The array of products at store checkout lines are designed to prey on our psychology and impulses.

PSYCHOLOGY
Why certain memories stay with us for a lifetime and what sparks them.
Why do we feel so uncomfortable on someone else’s behalf? Breaking down the science behind secondhand embarrassment.
Doomscrolling affects your mind more than you think. Learn what drives it and how to break the habit.
You’re far from the only one who does it, so why do we resort to weather when making small talk?
Tiny people giggle at everything from tickling to peek-a-boo to silly faces. But do they really have a sense of humor?
When kids ask if Santa is real, is it time to come clean? We asked some experts for their input.
Despite the statistics showing your odds of survival, many people still have these phobias.
Answering the same question over and over and over again can get grating. But there are important developmental reasons behind why young children are so into asking “why.”
The slang term for our mental health professionals has a rather grim history.
Why are we so obsessed with opening—and watching people open—blind boxes? A toy expert and a psychologist break down what’s going on behind this bizarre trend.
These decorative mud balls can end up so shiny and colorful you’d assume they’re some sort of jewel. But you can actually make them at home.
No, the golden arches don’t represent two giant bendy French fries on a background of ketchup, but good try.
For the past century, the quest to break the Beale Ciphers has attracted the military, computer scientists, and conspiracy theorists. All have failed.
Baking can be great if you have a sweet tooth, but experts say it could also have a positive impact on your mental health for some key reasons.
Anyone who has ever played ‘Tetris’ knows how addictive the ’80s video game can be. Scientists say the Tetris Effect may even have psychological benefits for people coping with PTSD.
There are things we’re all a little (or lot) afraid of, but the numbers tell us we don’t need to be. Read on for more statistically soothing details about some of the most common, but not commonly occurring, concerns.
Has the news cycle got you stressed? Here are some crucial tips for how to balance your mental health while still staying top of current events.
Every time a new year rolls around, people set out to better themselves. But why do we make these promises to ourselves, and where did this tradition come from? We can start by blaming the ancient Babylonians.