IMPORTANT FACTORS TO DATERS.

In 2014, BuzzFeed ran an experiment in which one of their writers built a mock-Tinder with stock photos. She found that when someone viewed the person in the Tinder profile picture as “working-class,” they would swipe “yes” 13 percent of the time. But, when they considered the person “middle-class,” they swiped “yes” between 36 and 39 percent of the time. The study also found that people preferred a potential partner to be of mixed or ambiguous race instead of a blatantly different race than their own. OkCupid co-founder, Christian Rudder, confirmed her findings. He noted, “When you’re looking at how two American strangers behave in a romantic context, race is the ultimate confounding factor.”

A 2014 study published in the journal Proceedings of the National Academy of Sciences does note that this phenomenon isn’t as bad as it might seem. According to the researchers at the University of California San Diego, the majority of heterosexuals on OKCupid did contact people of another race or at least answer messages from them.

5. THE ALGORITHMS CAN'T PREDICT WHETHER TWO PEOPLE ARE COMPATIBLE.

A group of U.S. psychology professors collaborated on a report, describing the faults of online dating, which was published in the journal Psychological Science in the Public Interest in 2012. The dating sites wouldn't share their specific algorithms with the researchers, but the professors stated that the sites couldn’t predict whether a relationship would last just because two people had similar interests and personalities. According to Professor Eli Finkel, who worked on the report, "We reviewed the literature and feel safe to conclude they do not [work]."

6. ONE-THIRD OF ONLINE DATERS NEVER GO ON DATES WITH PEOPLE THEY MEET ONLINE.

This surprising statistic comes from a survey conducted in late 2013 by the Pew Research Center. Even more surprising, this is actually a significantly lower number than it used to be. In 2005, over half of people with online dating profiles never went on an in-person date with someone they had met on the site.

7. WOMEN WHO DON'T DRINK RECEIVE 24 PERCENT FEWER MESSAGE THAN WOMEN WHO DO.

PlentyOfFish put together graphics describing the most “desirable singles of 2014,” based on what they observed heterosexual online daters liked in the opposite sex; the site claimed that women are more likely to get messages if they are Catholic, have a dog, earn more than $25,000, and don’t have a masters degree. Men get more messages if they are Christian, brunette, high-earners, and PhDs.

8. ABOUT 30 PRESENT OF WOMEN CONSULT WITH A FREIND ABOUT THEIR PROFILE. ONLY 16 PERCENT OF MEN DO. 

This accounts for a total of 22 percent of people with online dating profiles who ask a friend “to help them create or review their profile,” according to the Pew Research Center.

9. COUPLES WHO MEET ONLINE ARE MORE LIKELY TO BREAK UP.

A recent study that claims couples who met on dating sites are less likely to get married has been getting a lot of traction on the Internet. Researchers from Stanford University and Michigan State University surveyed more than 4000 people and they learned that breakups were more common in couples who met online versus offline. They claim that the phenomenon holds true for both married and unmarried couples.

10. ON THE FLIP SIDE: COUPLES WHO MEET ONLINE ARE LESS LIKELY TO DIVORCE.

Obviously this phenomenon needs to be studied a little more. A 2013 study published in the journal Proceedings of the National Academy of Sciences found that 35 percent of the 20,000 people who responded to a survey met their spouse online. The study also contradicts the Stanford and Michigan State study by claiming that couples who met online have a 6 percent separation and divorce rate whereas couples who met offline have an 8 percent rate. (It’s worth noting that the study was funded by eHarmony.)

11. ONLINE DATING SAVES PEOPLE $6400.

If you believe that people do marry sooner when they use online dating, then you can also believe that online dating saves you money. A group of researchers at ConvergEx Group calculated that couples who meet online get married after 18.5 months, on average. Couples who don’t meet online, on the other hand, wait an average of 42 months before marrying. ConvergEx group factored in $130 per week for dates, making total cost $23,660 versus $12,803. If the pair is splitting bills, that’s around $6400 each saved before marriage.

The 11 Best Movies on Netflix Right Now

Laura Dern and Scarlett Johansson in Marriage Story (2019).
Laura Dern and Scarlett Johansson in Marriage Story (2019).
Wilson Webb/Netflix

With thousands of titles available, browsing your Netflix menu can feel like a full-time job. If you're feeling a little overwhelmed, take a look at our picks for the 11 best movies on Netflix right now.

