8 Throwback Movie Tie-In Breakfast Cereals

For nearly as long as there have been movies, there have been food and snack brands appearing in movies, either as intentional product placements or unintentional props of the times. The relationship between name brand products and the film industry has evolved over the years to include movie tie-ins, a marketing strategy that involves placing imagery from a film property onto a line of products in an effort to promote them both.

At some point in the 1980s, brands like Ralston Purina (inventors of Chex and Cookie Crisp) and Kellogg's began producing movie tie-in breakfast cereals to appeal to kids. How many of them do you remember eating?

1. C-3POs

This Kellogg’s brand double-O-shaped cereal, named after Star Wars's protocol droid, came out a year after the original trilogy (around 1984). Those who dined on the golden feast got a Star Wars Rebel Rocket and the opportunity to mail in three UPC symbols in exchange for four free Kenner micro-figures.

2. E.T. THE EXTRA-TERRESTRIAL CEREAL

The Reese’s Pieces-loving alien who stole our hearts and then phoned home in E.T. the Extra-Terrestrial (1982) was everywhere for a few years, including the cereal aisles of grocery stores across America. General Mills used the peanut butter and chocolate combination to perfectly connect the product with the film, and each piece of cereal was shaped either like the letter “E” or “T.”

3. GHOSTBUSTERS CEREAL

Ralston began producing Ghostbusters-themed cereals shortly after the original film premiered in 1984, and continued making them into the 1990s with different variations for the sequel and cartoon. The cereal was shaped like the logo and included ghost-shaped marshmallows (though adding giant Stay Puft Marshmallow Man shapes would have made it even cooler).

4. GREMLINS CEREAL

Joe Dante’s dark comedy classic Gremlins (1984) did gangbusters at the box office and catapulted Gizmo to the top of pop culture’s cute-and-furry list forever. So you can imagine how eager kids were to eat a bowl of cereal pieces shaped like the little Mogwai. Unfortunately, the sweetened cereal did not multiply when milk was added, but the box did come with stickers and offers to send away for your own Gizmo plush toy.

5. BATMAN CEREAL

Tim Burton’s Batman (1989) was a pretty big deal for comic book fans when its production was announced 27 years ago, and Warner Bros. went all out with the promotions, licensing, and merchandising. The New York Times estimates that the film brought in upwards of $500 million in retail sales of licensed merchandise alone, and the branded breakfast cereal contributed to that payday. Because they sold so much of the bat-shaped honey nut cereal, it’s easy to find factory sealed boxes on eBay (which come complete with a Batman piggy bank).

6. PRINCE OF THIEVES CEREAL

A tie-in to the 1991 Kevin Costner film Robin Hood: Prince of Thieves, Ralston’s cereal featured an image of an archer, but it did not use Costner’s likeness and it did not mention Robin Hood. It did, however, come with a poster from the movie, cardboard punch-out pieces, or a game as a bonus. The crunchy cereal pieces were meant to resemble arrows, but some consumers saw something a lot more phallic in their bowls.

7. THE ADDAMS FAMILY CEREAL

Cracking open an old box of this sweet morning grub 24 years later is not highly recommended, but that doesn’t mean you can’t have fond memories of playing with the free Cousin Itt, Lurch, or Uncle Fester-shaped flashlight while eating the “creepy crunchy cereal with the great taste you’ll scream for.” Humming and snapping along to The Addams Family theme should have been listed as a possible side effect.

8. INDIANA JONES CEREAL

To promote the fourth film in the action-adventure franchise, Indiana Jones and the Kingdom of the Crystal Skull (2008), Kellogg’s released a limited-edition chocolate Indy cereal with marshmallows shaped like objects from the film, including the hero’s iconic hat. As Mr. Breakfast points out, the box uses Richard Amsel's poster art for Raiders of the Lost Ark (1981), not Drew Struzan's art for Indiana Jones and the Kingdom of the Crystal Skull.

Amazon's Best Black Friday Deals: Tech, Video Games, Kitchen Appliances, Clothing, and More

Amazon
Amazon

This article contains affiliate links to products selected by our editors. Mental Floss may receive a commission for purchases made through these links.

Black Friday is finally here, and Amazon is offering great deals on kitchen appliances, tech, video games, and plenty more. We will keep updating this page as sales come in, but for now, here are the best Amazon Black Friday sales to check out.

