Too Sexy to Last: The Right Said Fred Story

Ralph Orlowski, Getty Images
Ralph Orlowski, Getty Images

Guy Holmes popped the tape into the cassette player in his car and waited. The British record promoter was eager to hear new acts, but knew that the majority of them weren’t going to be good or unique enough to cut through the noise of the worldwide music scene. In 1991, it was still a multibillion dollar business, not yet smothered by file-sharing. Success was determined by decision-makers at record labels and radio stations, whose tastes were often mercurial and hard to anticipate.

The cassette had been given to Holmes by a friend, a 19-year-old named Tamzin Aronowitz. She was dating Rob Manzoli, the guitarist of an act called Right Said Fred, and insisted the group—which also consisted of brothers Richard and Fred Fairbrass—had a hook. He listened.

I’m too sexy for my car

Too sexy for my car

Too sexy by far

And I’m too sexy for my hat

Too sexy for my hat

What do you think about that?

Holmes was driving with a friend, a man of Russian descent who had been drinking vodka for most of the night. As Richard Fairbrass sang about other things he was too sexy for—Milan, Japan, parties, his shirt—Holmes noticed his passenger bouncing in his seat and mouthing the words.

This might be a dumb song, Holmes thought. A very dumb song. But it’s catchy.

By 1992, “I’m Too Sexy” was the number one tune in 32 countries, including the United States, and the Fairbrass brothers went from being gym managers and sporadic musicians to the kitschy pop act of the moment. But they wondered whether people knew they were in on the joke, and whether they had the ability to survive the plague that had taken down so many talented musicians before them—the affliction of being an overnight success.

 
 

Richard Fairbrass was born in East Grinstead, Sussex in 1953. His brother, Fred, followed three years later. Raised in a relatively well-off environment by Peter and Mary Fairbrass, Richard thought he might wind up becoming a politician; Fred was more interested in athletics. By their late teens, both had gravitated toward music, forgoing any thought of a formal career in exchange for odd jobs and band practice that led to small gigs with London punk bands. At one performance, an irate—or possibly enthused—fan managed to pee on Richard.

From 1977 to 1987, they performed under a variety of names, including Trash Flash and Money, and landed a series of not-quite-breakthrough gigs. Richard got a job as a session musician for three David Bowie music videos, while Fred had a stint backing up Bob Dylan. Their act wavered from punk to rock to a blend of the two.

After an unsuccessful tour of New York, the brothers returned to London in 1988. Both took to going to the gym to build their bodies back up and shaved their heads. They also met Rob Manzoli, a guitarist, and Brian Pugsley, who had access to computer synthesizers that the brothers thought might evolve their sound into something more palatable than their acoustic act.

Jamming in Pugsley’s apartment one night over a bass line inspired by Jimi Hendrix, Richard took off his shirt—it was hot in there—and proclaimed he was “too sexy” for it. From that line evolved an entire hook that played on the narcissism the brothers had witnessed both in the gym and among the models in New York’s fashion scene. The song wasn’t about the band thinking they were too sexy, but about the self-absorbed egos who really believed it. Supported by a backing track from a DJ named Tommy D, "I'm Too Sexy" was polished into an anthem about vanity.

 
 

Now going by Right Said Fred—a name they took from a 1962 Bernard Cribbins song about furniture movers—the trio started shopping the single to record labels. No one was interested. The only bite was from Holmes, who tried to entice executives but was met with the same resistance. In a self-admitted act of “belligerence,” Holmes produced copies of the single himself, while his secretary, Aronowitz, became the group’s manager. It was a homegrown operation, one in which the group was urged to formally record the final version of the song in an unheated studio because it was cheaper.

“I’m Too Sexy” made its way into the hands of producers at the BBC and Capital Radio. “I’m not sure if this is good or it’s crap,” one radio producer said, then played it anyway. The song spread quickly, making its way to the top of the most-requested queues in England. A DJ from Miami was on vacation in Europe when he heard it. From there, it spread to the United States and abroad, topping the Billboard Top 100 chart for three weeks straight and becoming a perpetual club selection well into 1992. (It only rose to number two in the UK, trumped by Bryan Adams’s “(Everything I Do) I Do It For You.”) The pop icon of the era, Madonna, announced she was sexually interested in Fred. Truant students announced they were “too sexy” for school. Stewardesses asked the brothers if they weren’t “too sexy” to be on a plane, a variation on a joke that they would wind up hearing thousands of times.

