11 Collectible Facts About Funko

Mohammed Baroon, Flickr // CC BY-SA 2.0
Mohammed Baroon, Flickr // CC BY-SA 2.0

Since 1998, vinyl figure factory Funko has been making it extremely simple to gift the pop culture fan in your life with a small-scale representation of their favorite movie, TV show, or video game. Engineered for maximum cuteness, their Pop! toys adorn million of desks and have inspired a devout following. If you’ve ever wondered about the larger story behind those button eyes and block-shaped heads, check out some facts about Funko’s history, its massive Washington headquarters that's open to fans, and why Tom Cruise may have shot down a chance at plastic immortality.

1. IT STARTED WITH BOB’S BIG BOY.

A Bob's Big Boy bobblehead package
Amazon

Your familiarity with the Bob’s Big Boy burger franchise may depend on your age and geographical location. The chain’s mascot—a large, pompadour-sporting hamburger server—has become a nostalgic touchstone for many. One of Bob’s fans, Snohomish, Washington native and T-shirt designer Mike Becker, went in search of a collectible but found the vintage figurines on eBay too pricey. Becker realized he could simply buy the Bob’s license and produce his own bobblehead figures, which is exactly what he started doing in 1998. While Becker’s mom wasn’t enthused—she told her son no one was going to want the figure—the Big Boy helped launch Becker's toy venture, which he dubbed Funko.

2. AUSTIN POWERS PUT THEM ON THE MAP.

A Wacky Wobbler bobblehead of the Austin Powers character Fat Bastard
Amazon

Though Bob’s Big Boy did well, Funko wasn’t a success story out of the gate. Retailers leaving Becker with unpaid invoices cut into profits, and scores of unsold inventory were stacked in his garage. Looking to expand his bobblehead line, Becker put in a cold call to New Line Cinema to see if they had any properties available for license. They did: A sequel to 1997’s Austin Powers: International Man of Mystery was due in 1999, so Becker made a deal for $2500 to produce bobbleheads of Powers and some of the supporting cast. Funko shipped 100,000 of the toys, cementing them as a viable player in the collectibles category.

3. THEY TURNED DOWN A LOT OF BOBBLEHEADS.

A bobblehead of a Major League Baseball player
Amazon

As Funko continued to grow, licensors started seeking out Becker. Some were surprised he had the temerity to turn them down. Major League Baseball teams wanted to license bobbles to hand out during games, but Becker shied away from athletes and their penchant for troublemaking. He preferred to stick with fictional characters and food mascots. “I know Betty Boop isn’t going to get a DUI,” he said. Funko also vetoed offers from Disney—they were very strict in approving designs—as well as from adult film stars.

4. FANS HATED THE POPS! AT FIRST.

A Funko Pop! of Skeletor poses with his staff
House of Geekdom, Flickr // CC BY-ND 2.0

Having grown tired of the demanding work schedule of his modestly-staffed company, Becker stepped down from Funko in 2005; golfing partner Brian Mariotti took over. In 2009, Mariotti agreed to work with DC Comics on a line of “cute” plush dolls of popular superheroes like Batman and Superman. But designers within Funko decided their anime-style look was a better fit for vinyl. The resulting Pop! line debuted at the 2010 San Diego Comic-Con to a very tepid response. Funko fans were used to the bobblehead approach and kept their distance from the four-inch figurines. Licenses like Game of Thrones and The Walking Dead eventually brought in new fans, and the Pop! figures went from a company pariah to their most successful line.

5. SOME POPS! GO FOR FOUR FIGURES.

A Funko Pop! of Loki from 'The Avengers'
Funko

Like any collectible, supply and demand can force aftermarket prices on Funko Pops! to climb. A Loki figure from 2012’s The Avengers that was available only at that year’s San Diego Comic-Con routinely sells for over $1000. So does Headless Ned Stark, a gore-caked variant of the doomed Game of Thrones character. A glow-in-the-dark Green Lantern limited to just 240 figures was released in 2010; that one will set you back over $1500.