Kitchen

Instant Pot/Amazon

- Instant Pot Duo Plus 9-in-115 Quart Electric Pressure Cooker; $90 (save $40)

- Keurig K-Cafe Special Edition; $190 (save $30)

- Ninja OS301 Foodi 10-in-1 Pressure Cooker and Air Fryer; $125 (save $75)

- Nespresso Vertuo Next Coffee and Espresso Machine by Breville; $120 (save $60)

- KitchenAid KSMSFTA Sifter with Scale Attachment; $95 (save $75)

- Keurig K-Mini Coffee Maker; $60 (save $20)

- Cuisinart Bread Maker; $80 (save $97)

- Anova Culinary Sous Vide Precision Cooker; $139 (save $60)

- Aicook Juicer Machine; $35 (save $15)

- JoyJolt Double Wall Insulated Espresso Mugs - Set of Two; $14 (save $10)

- Longzon Silicone Stretch Lids - Set of 14; $16 (save $11)

- HadinEEon Milk Frother; $37 (save $33)

Home Appliances

Roomba/Amazon

- iRobot Roomba 675 Robot Vacuum with Wi-Fi Connectivity; $179 (save $101)

- ASAKUKI 500ml Premium Essential Oil Diffuser; $22 (save $4)

- Facebook Portal Smart Video Calling 10 inch Touch Screen Display with Alexa; $129 (save $50)

- Bissell air320 Smart Air Purifier with HEPA and Carbon Filters; $280 (save $50)

- Oscillating Quiet Cooling Fan Tower; $59 (save $31)

- TaoTronics PTC 1500W Fast Quiet Heating Ceramic Tower; $55 (save $10)

- Vitamix 068051 FoodCycler 2 Liter Capacity; $300 (save $100)

- Ring Video Doorbell; $70 (save $30)

Video games

Sony

- Marvel's Spider-Man: Game of The Year Edition for PlayStation 4; $20 (save $20)

- The Legend of Zelda: Link's Awakening; $40 (save $20)

- Hyrule Warriors: Age of Calamity; $50 (save $10)

- Marvel's Avengers; $25 (save $33)

- The Last of Us Part II for PlayStation 4; $30 (save $30)

- LEGO Harry Potter: Collection; $15 (save $15)

- Ghost of Tsushima; $40 (save $20)

- BioShock: The Collection; $20 (save $30)

- The Sims 4; $24 (save $20)

- God of Warfor PlayStation 4; $10 (save $10)

- Days Gonefor PlayStation 4; $20 (save $6)

- Luigi's Mansion 3 for Nintendo Switch; $40 (save $20)

Computers and tablets

Microsoft/Amazon

- New Apple MacBook Pro 16 inches with 512 GB; $2149 (save $250)

- Microsoft Surface Laptop 3 with 13.5 inch Touch-Screen; $1200 (save $400)

- Lenovo ThinkPad T490 Laptop; $889 (save $111)

- Amazon Fire HD 10 Tablet (64GB); $120 (save $70)

- Amazon Fire HD 10 Kids Edition Tablet (32 GB); $130 (save $70)

- Apple iPad Mini (64 GB); $335 (save $64)

- Vankyo MatrixPad S2 Tablet; $120 (save $10)

Tech, gadgets, and TVs

Apple/Amazon

- Apple Watch Series 3 with GPS; $120 (save $79)

- Seneo Wireless Charger, 3 in 1 Wireless Charging Station; $16 (save $10)

- SAMSUNG 75-inch Class Crystal 4K Smart TV; $998 (save $200)

- Nixplay 2K Smart Digital Picture Frame 9.7 Inch Silver; $238 (save $92)

- All-New Amazon Echo Dot with Clock and Alexa (4th Gen); $39 (save $21)

- MACTREM LED Ring Light 6" with Tripod Stand; $16 (save $3)

- Amazon Fire TV Stick with Alexa Voice Remote; $28 (save $12)

- DR. J Professional HI-04 Mini Projector; $93 (save $37)

Headphones and speakers

Beats/Amazon

- Beats Solo3 Wireless On-Ear Headphones; $120 (Save $80)

- Apple AirPods Pro; $169 (save $50)

- Anker Soundcore Upgraded Bluetooth Speaker; $22 (save $8)

- Powerbeats Pro Wireless Earphones; $175 (save $75)

- JBL Boombox; $280 (save $120)

Movies and TV

HBO/Amazon

- Game of Thrones: The Complete Series; $115 (save $89)

- Jurassic World 5-Movie Set; $23 (save $37)

- Deadwood: The Complete Series; $42 (save $28)

- Back to the Future Trilogy; $15 (save $21)

Toys and Games

Amazon

- Awkward Family Photos Greatest Hits; $15 (save $10)

- Exploding Kittens Card Game; $10 (save $10)