“It’s part of the job,” Fred said of the jokes.

Almost immediately, Right Said Fred underwent what industry veterans would call an "image makeover." A fashion designer squeezed them into vinyl outfits, fishnet shirts, and various half-clothed stage uniforms. Though they were in their early thirties, they fibbed and told reporters they were in their early twenties. They were advised to ease up on the weightlifting, as their pumped-up physiques were deemed too frightening for general public consumption.

Holmes produced their first album, 1992's Up, and helped them spin off two more successful songs: “Don’t Talk Just Kiss” and “Deeply Dippy.” They made the requisite MTV appearances and fended off speculation that “I’m Too Sexy” was a sign of them being the prototypical one-hit wonder.

Unfortunately, "I'm Too Sexy" wound up proving exactly that. But the brothers would argue that it was not their fault—it was Holmes’s.

 
 

Up had taken just five weeks to record. Their sophomore album, Sex and Travel, took nine months. Released in 1993, it failed to capture the public’s attention in the way “I’m Too Sexy” seemed to reverberate with kids, teens, and adults.

The brothers would later point the finger at Holmes, claiming he had chosen to release the wrong single tracks; Holmes countered that Richard and Fred had final say over what got the “A” side of the records. Subsequent albums followed—nine in all—but none ever reached the heights of their event-filled summer of 1991.

“I’m Too Sexy” remains a popular jab at people who indulge in vanity, and the brothers still perform it as part of their regular gigs. (Manzoli left the band in the mid-1990s.) They approved a new version targeting Syrian president Bashar al-Assad (who was revealed to have had the song on his playlist) and debuted it on Last Week Tonight with John Oliver in 2014. (“I’m too sexy for this shirt” became “You’re too awful for this Earth.”) To this day, however, Fred believes there’s still some confusion over whether the song is to be taken seriously. He tried to clarify it for Rolling Stone in 2017.

“They didn’t get the cynicism and the joke,” he said. “But the idea of the song is that you obviously can’t be too sexy, right? No one can be too sexy.”

10 Products for a Better Night's Sleep

Amazon/Comfort Spaces
Amazon/Comfort Spaces

Getting a full eight hours of sleep can be tough these days. If you’re having trouble catching enough Zzzs, consider giving these highly rated and recommended products a try.

1. Everlasting Comfort Pure Memory Foam Knee Pillow; $25

Everlasting Comfort Knee Pillow
Everlasting Comfort/Amazon

For side sleepers, keeping the spine, hips, and legs aligned is key to a good night’s rest—and a pain-free morning after. Everlasting Comfort’s memory foam knee pillow is ergonomically designed to fit between the knees or thighs to ensure proper alignment. One simple but game-changing feature is the removable strap, which you can fasten around one leg; this keeps the pillow in place even as you roll at night, meaning you don’t have to wake up to adjust it (or pick it up from your floor). Reviewers call the pillow “life-changing” and “the best knee pillow I’ve found.” Plus, it comes with two pairs of ear plugs.

Buy it: Amazon

2. Letsfit White Noise Machine; $21

Letsfit White Noise Machine
Letsfit/Amazon

White noise machines: They’re not just for babies! This Letsfit model—which is rated 4.7 out of five with nearly 3500 reviews—has 14 potential sleep soundtracks, including three white noise tracks, to better block out everything from sirens to birds that chirp enthusiastically at dawn (although there’s also a birds track, if that’s your thing). It also has a timer function and a night light.

Buy it: Amazon

3. ECLIPSE Blackout Curtains; $16

Eclipse Black Out Curtains
Eclipse/Amazon

According to the National Sleep Foundation, too much light in a room when you’re trying to snooze is a recipe for sleep disaster. These understated polyester curtains from ECLIPSE block 99 percent of light and reduce noise—plus, they’ll help you save on energy costs. "Our neighbor leaves their backyard light on all night with what I can only guess is the same kind of bulb they use on a train headlight. It shines across their yard, through ours, straight at our bedroom window," one Amazon reviewer who purchased the curtains in black wrote. "These drapes block the light completely."

