70 of the Best Early Prime Day Deals to Shop Before They Sell Out

July is a serious month for sales. One of the biggest is Amazon’s Prime Day, a 48-hour deals event that’s like a mid-year dress rehearsal for Black Friday. During it, you can expect to find countless top-rated products at their lowest-ever prices. You could even get all your back-to-school shopping done in one fell swoop.

But we get it—this mega-sale is on consecutive weekdays, and you probably don’t want to spend hours doing price comparisons after a long day at work. Not only that, but with so many people landing on the website during these two days, the item that caught your eye might be gone before you know it.

It pays to plan ahead, and right now, you can do that and save extra along the way. Even though Prime Day doesn’t officially kick off until next week, there are already tons of great deals on the site, and we expect more markdowns to appear as the event draws closer. Below is everything you need to know about Prime Day 2024, from how to spot fake reviews to the best early deals we’ve seen so far on the site.

What Is Amazon Prime Day?
When Is Amazon Prime Day 2024?
How to Save More During Prime Day
The Best Early Prime Day Deals To Shop Now
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What Is Amazon Prime Day?

FTC Files Lawsuit Against Amazon Over Prime Membership Pratices — The 48-hour event started as a way to commemorate the retailer's 20th anniversary. | Justin Sullivan/GettyImages

Prime Day is an annual sales event hosted by Amazon exclusively for Prime members every summer. The retailer launched the first-ever Prime Day in 2015, on the eve of its 20th anniversary. Held on July 15 that year, the promotion was a resounding success, with customers buying more products than they had during Amazon’s 2014 Black Friday event and around 24,000 Instant Pot pressure cookers sold.

When Is Amazon Prime Day 2024?

If you miss the chance to shop next week, at least you still have Prime Big Deal Days to look forward to in October. | SOPA Images/GettyImages

This year, Prime Day begins on July 16 at 12:01 a.m. PDT (3:01 a.m. EST) and lasts through July 17. Before 2020, there was only one Prime Day annually, usually held in July. However, the sale was pushed out to October that year due to the COVID-19 pandemic.

Amazon has experimented with new dates and sales periods ever since: In 2021, Prime Day happened in June; in 2022 and 2023, the event started in July, with the retailer adding another Prime Day-like sale (the Prime Big Deal Days event) that October. In March 2024, the first-ever Big Spring Sale took place, offering good bargains even to non-Prime members.

While these fall and spring markdowns can help you save on seasonal apparel, outdoor equipment, and select home products, Amazon’s summer Prime Day event tends to be much bigger and with more impressive price drops, perhaps because it’s the retailer’s signature sale.

How to Save More During Prime Day

While this shopping period lasts 48 hours, some Prime Day deals end within hours as the products sell like hotcakes. One way to avoid missing out on deals is to add products to Amazon Lists either via the retailer’s app or through its website; once you have, the retailer will automatically sort them into a separate tab. By join a product’s waitlist, any canceled purchase or discarded cart item will bring the product back to the inventory, so you’ll get an alert. You can even set deal alerts via Alexa, and tell Alexa to remind you when a particular discount on a product drops.

Using browser extensions like Keepa or CamelCamelCamel, you can track and monitor a product’s overall pricing history too, which can be another great way to shop smarter. If you’re wary of fake reviews, tools like Review Meta and The Review Index can help you detect them and know you’re getting your money’s worth.

But before doing any of that, you don’t want to forget the most essential step of all: signing up for Amazon Prime. Because the sale is exclusive to members, you’ll need to sign up for at least a 30-day free trial to take advantage of these offers. The good news is you can cancel after the sale wraps—or if you hold onto it, that $15 monthly bill gives you access to Prime Video, two-day shipping, and other benefits. And if you’re a student between the ages of 18 and 24, you could be eligible for a free six-month trial exclusive to new members (it auto-renews for $7.49 per month after that).