1. Spider-Man: Into the Spider-Verse (2018)

Spider-Man may be in the middle of a Disney and Sony power struggle, but that didn't stop this ambitious animated film from winning the Oscar for Best Animated Feature at the 2019 Academy Awards. Using a variety of visual style choices, the film tracks the adventures of Miles Morales (Shameik Moore), who discovers he's not the only Spider-Man in town.

2. Hell or High Water (2016)

Taylor Sheridan's Oscar-nominated Hell or High Water follows two brothers (Chris Pine and Ben Foster) who take to bank robberies in an effort to save their family ranch from foreclosure; Jeff Bridges is the drawling, laconic lawman on their tail.

3. Raging Bull (1980)

Robert De Niro takes on the life of pugilist Jake LaMotta in a landmark and Oscar-winning film from Martin Scorsese that frames LaMotta's violent career in stark black and white. Joe Pesci co-stars.

4. Marriage Story (2019)

Director Noah Bambauch drew raves for this deeply emotional drama about a couple (Adam Driver, Scarlett Johansson) whose uncoupling takes a heavy emotional and psychological toll on their family.

5. Dolemite Is My Name (2019)

Eddie Murphy ended a brief sabbatical from filmmaking following a mixed reception to 2016's Mr. Church with this winning biopic about Rudy Ray Moore, a flailing comedian who finds success when he reinvents himself as Dolemite, a wisecracking pimp. When the character takes off, Moore produces a big-screen feature with a crew of inept collaborators.

6. The Lobster (2015)

Colin Farrell stars in this black comedy that feels reminiscent of screenwriter Charlie Kaufman's work: A slump-shouldered loner (Farrell) has just 45 days to find a life partner before he's turned into an animal. Can he make it work with Rachel Weisz, or is he doomed to a life on all fours? By turns absurd and provocative, The Lobster isn't a conventional date movie, but it might have more to say about relationships than a pile of Nicholas Sparks paperbacks.

7. Flash of Genius (2008)

Greg Kinnear stars in this drama based on a true story about inventor Robert Kearns, who revolutionized automobiles with his intermittent windshield wiper. Instead of getting rich, Kearns is ripped off by the automotive industry and engages in a years-long battle for recognition.

8. Locke (2013)

The camera rarely wavers from Tom Hardy in this existential thriller, which takes place entirely in Hardy's vehicle. A construction foreman trying to make sure an important job is executed well, Hardy's Ivan Locke grapples with some surprising news from a mistress and the demands of his family. It's a one-act, one-man play, with Hardy making the repeated act of conversing on his cell phone as tense and compelling as if he were driving with a bomb in the trunk.

9. Cop Car (2015)

When two kids decide to take a police cruiser for a joyride, the driver (Kevin Bacon) begins a dogged pursuit. No good cop, he's got plenty to hide.

10. Taxi Driver (1976)

Another De Niro and Scorsese collaboration hits the mark, as Taxi Driver is regularly cited as one of the greatest American films ever made. De Niro is a potently single-minded Travis Bickle, a cabbie in a seedy '70s New York who wants to be an avenging angel for victims of crime. The mercurial Bickle, however, is just as unhinged as those he targets.

11. Sweet Virginia (2017)

Jon Bernthal lumbers through this thriller as a former rodeo star whose career has left him physically broken. Now managing a hotel in small-town Alaska, he stumbles onto a plot involving a murderer-for-hire (Christopher Abbott), upending his quiet existence and forcing him to take action.

11 Unusual Christmas Traditions Around the World

A Mari Lwyd—a ghostly horse figure brought door-to-door between Christmas and New Year’s Eve in Wales
A Mari Lwyd—a ghostly horse figure brought door-to-door between Christmas and New Year’s Eve in Wales
R. fiend, Wikimedia // CC BY-SA 3.0

We all know about the typical trappings of Christmas—Santa, the tree, eggnog and carols, turkey and ham, that fruitcake that’s made three trips around the country and counting. But what about traditions that are generally less well-known in America—the ones that might take place halfway around the world? Traditions like the Swedes watching the same Donald Duck cartoon each year, the Japanese devouring KFC, or Austria’s “bad Santa,” Krampus? Allow us to take you on a journey with the international Christmas traditions below.