Buy it: Amazon

4. JALL Wake Up Light Sunrise Alarm Clock; $38

JALL Wake Up Light Sunrise Alarm Clock
JALL/Amazon

Being jarred awake by a blaring alarm clock can set the wrong mood for the rest of your day. Wake up in a more pleasant way with this clock, which gradually lights up between 10 percent and 100 percent in the 30 minutes before your alarm. You can choose between seven different colors and several natural sounds as well as a regular alarm beep, but why would you ever use that? “Since getting this clock my sleep has been much better,” one reviewer reported. “I wake up not feeling tired but refreshed.”

Buy it: Amazon

5. Philips SmartSleep Wake-Up Light; $200

Philips SmartSleep Wake-Up Light
Philips/Amazon

If you’re looking for an alarm clock with even more features, Philips’s SmartSleep Wake-Up Light is smartphone-enabled and equipped with an AmbiTrack sensor, which tracks things like bedroom temperature, humidity, and light levels, then gives recommendations for how you can get a better night’s rest.

Buy it: Amazon

6. Slumber Cloud Stratus Sheet Set; $159

Stratus sheets from Slumber Cloud.
Slumber Cloud

Being too hot or too cold can kill a good night’s sleep. The Good Housekeeping Institute rated these sheets—which are made with Outlast fibers engineered by NASA—as 2020’s best temperature-regulating sheets.

Buy it: SlumberCloud

7. Comfort Space Coolmax Sheet Set; $29-$40

Comfort Spaces Coolmax Sheets
Comfort Spaces/Amazon

If $159 sheets are out of your price range, the GHI recommends these sheets from Comfort Spaces, which are made with moisture-wicking Coolmax microfiber. Depending on the size you need, they range in price from $29 to $40.

Buy it: Amazon

8. Coop Home Goods Eden Memory Foam Pillow; $80

Coop Eden Pillow
Coop Home Goods/Amazon

This pillow—which has a 4.5-star rating on Amazon—is filled with memory foam scraps and microfiber, and comes with an extra half-pound of fill so you can add, or subtract, the amount in the pillow for ultimate comfort. As a bonus, the pillows are hypoallergenic, mite-resistant, and washable.

Buy it: Amazon

9. Baloo Weighted Blanket; $149-$169

Baloo Weighted Blanket
Baloo/Amazon

Though the science is still out on weighted blankets, some people swear by them. Wirecutter named this Baloo blanket the best, not in small part because, unlike many weighted blankets, it’s machine-washable and -dryable. It’s currently available in 12-pound ($149) twin size and 20-pound ($169) queen size. It’s rated 4.7 out of five stars on Amazon, with one reviewer reporting that “when it's spread out over you it just feels like a comfy, snuggly hug for your whole body … I've found it super relaxing for falling asleep the last few nights, and it looks nice on the end of the bed, too.” 

Buy it: Amazon 

10. Philips Smartsleep Snoring Relief Band; $200

Philips SmartSleep Snoring Relief Band
Philips/Amazon

Few things can disturb your slumber—and that of the ones you love—like loudly sawing logs. Philips’s Smartsleep Snoring Relief Band is designed for people who snore when they’re sleeping on their backs, and according to the company, 86 percent of people who used the band reported reduced snoring after a month. The device wraps around the torso and is equipped with a sensor that delivers vibrations if it detects you moving to sleep on your back; those vibrations stop when you roll onto your side. The next day, you can see how many hours you spent in bed, how many of those hours you spent on your back, and your response rate to the vibrations. The sensor has an algorithm that notes your response rate and tweaks the intensity of vibrations based on that. “This device works exactly as advertised,” one Amazon reviewer wrote. “I’d say it’s perfect.”

Buy it: Amazon

This article contains affiliate links to products selected by our editors. Mental Floss may receive a commission for purchases made through these links.

