Revised at: February 12, 2020
Tracking Technologies allow us to automatically collect information about you and your online behavior in order to enhance your navigation on our Service, improve our Service performance and customize your experience on it. We also use this information to collect statistics about the usage of our Service, perform analytics, serve ads, and to administer services to our users, customers and partners.
WHY USE TRACKING TECHNOLOGIES?
There are five main purposes for using Tracking Technologies:
Strictly necessary Tracking TechnologiesThese Tracking Technologies are essential to enable you to login, navigate around and use the features of our Services, or to provide a service requested by you (such as your username). These Tracking Technologies can be used for security and integrity reasons for example to detect violation of our policies and for support or security features.
Functionality Tracking TechnologiesThese Tracking Technologies allow our Services to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged in) and support other features of our Services.
Performance Tracking TechnologiesThese Tracking Technologies collect information about your online activity (for example the duration of your visit on our Services), including behavioral data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information).
Marketing or Advertising Tracking TechnologiesThese Tracking Technologies are used to deliver tailored offers and advertisements to you, based on your derived interests, as well as to perform email marketing campaigns. They can also be used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by our advertising partners and provide them insights about the people who see and interact with their ads, visit their websites or use their app.
Social media Tracking TechnologieThese Tracking Technologies include social media features, such as the Facebook "Like" or "Share" buttons, or third party login services. These features are either hosted by a third party or hosted directly on our Services. Your interactions with these features are governed by the privacy statement of the company providing these features.
STORING TRACKING TECHNOLOGIES
We store Tracking Technologies when you visit or access our Services. These are called "First Party Tracking Technologies". In addition, Tracking Technologies are stored by other third parties (for example our analytics service providers, business partners and advertisers) – these are called "Third Party Tracking Technologies".
Both types of Tracking Technologies may be stored either for the duration of your visit on our Services or for repeat visits.