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Why Are There Gideon Bibles in Hotel Rooms?

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© William Whitehurst/Corbis

Because the Gideons put them there! The Gideon Bible is not some special version or translation of the Bible that hotels really like (the books are usually plain old King James Versions); they're named for the group that distributes them.

Gideons International got its start in 1898, when two traveling businessmen, John H. Nicholson and Samuel E. Hill, arrived at the crowded Central Hotel in Boscobel, Wisconsin, for the night.

The two had never met, but there was only one double room left, so they decided to share it. The men got to talking and found they shared a common faith and had both toyed with the idea of creating an evangelical association for Christian businessmen.

They decided to give it a shot together. They called a meeting the following year for men who were interested in joining together for “mutual recognition, personal evangelism, and united service for the Lord.” Only one other person showed up to that meeting—William J. Knights, who suggested they name their organization after Gideon, an Old Testament judge who led a small band of men to defeat a much larger army.

As the group expanded in its first few years, most of the new members were men who frequently traveled for work and spent many of their nights in hotel rooms. They wondered how they might be more effective witnesses for Christ on the road, and hit upon the idea of providing Bibles to hotels. They could be used not only by the Gideons’ members as they traveled around the country, but also borrowed by other guests in need of them. They started with the Superior Hotel in Superior, Montana, then set out to put a Bible in every hotel room in America. Since 1908, they’ve distributed more than 1.7 billion Bibles, expanding beyond the U.S. to more than 190 other countries.

Passing Them Out

The Gideons don’t go room to room themselves, slipping the books in nightstands like Bible elves. When a hotel opens, local Gideons members will present a Bible to the hotel's general manager in a small ceremony and then give enough books for each room and some extras to the housekeeping staff for distribution. In addition to hotel rooms, the Gideons also give Bibles to military bases, hospitals, nursing homes, prisons and to students on college campuses.

Each Bible handed out is free of charge, and the project is funded entirely by donations to the group. The Gideons will also replace any books that go missing or get worn out, and the group says that the books have a six-year life expectancy, on average. They don’t get bent out of shape when people ignore the “thou shalt not steal” rule when it comes to the Bibles, either. They’d rather you just take the book if you need it that badly.

Based on the success of the Gideons’ Bible project -- the group’s own statistics claim 25% of the people who check into a hotel room will read the Bible placed there -- other religious groups have begun distributing their own free literature to hotels. The Marriott hotel chain, founded by a Mormon, places the The Book of Mormon in many of its rooms, and many hotels also offer Buddhist, Hindu, Christian Scientist or Scientologist books along with the standard Gideon Bible.

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Big Questions
Who Was Chuck Taylor?
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From Betty Crocker to Tommy Bahama, plenty of popular labels are "named" after fake people. But one product with a bona fide backstory to its moniker is Converse's Chuck Taylor All-Star sneakers. The durable gym shoes are beloved by everyone from jocks to hipsters. But who's the man behind the cursive signature on the trademark circular ankle patch?

As journalist Abraham Aamidor recounted in his 2006 book Chuck Taylor, All Star: The True Story of the Man behind the Most Famous Athletic Shoe in History, Chuck Taylor was a former pro basketball player-turned-Converse salesman whose personal brand and tireless salesmanship were instrumental to the shoes' success.

Charles Hollis Taylor was born on July 24, 1901, and raised in southern Indiana. Basketball—the brand-new sport invented by James Naismith in 1891—was beginning to take the Hoosier State by storm. Taylor joined his high school team, the Columbus High School Bull Dogs, and was named captain.

After graduation, instead of heading off to college, Taylor launched his semi-pro career playing basketball with the Columbus Commercials. He’d go on to play for a handful of other teams across the Midwest, including the the Akron Firestone Non-Skids in Ohio, before finally moving to Chicago in 1922 to work as a sales representative for the Converse Rubber Shoe Co. (The company's name was eventually shortened to Converse, Inc.)

Founded in Malden, Massachusetts, in 1908 as a rubber shoe manufacturer, Converse first began producing canvas shoes in 1915, since there wasn't a year-round market for galoshes. They introduced their All-Star canvas sports shoes two years later, in 1917. It’s unclear whether Chuck was initially recruited to also play ball for Converse (by 1926, the brand was sponsoring a traveling team) or if he was simply employed to work in sales. However, we do know that he quickly proved himself to be indispensable to the company.

Taylor listened carefully to customer feedback, and passed on suggestions for shoe improvements—including more padding under the ball of the foot, a different rubber compound in the sole to avoid scuffs, and a patch to protect the ankle—to his regional office. He also relied on his basketball skills to impress prospective clients, hosting free Chuck Taylor basketball clinics around the country to teach high school and college players his signature moves on the court.

In addition to his myriad other job duties, Taylor played for and managed the All-Stars, a traveling team sponsored by Converse to promote their new All Star shoes, and launched and helped publish the Converse Basketball Yearbook, which covered the game of basketball on an annual basis.

After leaving the All-Stars, Taylor continued to publicize his shoe—and own personal brand—by hobnobbing with customers at small-town sporting goods stores and making “special appearances” at local basketball games. There, he’d be included in the starting lineup of a local team during a pivotal game.

Taylor’s star grew so bright that in 1932, Converse added his signature to the ankle patch of the All Star shoes. From that point on, they were known as Chuck Taylor All-Stars. Still, Taylor—who reportedly took shameless advantage of his expense account and earned a good salary—is believed to have never received royalties for the use of his name.

In 1969, Taylor was inducted into the Basketball Hall of Fame. The same year, he died from a heart attack on June 23, at the age of 67. Around this time, athletic shoes manufactured by companies like Adidas and Nike began replacing Converse on the court, and soon both Taylor and his namesake kicks were beloved by a different sort of customer.

Still, even though Taylor's star has faded over the decades, fans of his shoe continue to carry on his legacy: Today, Converse sells more than 270,000 pairs of Chuck Taylors a day, 365 days a year, to retro-loving customers who can't get enough of the athlete's looping cursive signature.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

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Big Questions
What Is the Difference Between Generic and Name Brand Ibuprofen?
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What is the difference between generic ibuprofen vs. name brands?

Yali Friedman:

I just published a paper that answers this question: Are Generic Drugs Less Safe than their Branded Equivalents?

Here’s the tl;dr version:

Generic drugs are versions of drugs made by companies other than the company which originally developed the drug.

To gain FDA approval, a generic drug must:

  • Contain the same active ingredients as the innovator drug (inactive ingredients may vary)
  • Be identical in strength, dosage form, and route of administration
  • Have the same use indications
  • Be bioequivalent
  • Meet the same batch requirements for identity, strength, purity, and quality
  • Be manufactured under the same strict standards of FDA's good manufacturing practice regulations required for innovator products

I hope you found this answer useful. Feel free to reach out at www.thinkbiotech.com. For more on generic drugs, you can see our resources and whitepapers at Pharmaceutical strategic guidance and whitepapers

This post originally appeared on Quora. Click here to view.

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