- Cards Against Humanity: Hidden Gems Bundle; $14 (save $5)

- LOL Surprise OMG Remix Pop B.B. Fashion Doll; $29 (save $6)

- LEGO Ideas Ship in a Bottle 92177 Expert Building Kit; $56 (save $14)

Furniture

Casper/Amazon

- Casper Sleep Element Queen Mattress; $476 (save $119)

- ZINUS Alexis Deluxe Wood Platform Bed Frame; $135 (save $24)

- ROMOON Dresser Organizer with 5 Drawers; $59 (save $11) 

- AmazonBasics Room Darkening Blackout Window Curtains; $26 (save $5)

- Writing Desk by Caffoz; $119 (save $21)

- SPACE Seating Office Support Managers Chair; $112 (save $116)

- Rivet Globe Stick Table Lamp; $53 (save $17)

- Christopher Knight Home Merel Mid-Century Modern Club Chair; $188 (save $10)

- Walker Edison Furniture Industrial Rectangular Coffee Table; $121 (save $48)

Beauty

Haus/Amazon

- MySmile Teeth Whitening Kit with LED Light; $21 (save $12) 

- Cliganic USDA Organic Lip Balms Set of Six; $6 (save $4)

- HAUS LABORATORIES By Lady Gaga: LE RIOT LIP GLOSS; $7 (save $11)

- Native Deodorant for Men and Women Set of Three; $25 (save $11) 

- BAIMEI Rose Quartz Jade Roller & Gua Sha; $14 (save $3)

- Honest Beauty Clearing Night Serum with Pure Retinol and Salicylic Acid; $20 (save $8)

- WOW Apple Cider Vinegar Shampoo and Hair Conditioner Set; $30 (save $5) 

- La Roche-Posay Effaclar Purifying Foaming Gel Cleanser; $15 (save $5)

- wet n wild Bretman Rock Shadow Palette; $9 (save $6)

- EltaMD UV Daily Tinted Face Sunscreen Moisturizer with Hyaluronic Acid; $25 (save $6)

Clothes

Ganni/Amazon

- Ganni Women's Crispy Jacquard Dress; $200 (save $86) 

- The Drop Women's Maya Silky Slip Skirt; $36 (save $9)

- Steve Madden Women's Editor Boot; $80 (save $30)

- adidas Women's Roguera Cross Trainer; $40 (save $25)

- Line & Dot Women's Elizabeth Sweater; $74 (save $18)

- Levi's Men's Sherpa Trucker Jacket; $57 (save $41)

- Adidas Men's Essentials 3-Stripes Tapered Training Joggers Sweatpants; $28 (save $12)

- Timex Men's Weekender XL 43mm Watch; $32 (save $20)

- Ray-Ban Unisex-Adult Hexagonal Flat Lenses Sunglasses; $108 (save $46) 

- Reebok Men's Flashfilm Train Cross Trainer; $64 (save $16)

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12 Spirited Facts About How the Grinch Stole Christmas

Warner Home Video
Warner Home Video

Each year, millions of Americans welcome the holiday season by tuning into their favorite TV specials. For most people, this includes at least one viewing of the 1966 animated classic How the Grinch Stole Christmas. Adapted from Dr. Seuss’s equally famous children’s book by legendary animator Chuck Jones, How the Grinch Stole Christmas first aired more than 50 years ago, on December 18, 1966. Here are 12 facts about the TV special that will surely make your heart grow three sizes this holiday season.

1. Theodor “Dr. Seuss” Geisel And Chuck Jones previously worked together on Army training videos.

During World War II, Geisel joined the United States Army Air Forces and served as commander of the Animation Department for the First Motion Picture Unit, a unit tasked with creating various training and pro-war propaganda films. It was here that Geisel soon found himself working closely with Chuck Jones on an instructional cartoon called Private Snafu. Originally classified as for-military-personnel-only, Private Snafu featured a bumbling protagonist who helped illustrate the dos and don’ts of Army safety and security protocols.

2. It was because of their previous working relationship that Ted Geisel agreed to hand over the rights to The Grinch to Chuck Jones.

After several unpleasant encounters in relation to his previous film work—including the removal of his name from credits and instances of pirated redistribution—Geisel became notoriously “anti-Hollywood.” Because of this, he was reluctant to sell the rights to How the Grinch Stole Christmas. However, when Jones personally approached him about making an adaptation, Geisel relented, knowing he could trust Jones and his vision.

