18 Memorable Ad Questions

Justin Sullivan / Getty Images
Justin Sullivan / Getty Images

Ad slogans and taglines generally come to us in the form of a declaration. Like, It takes a licking and keeps on ticking; or With a name like Smuckers....it has to be good; or Good to the last drop. But my favorites have always been the ones that beg you to answer a question. Here are 18 of the most memorable ad questions. If we left one of your favorites off the list, drop a comment and let us know!

1. Got milk?

Brand: California Milk Processor Board
Ad Campaign Launched: 1993
That $10,000 trivia question: Serious _flossers should remember that very first ad that ran on TV, featuring the history buff who had to answer the question: "Who shot Alexander Hamilton in that famous duel?" (A. Sitting Vice President Aaron Burr, of course, in 1804.)

2. Have you driven a Ford lately?

Brand: Ford
Ad Campaign Launched: 1982
Can you say Sigma?: The original name of the Ford Taurus was Sigma. But the brass at Ford didn't like the name. So it was changed to Taurus because the top two men running the Sigma rollout had wives who were born under the astrological sign Taurus.

3. Can you hear me now?

Brand: Verizon Wireless
Ad Campaign Launched: 2002
Who is that guy? Paul Marcarelli, an actor and a writer. He has a twin brother named Matthew, a highly decorated lieutenant at the New Haven Fire Department.

4. Where do you want to go today?

Brand: Microsoft
Ad Campaign Launched: 1994
Madison Ave? Not quite. The tagline was the work of a Portland, Oregon-based firm called Wieden+Kennedy. Dan Wieden and David Kennedy were the guys who cooked up the famous Nike tagline: Just do it.

5. Do you"¦ Yahoo!?

Brand: Yahoo!
Ad Campaign Launched: 1996
Yah-ching!: There are more Yahoo! e-mail accounts around the world than twice the population of Mexico. Yahoo stands for: Yet Another Hierarchical Officious Oracle.

6. Does she or doesn't she?

Brand: Clairol
Ad Campaign Launched:1964
What's in a name? Started in 1931, the name Clairol comes from a hair-coloring preparation found in France while the company's founders were traveling there.

7. Where's the beef?

Brand: Wendy's
Ad Campaign Launched:1984
Watch it now:

8. How do you spell relief?

Brand: Rolaids
Ad Campaign Launched:1970s
What's in a name? It's reportedly derived from the old-school packaging: a foil roll (like Lifesavers, etc.)

9. Is it live, or is it Memorex?

Brand: Memorex
Ad Campaign Launched:1971
Did you know? Ella Fitzgerald appeared in an early ad:

10. This is your brain. This is your brain on drugs. Any questions?

Brand: Partnership for a Drug Free America
Ad Campaign Launched: 1987
Did you know? While most remember the tag line I've printed above, the one that actually aired on television was, "This is your brain. This is drugs. This is your brain on drugs. Any questions?"

11. Aren't you glad you use Dial? Don't you wish everyone did?

Brand: Dial
Ad Campaign Launched:1953
Blast from the past:The 1950s were a great period for TV spots. 

12. Did somebody say McDonalds?

Brand: McDonalds
Ad Campaign Launched: 1997
Did somebody say hit the slopes? Forget Drive-thrus. Did you know that in Sälen, Sweden, one of the McY D'z sports ski-thru service?

13. What would you do for a Klondike bar?

Brand: Good Humor-Breyers
Ad Campaign Launched:Early 1982
Did you know? The original Klondike hit the market in 1929 and was only sold in PA and Ohio until the 1970s. The polar bear has been on the wrapper since the beginning.

14. How many licks does it take to get to the Tootsie-Roll center of a Tootsie-Pop?

Brand: Tootsie-Roll
Ad Campaign Launched: 1969
Takes a lickin' and keeps on tickin': Unless you grew up in the '70s, you probably never saw the longer version, where the cartoon boy asks many different animals the classic question. It's the shortened version with the turtle and the owl most of us know, and it's still running today, making it one of the longest running commercials in history. Here's the original:

15. Doesn't your dog deserve ALPO?

Brand: Purina
Ad Campaign Launched: 1970s
What's in a name? ALPO is short for Allen Products, founded in 1936 by Robert F. Hunsicker in Allentown, PA.
Will the real spokesperson please stand up? ALPO has been blessed with not one, but three famous ad faces: Lorne Greene, Ed McMahon and Garfield.