1. Sweden // Watching Donald Duck on Television

Every year at 3 p.m. on Christmas Eve, around half of Sweden sits down to watch the 1958 Walt Disney TV special “From All of Us to All of You.” Known in Swedish as Kalle Anka och hans vänner önskar God Jul, the title translates to “Donald Duck and His Friends Wish You a Merry Christmas.” But, really, it’s usually known as Kalle Anka. Since 1959, the show has been airing without commercial interruption at the same time every December 24 on TV1, Sweden’s main public television channel. According to Slate, it’s one of the three most popular TV events each year, and lines of the cartoon’s dialogue have become common Swedish parlance.

Slate’s Jeremy Stahl, who remembers his first Christmas visiting Sweden with his soon-to-be-wife, observes, “I was taken aback not only by the datedness of the clips (and the somewhat random dubbing) but also by how seriously my adoptive Swedish family took the show. Nobody talked, except to recite favorite lines along with the characters." Stahl notes that for many Swedes, other Christmas Eve festivities revolve around watching the show—what time they eat the Christmas meal, for example—and that, although the tradition may seem strange, it also makes some sense: “For many Swedes, there is something comforting about knowing that every year there is one hour, on one day, when you sit down with everyone in your family and just be together.”

2. Venezuela // Roller Skating to Christmas Eve Mass

Roller skates on a wooden background
xavigm/iStock via Getty Images

In the Venezuelan capital of Caracas, it’s a long-established tradition to strap on your skates and roll on over to morning Christmas mass. According to Metro.co.uk, legend has it that children go to bed with a piece of string tied to their toes, with the other end dangling out the window. As the skaters glide by early the next morning, they give the strings a firm tug to let the children know it’s time to wake up and put on their skates. Firecrackers accompany the sound of the church bells, and when mass is finished, everyone gathers for food, music, and dance. The custom continues today.

3. Japan // Eating KFC on Christmas Eve

A KFC in Japan at Christmas
A KFC in Japan at Christmas
Robert Sanzalone, Flickr // CC BY 2.0

Christmas isn't a widely celebrated holiday in Japan—a mere 1 percent of Japanese people are estimated to be Christian—and yet a bucket of KFC “Christmas Chicken” is the popular meal on December 24. According to the BBC, 3.6 million families celebrated this way in 2016.

It all began with a 1974 marketing campaign—“Kurisumasu ni wa kentakkii” (Kentucky for Christmas). According to Smithsonian, when a group of foreigners couldn’t find Christmas turkey and opted for KFC instead, the company saw it as a fabulous marketing opportunity and advertised its first Christmas meal—chicken and wine for the equivalent of $10, which, Smithsonian notes, was rather pricey for the mid-'70s. These days, the Christmas dinner includes cake and champagne, and costs roughly $40. Many people order their meals far in advance to avoid lines; those who forget can end up waiting for as long as two hours.

4. Ukraine // Decorating the Tree with (Fake) Spiders and Webs

A Ukrainian spider web Christmas tree ornament
A Ukrainian spider web Christmas tree ornament
Marty Gabel, Flickr // CC BY-NC-ND 2.0

According to Ukrainian folklore, there was a poor family with a widowed single mother who couldn’t afford to decorate their Christmas tree. One night, as they all slept, a wonderful Christmas spider decorated the tree with a beautiful, sparkly web. The rays of the sun touched the web, turning it to silver and gold, and from that day on the family wanted for nothing. Ukrainian families decorate their trees with glittering spiders and their webs in honor of the tale.

5. Guatemala // La Quema del Diablo, “Burning the Devil”

Bonfires in Guatemala on La Quema del Diablo
Bonfires in Guatemala on La Quema del Diablo
Conred Guatemala, Flickr // CC BY-NC-ND 2.0

Every December 7, beginning at 6 p.m. sharp, Guatemalans build bonfires to “burn the devil” and kick off their Christmas season. The tradition has particular significance in Guatemala City, according to National Geographic, due to its association with the Feast of the Immaculate Conception, which honors the city’s patron saint. The tradition evolved from simply lighting bonfires during colonial times to burning a devil figure to clear the way for a celebration of the Virgin Mary. In recent years, devil piñatas have been added to the festivities, too. These days, an estimated 500,000 bonfires burn in the course of an hour on the holiday, and fireworks explode across the smoky sky.