6. TOM CRUISE MAY HAVE SHOT DOWN A POP!

A Funko Pop! figure of Tom Cruise as Nick Morton from 'The Mummy'
Funko

When Universal was aiming to create a monstrous cinematic universe with 2017’s The Mummy, the studio struck a deal with Funko to create a line of Pops! based on the film. In addition to two versions of the title character, Funko also designed a Nick Morton, the character played by Tom Cruise in the film. The mummies escaped, but the Cruise figure—his first Pop!—never saw the light of day. No official reason was disclosed, but some speculated that the actor rarely allows his likeness to be used on merchandising and may have intervened.

7. THEY HANDLE BUSINESS FOR OTHER TOY COMPANIES.

A Funko Dorbz figure of He-Man
Funko

Funko’s streamlined approach to toymaking has impressed companies that might be considered rivals. With a design able to go from paper to shelves in as little as 70 days and sporting a distinctive face attractive to collectors, some brands like Hasbro and Mattel have licensed out their characters for the Pop! treatment. Transformers and Masters of the Universe are among the properties doing brisk business.

8. THERE’S A SCIENCE TO THE CUTENESS.

A Funko Pop! of Vault Boy
Tom Crouse, Flickr // CC BY 2.0

Most Funko figures provoke an “Aww” reaction from people, and that’s purely by design. Funko art director Sean Wilkinson has said that putting the nose just below the line of the eyes results in a more endearing expression. Characters that appear generic can also be individualized by focusing on their hairline or using accessories. The otherwise nondescript Joey from Friends, for example, gets an identity boost by being packaged with his pet duck.

9. THEY MAKE CEREAL NOW.

A Funko Pop! figure of Beetlejuice
Funko

Eager to explore new corners of pop culture, Funko is getting into the breakfast cereal game. Boxes of edible puffed corn are due to hit comic specialty shops this June based on movies like Beetlejuice, A Nightmare on Elm Street, Gremlins, and Stephen King’s It. True to their overly-sweetened influences, many of the cereals will turn the milk a distinctively gross color: Freddy Krueger’s is blood red. The boxes will also come with their own mini-Pop! figure.

10. THEIR WASHINGTON HEADQUARTERS IS A FAN’S PARADISE.

A look inside the Funko gift shop in Everett, Washington
Funko

Part business tower and part tourist destination, Funko’s home base in Everett, Washington is a collector’s paradise. The 17,000-square-foot ground-floor store has oversized Pop! figures, custom toys, and themed areas based on popular licenses like Star Wars and Harry Potter. Some of the nods are less stylized: There’s a full-scale Batmobile based on the 1960s TV series that’s screen-accurate and even sports a replica Adam West in the driver’s seat. (Yes, you can take a photo next to him.) Funko staffers also host free workshops on weekends for people in Everett who want to learn more about art, sculpting, and illustration.

11. THERE’S ONE FIGURE THAT HAS ELUDED THEM.

A blank Funko Pop! figure is pictured
Funko

Funko Pops! number in the thousands and span virtually every recognizable license in entertainment, but there’s still one figure the company hasn’t been able to realize. According to vice president of creative Ben Butcher, a Pop! of Bruce Willis as the title character in the 1991 action-comedy Hudson Hawk is still on top of his wish list. Apparently, the rest of the company needs convincing.

5 Wild Facts About Mall Madness

Jason Tester Guerrilla Futures, Flickr // CC BY-ND 2.0
Jason Tester Guerrilla Futures, Flickr // CC BY-ND 2.0

The mall, home of fashion brands, bookstores, and anchor locations like Sears, was a must-visit location for Americans in the 1980s and 1990s—and especially for teenagers. Teens also played Mall Madness, a board game from Milton Bradley introduced in 1988 that tried to capture the excitement of soft pretzels and high-interest credit card shopping in one convenient tabletop game. Navigating a two-story shopping mall, the player who successfully spends all of their disposable income to acquire six items from the shopping list and return to the parking lot wins.

If you’re nostalgic for this simulated spending spree, you're in luck: Hasbro will be bringing Mall Madness back in fall 2020. Until then, check out some facts about the game’s origins.

1. Mall Madness was the subject of a little controversy.

In the 1980s and early 1990s, Milton Bradley put a focus on the tween demographic. Their Dream Phone tasked young players with finding the boy of their dreams; Mall Madness, which began as an analog game but quickly added an electronic voice component, served to portray tweens as frenzied shoppers. As a result, the game drew some criticism upon release for its objective—to spend as much money as possible—and for ostensibly portraying the tweens playing as “bargain-crazy, credit-happy fashion plates,” according to Adweek. Milton Bradley public relations manager Mark Morris argued that the game taught players “how to judiciously spend their money.”