16. Fun anyone?

Brand: Sony PlayStation
Ad Campaign Launched: 2003
PlayStation Fun Fact: It was originally intended as a CD add-on to the Super Nintendo. But then licensing problems and other issues popped up, so Sony decided to develop the PlayStation by itself.

17. Wassup?!

Brand: Anheuser-Busch Budweiser
Ad Campaign Launched: 1999
Wassup must come-a-down: Everyone knows about all the parodies, but did you know the slogan made its way into pop songs? According to Wiki: "Whazzup" by True Party reached #13 on the UK Singles Chart in 2000, and "Wassup" by Da Muttz (a nom de plume of producers Alex Rizzo and Elliot Ireland) hit #11 in the UK, and #12 on the Australian ARIAnet singles chart, also in 2000.

18. Pardon me. Do you have any Grey Poupon?

Brand: Grey Poupon
Ad Campaign Launched: 1980
Have you seen the original?

Looking to Downsize? You Can Buy a 5-Room DIY Cabin on Amazon for Less Than $33,000

Five rooms of one's own.
Five rooms of one's own.
Allwood/Amazon

If you’ve already mastered DIY houses for birds and dogs, maybe it’s time you built one for yourself.

As Simplemost reports, there are a number of house kits that you can order on Amazon, and the Allwood Avalon Cabin Kit is one of the quaintest—and, at $32,990, most affordable—options. The 540-square-foot structure has enough space for a kitchen, a bathroom, a bedroom, and a sitting room—and there’s an additional 218-square-foot loft with the potential to be the coziest reading nook of all time.

You can opt for three larger rooms if you're willing to skip the kitchen and bathroom.Allwood/Amazon

The construction process might not be a great idea for someone who’s never picked up a hammer, but you don’t need an architectural degree to tackle it. Step-by-step instructions and all materials are included, so it’s a little like a high-level IKEA project. According to the Amazon listing, it takes two adults about a week to complete. Since the Nordic wood walls are reinforced with steel rods, the house can withstand winds up to 120 mph, and you can pay an extra $1000 to upgrade from double-glass windows and doors to triple-glass for added fortification.

Sadly, the cool ceiling lamp is not included.Allwood/Amazon

Though everything you need for the shell of the house comes in the kit, you will need to purchase whatever goes inside it: toilet, shower, sink, stove, insulation, and all other furnishings. You can also customize the blueprint to fit your own plans for the space; maybe, for example, you’re going to use the house as a small event venue, and you’d rather have two or three large, airy rooms and no kitchen or bedroom.

Intrigued? Find out more here.

[h/t Simplemost]

This article contains affiliate links to products selected by our editors. Mental Floss may receive a commission for purchases made through these links.

The 12 Best TV Shows on Amazon Prime Right Now

Stephan James and Janelle Monáe in Homecoming.
Stephan James and Janelle Monáe in Homecoming.
Ali Goldstein/Amazon Studios

If you’re an Amazon Prime member, you’re entitled to free expedited shipping, free Kindle downloads, and lots of other perks. But some customers are perfectly content to relegate their use of the service to the company’s considerable streaming video options. Check out our picks for the best TV shows on Amazon Prime right now.

1. Undone (2020-)

Rosa Salazar and Bob Odenkirk star in this trippy tale of a young woman named Alma who's struggling with her sister, mother, and boyfriend—and then her dead father begins appearing to her with a request to master time travel. Filmed with actors and then beautifully rotoscoped to lend it an air of animated surrealism, Undone will take you for a spin.

2. The Boys (2019-)

If you've had your fill of both superheroes and superhero meta-analysis, you'll still want to check out The Boys. Supernatural creator Eric Kripke's adaptation of the Garth Ennis comics imagines a world in which heroes are corporate tools, social media icons, and very, very morally bankrupt. The head of the vaunted Seven (think an ethically destitute Avengers) is Homelander, played with red-eyed menace by Antony Starr. When mortal Billy Butcher (Karl Urban) targets Homelander, the full scope of the hero industrial complex is revealed. The first three episodes of season 2 hit Prime on September 4, with new episodes being released weekly.