Good Gnews: Remembering The Great Space Coaster

Tubby Baxter and Gary Gnu in The Great Space Coaster.
Tubby Baxter and Gary Gnu in The Great Space Coaster.
YouTube

Tubby Baxter. Gary Gnu. Goriddle Gorilla. Speed Reader. For people of a certain age, these names probably tug on distant memories of a television series that blended live-action, puppetry, and animation. It was The Great Space Coaster, and it aired daily in syndication from 1981 to 1986. Earning both a Daytime Emmy and a Peabody Award for excellence in children’s programming, The Great Space Coaster fell somewhere in between Sesame Street and The Muppet Show—a series for kids who wanted a little more edge to their puppet performances.

Unlike most classic kid’s shows, fans have had a hard time locating footage of The Great Space Coaster. Even after five seasons and 250 episodes, no collections are available on home video. So what happened?

Get On Board

The Great Space Coaster was created by Kermit Love, who worked closely with Jim Henson on Sesame Street and created Big Bird, and Jim Martin, a master puppeteer who also collaborated with Henson. Produced by Sunbow Productions and sponsored by the Kellogg Company and toy manufacturer Hasbro, The Great Space Coaster took the same approach as Sesame Street of being educational entertainment. In fact, many of the puppeteers and writers were veterans of Sesame Street or The Muppet Show. Producers met with educators to determine subjects and content that could result in a positive cognitive or personal development goal for the audience, which was intended to be children from ages 6 to 11. There would be music, comedy, and cartoons, but all of it would be working toward a lesson on everything from claustrophobia to the hazards of being a litterbug.

The premise involved three teens—Danny (Chris Gifford), Roy (Ray Stephens), and Francine (Emily Bindiger)—who hitch a ride on a space vehicle piloted by a clown named Tubby Baxter. The crew would head for an asteroid populated by a variety of characters like Goriddle Gorilla (Kevin Clash). Roy carried a monitor that played La Linea, an animated segment from Italian creator Osvaldo Cavandoli that featured a figure at odds with his animator. The kids—all of whom looked a fair bit older than their purported teens—also sang in segments with original or cover songs.

The most memorable segment might have been the newscast with Gary Gnu, a stuffy puppet broadcaster who delivered the day’s top stories with his catchphrase: “No gnews is good gnews!” Aside from Gnu, there was Speed Reader (Ken Myles), a super-fast sprinter and reader who reviewed the books he breezed through. Often, the show would also have guest stars, including Mark Hamill, boxer “Sugar” Ray Leonard, and Henry Winkler.

All of it had a slightly irreverent tone, with humor that was more biting than most other kid’s programming of the era. The circus that Tubby Baxter ran away from was run by a character named M.T. Promises. Gnu had subversive takes on his news stories. Other characters weren’t always as well-intentioned as the residents of Sesame Street.

Off We Go

The Great Space Coaster was popular among viewers and critics. In 1982, it won a Daytime Emmy for Outstanding Individual Achievement in Children’s Programming—Graphic Design and a Peabody Award in 1983. But after the show ceased production in 1986, it failed to have a second life in reruns or on video. Only one VHS tape, The Great Space Coaster Supershow, was ever released in the 1980s. And while fan sites like TheGreatSpaceCoaster.TV surfaced, it was difficult to compile a complete library of the series.

In 2012, Tanslin Media, which had acquired the rights to the show, explained why. Owing to the musical interludes, re-licensing songs would be prohibitively expensive—potentially far more than the company would make selling the program. Worse, the original episodes, which were recorded on 1-inch or 2-inch reel tapes, were in the process of degrading.

That same year, Jim Martin mounted an Indiegogo crowdfunding campaign to try and raise funds to begin salvaging episodes and digitizing them for preservation. That work has continued over the years, with Tanslin releasing episodes and clips online that don’t require expensive licensing agreements and fans uploading episodes from their original VHS recordings to YouTube.

There’s been no further word on digitizing efforts for the complete series, though Tanslin has reported that a future home video release isn’t out of the question. If that materializes, it’s likely Gary Gnu will be first to deliver the news.