Have you ever thought about quitting your job and pursing what you truly love? If so, what would that dream job be? Maybe you want to start an animal sanctuary, or build a house shaped like a beagle, or open a store for left-handed people. Is it money that’s holding you back? prAna, a California-based sustainable clothing company that sells apparel containing recycled content, hemp, and organic fibers, wants to give one lucky dreamer $100,000 to quit their job and make a leap into the unknown.
“The goal of this promotion is to spread our ‘Clothing for Positive Change’ philosophy,” Jeff Haack, prAna’s vice president of global marketing, said in a press release. “By asking the question, ‘How can prAna help you affect positive change in your life?,’ we are giving our audience a means to share their stories about what positive change looks like for them.”
To enter the promotion, rules state applicants must be at least 21 years old. While you shouldn't quit your job just because you entered, whoever wins the contest will be asked to quit their current job and pursue their dream job—and to generate updates along the way.
Applicants should submit a video that’s between 30 and 180 seconds long and describe their current gig and what their dream job would entail. Originality is key, so prAna encourages entrants to show their “passion in action.” For instance, an aspiring filmmaker could share a sample of their work while a pastry chef might want to show off some dishes they’ve made.
A panel of judges will review the videos and judge them on the quality of submission, originality, boldness, personality, and passion/enthusiasm. Applicants have between now and September 16, 2019 to submit, and prAna will announce the winner around October 17.
If $100,000 seems like a lot of money to win at once, there's a caveat: the money will be doled out in four quarterly installments over a year. The winner can expect the first installment in November 2019 and the last installment in November 2020. If you've ever wanted to transform your daydreams into reality, here's your chance. Click here for the full list of rules, and to enter.