Former NECCO CEO Has a Plan to Save the Company

It’s been a month of ups and downs for fans of candy company NECCO and its iconic sugary Wafers. In March, The Boston Globe reported the company is in desperate need of a buyer and that CEO Michael McGee notified the state of Massachusetts that most of their employees—around 395 of them—would likely face layoffs if a suitor isn't found by May.

That news caused a bit of a panic among candy lovers, who stormed CandyStore.com to hoard packs and packs of NECCO Wafers, should the company go under. In the weeks since the news about NECCO’s uncertain fate hit, sales of the company's products went up by 82 percent, with the Wafers alone increasing by 150 percent.

Seeing the reaction and knowing there is still plenty of space in the market for the venerable NECCO Wafers, the company’s former CEO, Al Gulachenski, reached out to CandyStore.com to lay out his plan to save the brand—most notably the Wafers and Sweethearts products.

The most important part of the plan is the money he’ll need to raise. Gulachenski is set to raise $5 to $10 million privately, and he’s creating a GoFundMe campaign for $20 million more to get his plan into motion. Once the funding is secure, the company will move to a new factory in Massachusetts that allows them to retain key executives and as many other employees as they can.

“I can promise you that if you donate you will own a piece of NECCO as I will issue shares to everyone that contributes money,” Gulachenski wrote on the GoFundMe page. “This company has been in our back yard for 170 years and it's time we own it.”

Gulachenski also elaborated that, as of now, there is another buyer interested in NECCO, but that buyer “is planning to liquidate the company, fire all the employees and close the doors of NECCO forever!”

So far, Gulachenski has raised only $565 of the $20 million needed. “I know it seems like a long way to go but I do expect some institutions to jump on board and get us most of the way there,” Gulachenski wrote in a GoFundMe update. “It is also likely we can get most of the company if we get to half of our goal.”

There is still a bit of a sour taste for candy fans to swallow, even if NECCO does get saved. According to Gulachenski, the Wafers and the Sweethearts may be the only products that the reorganized NECCO continues with. This could leave lovers of the company's other candies, like Clark Bars and Sky Bars, out in the cold.

“The sugar component Necco Wafer and Sweetheart is certainly the most nostalgic and recognizable brand, more than the chocolate,” Gulachenski told The Boston Globe. “It’s all going to depend how they decide to sell the company and liquidate.”

While you can still order the Wafers in bulk from Candystore.com, the site itself even says it has no idea when or if shipments will stop coming, especially as NECCO's future remains uncertain.

America’s 10 Most Hated Easter Candies

Peeps are all out of cluck when it comes to confectionery popularity contests.
Peeps are all out of cluck when it comes to confectionery popularity contests.
William Thomas Cain/Getty Images

Whether you celebrate Easter as a religious holiday or not, it’s an opportune time to welcome the sunny, flora-filled season of spring with a basket or two of your favorite candy. And when it comes to deciding which Easter-themed confections belong in that basket, people have pretty strong opinions.

This year, CandyStore.com surveyed more than 19,000 customers to find out which sugary treats are widely considered the worst. If you’re a traditionalist, this may come as a shock: Cadbury Creme Eggs, Peeps, and solid chocolate bunnies are the top three on the list, and generic jelly beans landed in the ninth spot. While Peeps have long been polarizing, it’s a little surprising that the other three classics have so few supporters. Based on some comments left by participants, it seems like people are just really particular about the distinctions between certain types of candy.

Generic jelly beans, for example, were deemed old and bland, but people adore gourmet jelly beans, which were the fifth most popular Easter candy. Similarly, people thought Cadbury Creme Eggs were messy and low-quality, while Cadbury Mini Eggs—which topped the list of best candies—were considered inexplicably delicious and even “addictive.” And many candy lovers prefer hollow chocolate bunnies to solid ones, which people explained were simply “too much.” One participant even likened solid bunnies to bricks.

candystore.com's worst easter candies
The pretty pastel shades of bunny corn don't seem to be fooling the large contingent of candy corn haters.
CandyStore.com

If there’s one undeniable takeaway from the list of worst candies, it’s that a large portion of the population isn’t keen on chewy marshmallow treats in general. The eighth spot went to Hot Tamales Peeps, and Brach’s Marshmallow Chicks & Rabbits—which one person christened “the zombie bunny catacomb statue candy”—sits at number six.

Take a look at the full list below, and read more enlightening (and entertaining) survey comments here.

  1. Cadbury Creme Eggs
  1. Peeps
  1. Solid chocolate bunnies
  1. Bunny Corn
  1. Marshmallow Chicks & Rabbits
  1. Chocolate crosses
  1. Twix Eggs
  1. Hot Tamales Peeps
  1. Generic jelly beans
  1. Fluffy Stuff Cotton Tails

[h/t CandyStore.com]

84-Year-Old Italian Nonna Is Live-Streaming Pasta-Making Classes From Her Home Outside Rome

beingbonny, iStock via Getty Images
beingbonny, iStock via Getty Images

If you're looking for an entertaining distraction and a way to feed yourself that doesn't involve going outside, sign up for a virtual cooking class. Since the COVID-19 pandemic forced people around the world into isolation, plenty of new remote learning options have appeared on the internet. But few of them feature an 84-year-old Italian nonna teaching you how to make pasta from scratch.

As Broadsheet reports, Nonna Nerina is now hosting pasta-making classes every weekend from her home outside Rome. Before Italy went into lockdown to contain the spread of the novel coronavirus, the home cooking instructor taught her students in person. By moving online, she's able to share her authentic family recipes with people around the world while keeping herself healthy.

Live classes are two hours long and take place during Saturday and Sunday. This weekend, Nonna Nerina is making fettuccine with tomato sauce and cannelloni, though you won't be able to tune in if you haven't signed up yet—the slots are booked up until at least mid-April. If you'd prefer to take your remote cooking lessons during the week, Nerina's granddaughter Chiara hosts pasta-making classes Wednesdays, Thursdays, and Fridays.

Classes cost $50, and you can sign up for them now through the Nonna Nerina website. Here are more educational videos to check out while you're stuck inside.

[h/t Broadsheet]

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