3. Fleabag (2016-2019)

Phoebe Waller-Bridge created and stars as the title character, a downtrodden Londoner with a too-perfect sister, a wicked soon-to-be stepmother (played by The Crown's Olivia Colman), and a lust for hedonism that masks the fallout of an unresolved emotional crisis. Like Ferris Bueller, Waller-Bridge interrupts the action to address the viewer directly, offering a biting running commentary on her own increasingly complicated state of affairs, including having the hots for a priest (Andrew Scott).

4. Hanna (2019-)

Based on the 2011 film, Hanna follows a 15-year-old girl (Esme Creed-Miles), who possesses combat skills and other traits that make her a person of interest to the CIA. To figure out where she's going, Hanna will first need to discover where she comes from.

5. Homecoming (2018-)

Julia Roberts stars in the first season of this critically-acclaimed drama, which sees her working at a facility that helps soldiers reacclimate to civilian life. Years later, an investigation into the program reveals some startling truths. Janelle Monáe headlines season two, which pushes the story in new directions.

6. Forever (2018)

The less you know going into this half-hour series, the better. Don't let anyone tell you anything beyond the fact that Fred Armisen and Maya Rudolph portray a couple in a floundering marriage. Where it goes from there is best left to discover on your own.

7. Goliath (2016-)

David E. Kelley (The Practice) heads up this series about a downtrodden lawyer (Billy Bob Thornton) who brushes up against his former law firm when he tackles an accidental death case that turns into a sprawling conspiracy. Thornton won a Golden Globe for his performance; William Hurt should've won something for his portrayal as the diabolical firm co-founder who keeps pulling Thornton's strings from afar. Seasons two and three up the ante, with the latter co-starring Dennis Quaid as evil California farmer Wade Blackwood. A fourth and final season is expected.

8. Bosch (2015-)

The laconic detective of the Michael Connelly novels gets a winning adaptation on Amazon, with Titus Welliver scouring the seedy side of Los Angeles as the titular homicide detective. Don't expect frills or explosions: Bosch is content to be a police procedural in the Dragnet mold, and it succeeds. The sixth season premiered in April.

9. The Americans (2013-2018)

If Stranger Things stimulated your appetite for 1980s paranoia, FX’s The Americans—about two Soviet spies (Matthew Rhys and Keri Russell) embedding themselves in suburban America—is bound to satisfy. As Russell and Rhys navigate a complex marriage that may be as phony as their birth certificates, their allegiance to Russia is constantly tested.

10. The Marvelous Mrs. Maisel (2017-)

Critically-acclaimed and showered with praise by Amazon viewers, this dramedy stars Rachel Brosnahan as Miriam "Midge" Maisel, a 1950s housewife who takes the bold (for that decade) step of getting into stand-up comedy. Brosnahan practically vibrates with energy, and so does the show, which captures period New York's burgeoning feminism. In Midge's orbit, Don Draper would have a heck of a time getting a word in.

11. Hannibal (2013-2015)

At first glance, Bryan Fuller’s (Pushing Daisies) take on the Thomas Harris novels featuring the gastronomic perversions of Hannibal Lecter seems like a can’t-win: How does anyone improve on The Silence of the Lambs and Anthony Hopkins’s portrayal of the diabolical psychiatrist? By not trying. Mads Mikkelsen’s Lecter is a study in composure; FBI agent Will Graham (Hugh Dancy) is the one who seems to be coming unhinged. While Fuller has time to explore the finer details of Harris’s novels, he also has the temerity to diverge from them. Hannibal’s brief three-season run is a tragedy, but what’s here is appetizing.

12. Luther (2010-)

Idris Elba stars in this BBC drama as DCI cop John Luther, a temperamental but dogged investigator who runs afoul of some of the UK's most wanted criminals. Ruth Wilson co-stars as Alice Morgan, a charmingly psychotic foil-turned-friend. Amazon has all five seasons, including the most recent season that premiered in 2019.

This story has been updated.