3. Even with Ted Geisel’s approval, the special almost didn’t happen.

By Al Ravenna, World Telegram staff photographer - Library of Congress. New York World-Telegram & Sun Collection. Public Domain, Wikimedia Commons

Whereas today’s studios and production companies provide funding for projects of interest, television specials of the past, like A Charlie Brown Christmas and How the Grinch Stole Christmas, had to rely on company sponsorship in order to get made. While A Charlie Brown Christmas found its financier in the form of Coca-Cola, How the Grinch Stole Christmas struggled to find a benefactor. With storyboards in hand, Jones pitched the story to more than two dozen potential sponsors—breakfast foods, candy companies, and the like—all without any luck. Down to the wire, Jones finally found his sponsor in an unlikely source: the Foundation for Commercial Banks. “I thought that was very odd, because one of the great lines in there is that the Grinch says, ‘Perhaps Christmas doesn’t come from a store,’” Jones said of the surprise endorsement. “I never thought of a banker endorsing that kind of a line. But they overlooked it, so we went ahead and made the picture.”

4. How the Grinch Stole Christmas had a massive budget.

Coming in at over $300,000, or $2.2 million in today’s dollars, the special’s budget was unheard of at the time for a 26-minute cartoon adaptation. For comparison’s sake, A Charlie Brown Christmas’s budget was reported as $96,000, or roughly $722,000 today (and this was after production had gone $20,000 over the original budget).

5. Ted Geisel wrote the song lyrics for the special.

No one had a way with words quite like Dr. Seuss, so Jones felt that Geisel should provide the lyrics to the songs featured in How the Grinch Stole Christmas.

6. Fans requested translations of the “Fahoo Foraze” song.

True to his persona’s tongue-twisting trickery, Geisel mimicked sounds of classical Latin in his nonsensical lyrics. After the special aired, viewers wrote to the network requesting translations of the song as they were convinced that the lyrics were, in fact, real Latin phrases.

7. Thurl Ravenscroft didn’t receive credit for his singing of “You’re A Mean One, Mr. Grinch.”

The famous voice actor and singer, best known for providing the voice of Kellogg’s Tony the Tiger, wasn’t recognized for his work in How the Grinch Stole Christmas. Because of this, most viewers wrongly assumed that the narrator of the special, Boris Karloff, also sang the piece in question. Upset by this oversight, Geisel personally apologized to Ravenscroft and vowed to make amends. Geisel went on to pen a letter, urging all the major columnists that he knew to help him rectify the mistake by issuing a notice of correction in their publications.

8. Chuck Jones had to find ways to fill out the 26-minute time slot.

Because reading the book out loud only takes about 12 minutes, Jones was faced with the challenge of extending the story. For this, he turned to Max the dog. “That whole center section where Max is tied up to the sleigh, and goes down through the mountainside, and has all those problems getting down there, was good comic business as it turns out,” Jones explained in TNT’s How the Grinch Stole Christmas special, which is a special feature on the movie’s DVD. “But it was all added; it was not part of the book.” Jones would go on to name Max as his favorite character from the special, as he felt that he directly represented the audience.

9. The Grinch’s green coloring was inspired by a rental car.

Warner Home Video

In the original book, the Grinch is illustrated as black and white, with hints of pink and red. Rumor has it that Jones was inspired to give the Grinch his iconic coloring after he rented a car that was painted an ugly shade of green.

10. Ted Geisel thought the Grinch looked like Chuck Jones.

When Geisel first saw Jones’s drawings of the Grinch, he exclaimed, “That doesn’t look like the Grinch, that looks like you!” Jones’s response, according to TNT’s How the Grinch Stole Christmas Special: “Well, it happens.”

11. At one point, the special received a “censored” edit.

Over the years, How the Grinch Stole Christmas has been edited in order to shorten its running time (in order to allow for more commercials). However, one edit—which ran for several years—censored the line “You’re a rotter, Mr. Grinch” from the song “You’re a Mean One, Mr. Grinch.” Additionally, the shot in which the Grinch smiles creepily just before approaching the bed filled with young Whos was deemed inappropriate for certain networks and was removed.

12. The special’s success led to both a prequel and a crossover special.

Universal Pictures Home Entertainment

Given the popularity of the Christmas special, two more Grinch tales were produced: Halloween is Grinch Night and The Grinch Grinches The Cat in the Hat. Airing on October 29, 1977, Halloween is Grinch Night tells the story of the Grinch making his way down to Whoville to scare all the Whos on Halloween. In The Grinch Grinches The Cat in the Hat, which aired on May 20, 1982, the Grinch finds himself wanting to renew his mean spirit by picking on the Cat in the Hat. Unlike the original, neither special was deemed a classic. But this is not to say they weren’t well-received; in fact, both went on to win Emmy Awards.