The design was the brainchild of Bill Zinda of Wiz Enterprises in Long Beach, California, which he unveiled in the '70s to promote his line of truck and auto accessories. It is said to have been modeled on Leta Laroe, a famous exotic dancer at the time. Of the 20 mudflaps you're about to see, my favorite has to be the parody on Zinda's mudflap, which the Wyoming Libraries used in order to attract new readers. (Wait for it!)
I've included a link to the photo credit for every image after the jump, on page two. Meantime, enjoy the gallery! There are a lot of photos like these flapping around out there on the Web; these were our favorites. Yes, we are now in the mudflap curatorial business, didn't you know...
Credits listed in order of the photos...