6. Catalonia // Caganer, the Pooping Christmas Figurine

A caganer figure at a Barcelona Christmas market
A caganer figure at a Barcelona Christmas market
J2R/iStock via Getty Images

A regular figure in Catalonian nativity scenes, the caganer is a bare-bottomed man with his pants around his knees as he bends over to poop. He typically wears a white shirt and a barretina, a traditional Catalan hat. The caganer most likely first appeared in nativity scenes in the early 18th century; nativity scenes in the region typically represent pastoral scenes with depictions of rural life. The caganer often appears crouched behind a tree or a building in a corner of the nativity. Caganer literally means “pooper” in Catalan, and no one is certain of his significance, though one theory is that he represents good luck and the wish for a prosperous new year, since the pooping could be construed as the fertilization of the earth. Another theory is that he represents the mischief that resides in all of us. Yet another theory: he could merely represent humility and humanity. After all, everyone poops.

7. Wales // Mari Lwyd, or “Gray Mare”

Mari Lwyd, or “Gray Mare,” is the name given to the ghostly looking horse figure often brought door-to-door between Christmas and New Year’s Eve in Wales. Typically constructed of a horse skull, a white sheet, and adorned with colorful ribbons and bells, the Mari Lwyd is carried around Welsh towns by singing revelers who challenge their neighbors to a battle of wits through poetry. Atlas Obscura explains that despite often being associated with Christmas, Mari Lwyd is actually a pre-Christian practice, and some Welsh towns choose instead to parade their horse skulls on other days, such as Halloween or May Day. However, the Christmas season is the most popular time for Mari Lwyd, and the practice often includes wassailing, which involves the drinking of a boozy, sugared-and-spiced ale.

8. Austria and German-speaking Alpine region // Krampus, the Christmas Devil

Krampus characters parade on St Nicholas' day
Krampus characters parade on St Nicholas' day in Italy
dario_tommaseo/iStock via Getty Images

While well-behaved children in Austria and elsewhere look forward to St. Nicholas rewarding them with presents and sweets, those on the naughty list live in fear of Krampus. Part demon and part goat, Krampus is a “bad Santa” devil-like figure with origins in pagan celebrations of the winter solstice. Later, Krampus became a part of Christian traditions alongside the celebrating of St. Nick. During Krampusnacht, or “Krampus night,” right before St. Nicholas Day, adults dress up as Krampus, and Krampus might also be seen on a Krampuslauf—literally a “Krampus run.” He also appears on Christmas cards throughout Austria, and enjoys a long-held place in the country’s holiday traditions, as well as in other German-speaking areas near the Alps.

9. Iceland // The Yule Cat

Iceland has its own frightening Christmas figure, the Yule cat, which lurks in the snow and waits to devour anyone who has not received new clothes to wear for Christmas. National Geographic did some digging into the origins of this tradition, and notes that in Icelandic rural societies employers often rewarded members of their households with new clothes and sheepskin shoes each year as a way to encourage everyone to work hard in the lead-up to Christmas. “To this day Icelanders still find it important to wear new clothes on Christmas Eve when the celebrations begin,” the website writes. So, basically, the Yule cat punishes the lazy by devouring them, though, as National Geographic observes, “According to some tales, the Yule Cat only eats their food and presents, not the actual people.” Whew!

10. Greenland // Whale Blubber Dinner

Although women around the world have often traditionally prepared the Christmas meal, in Greenland the men serve the women. The main dish is mattak, strips of whale blubber, as well as kiviak, flesh from auks buried in sealskin for several months and then served once it begins to decompose. Dessert is a little more familiar: Christmas porridge garnished with butter, cinnamon, and sugar.

11. Italy // Befana, the Christmas Witch

Befana, the Christmas witch of Italy
Befana, the Christmas witch of Italy
corradobarattaphotos, iStock via Getty Images

Like Austria’s Krampus, Italy’s Christmas witch, Befana, is scary-looking—she has the warts and the sharp nose of the typical witch depiction—and yet every January 5 she leaves gifts and sweets for the good children. Of course, she also leaves coal for the naughty ones. According to legend, she swoops up the particularly bad children and brings them home to her child-eating husband. According to Vice, Italy honors Befana with festivals each year, complete with market stalls, raffles, games, and prizes. Children also write letters to Befana just as they do to Santa Claus.

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