2. The original Mall Madness may not be the same one you remember.

The electronic version of Mall Madness remains the most well-known version of the game, but Milton Bradley introduced a miniature version in 1988 that was portable and took the form of an audio cassette. With the game board folded in the case, it looks like a music tape. Opened, the tri-fold board resembles the original without the three-dimensional plastic mall pieces. It was one of six games the company promoted in the cassette packaging that year.

3. Mall Madness was not the only shopping game on the market.

At the same time Mall Madness was gaining in popularity, consumers could choose from two other shopping-themed board games: Let’s Go Shopping from the Pressman Toy Corporation and Meet Me At the Mall from Tyco. Let’s Go Shopping tasks girls with completing a fashion outfit, while Meet Me At the Mall rewards the player who amasses the most items before the mall closes.

4. There was a Hannah Montana version of Mall Madness.

In the midst of Hannah Montana madness in 2008, Hasbro—which acquired Milton Bradley—released a Miley Cyrus-themed version of the game. Players control fictional Disney Channel singing sensation Hannah Montana as she shops for items. There was also A Littlest Pet Shop version of the game, with the tokens reimagined as animals.

5. Mall Madness is a collector’s item.

Because, for the moment, Hasbro no longer produces Mall Madness, a jolt of nostalgia will cost you a few dollars. The game, which originally sold for $30, can fetch $70 or more on eBay and other secondhand sites.

Why Do People Toss Beads During Mardi Gras?

Kameleon007/iStock via Getty Images
Kameleon007/iStock via Getty Images

Each year, more than 1 million people descend on New Orleans for Mardi Gras, an organized parade of debauchery and alcohol-induced torpor that may be the closest thing modern civilization has to the excesses of ancient Rome. Saturating the scene on Bourbon Street are plastic beads, handed or tossed to partygoers as a kind of currency. Some bare their breasts or offer booze in exchange for the tokens; others catch them in the air and wear the layers around their necks. Roughly 25 million pounds of beads are in circulation annually, making them as much a part of the Fat Tuesday celebration as sugary cocktails and King Cake.

Traditions and rituals can be hard to pin down, but Mardi Gras historians believe the idea of distributing trinkets began in the 1870s or 1880s, several hundred years after French settlers introduced the celebration to Louisiana in the 1600s. Party organizers—known locally as krewes—handed out baubles and other shiny objects to revelers to help commemorate the occasion. Some of them threw chocolate-covered almonds. They were joined by more mischievous attendees, who threw dirt or flour on people in an effort to stir up a little bit of trouble.

Why beads? Tiny tokens that represent wealth, health, and other prosperity have been a part of human history for centuries. In Egypt, tokens were handed out in the hopes they would guarantee a happy afterlife; the abacus, or bead-based system of accounting, used trinkets to perform calculations; pagan pre-winter rituals had people throwing grains into fields hoping to appease gods that would nourish their crops.

Humans, argues archaeologist Laurie Wilkie, display "bead lust," or a penchant for shiny objects. It's one possible reason why Mardi Gras attracts so many people with their arms in the air, elated to receive a gift of cheap plastic.

Photo of a well-dressed bulldog celebrating Mardi Gras in New Orleans.
Mario Tama, Getty Images

The early beads were made of glass before more efficient production methods overseas led to an influx of plastic beads in the 1960s. Unlike some of the more organic predecessors, these beads have come under criticism for being a source of health problems and pollution. Made from petroleum, they often harbor lead that seeps into the soil and rubs off on hands. (One estimate puts the lead deposit after a Mardi Gras celebration at 4000 pounds.) In 2017, New Orleans paid $7 million in clean-up costs to remove discarded beads from drain basins. In 2018, they installed gutter guards to prevent the necklaces from getting into the system in the first place. Meanwhile, scientists have been working to create an even more eco-friendly version of the beads—like a biodegradable version made from microalgae.

Environmental hazards aside, the beads of Mardi Gras have become as much a holiday staple as Christmas stockings or Thanksgiving turkeys. But the passion and desperate need for them is only temporary; in 2018, 46 tons of the beads were removed from just five blocks of the main parade route on Charles Street. And no bacchanal should leave that much bad juju behind.

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