New Cans From O'Doul's Are the Prettiest Beer Containers on the Market

Graphic designer Mr. Kiji's designs for O'Doul's
Graphic designer Mr. Kiji's designs for O'Doul's
O'Doul's

O'Doul's isn't usually considered the hippest player in the beer market. As the most prominent purveyor of non-alcoholic beers, the company's reputation is decidedly on the square side. But for one night only, O'Doul's cans were the coolest beers you could order at a few New York City bars.

For a recent promotion, the company upgraded its standard green can to a few downright fashionable designs—"pure Instagram bait," as Fast Company calls them—created by New York City-based graphic designer Mr. Kiji. The result looks more like a high-end pre-mixed cocktail than it does a mass-market brew.

Mr. Kiji holds out his two can designs.
Mr. Kiji
O'Doul's

The idea was to give the non-alcoholic beverage a lift in the eyes of Millennials on "Blackout Wednesday," the unofficial holiday when many college students return to their hometowns to go out drinking with their friends the night before Thanksgiving. Not that there would be any blacking out with these cans—O'Doul's has less than a 0.5 percent alcohol content, or about the same as most kombucha, so it's virtually impossible to drink enough of them to get your buzz on. Instead, the elegant cans give the designated drivers and other non-drinkers of the world a chance to stand around sipping at something that looks much cooler than the latest craft IPA.

The traditional O'Doul's can next to the two limited-edition designs
O'Doul's

Mr. Kiji's geometric, pastel-tinged O'Doul's can wouldn't look out of place in a yoga studio or on Goop. Considering recent health research that has shown that there is no safe level of alcohol consumption, O'Doul's certainly wouldn't be out of place vying for a spot within the wellness movement.

The designs had a very short shelf life, sadly. The cans were only available at select New York City bars on November 21, and the company says it currently has no plans to bring them back in the future. But we'll keep our fingers crossed that we can one day order a similarly swank-looking O'Doul's.

[h/t Fast Company]

Fargo Brewing Company's New Beer Cans Feature Adoptable Shelter Dogs

Photography by Adri/iStock via Getty Images
Photography by Adri/iStock via Getty Images

There are worse ways to sell a product than by slapping cute pet pictures on the packaging. At first glance, it may seem like that was the strategy behind Fargo Brewing Company's new beer cans, which feature real dogs on the labels. But the pictures are meant to do more than move beer off the shelf. Each can showcases a real shelter dog that's up for adoption, and by sharing their photographs, the North Dakota beer company hopes to help these puppers find their forever families, WTSP reports.

Jerad Ryan, a volunteer at the nonprofit 4 Luv of Dog Rescue, got the idea while working his day job at Northern Plains Label. Part of the company's business comes from printing labels for local breweries. Instead of just sticking their own logo on the can, Ryan wondered if breweries would be open to sharing that real estate with shelter dogs in need of homes.

4 Luv of Dog Rescue has since partnered with Fargo Brewing Company to make that plan a reality. Six rescue dogs—Nyx, Bizzy, Jensen, Hobie, Moby, and Virginia—have been chosen to have their faces featured on select cans of Fargo Original Lager. Each dog is what the shelter calls a "One-der" dog, or a pup that can only be placed in homes with no other pets. This makes them more difficult to adopt, which is why 4 Luv of Dog Rescue felt they would make perfect candidates for the project.

Fargo produced 40 cases of the special beer cans, 25 of which were sold at a special launch event on November 4. The remaining cans will be available for local buyers to purchase through the end of the week, with a portion of the proceeds going to 4 Luv of Dog Rescue.

[h/t WTSP]

ALDI’s Wine Advent Calendar Will Soon Be Here for the Holidays

Aldi
Aldi

Getting candy from an Advent calendar is perfectly fine for kids, but adults may be craving something a little more sophisticated for the holidays. This wine Advent calendar from ALDI gives you a new reason to celebrate every day leading up to Christmas.

According to Delish, ALDI's Advent calendar was a huge success when it originally rolled out in U.S. locations at the end of 2018. The hit product is returning for the 2019 holiday season, and festive wine connoisseurs can pick up one starting November 6 at ALDI stores that sell alcohol.

For $70, you get a box containing 24 mini-bottles of vino that come from various countries around the world, including South Africa and Australia. And whether you prefer your wine red or white, dry or sweet, sparkling or still, there's a bottle that fits your tastes.

This wine variety pack from ALDI is just one example of the many creative Advent calendars made with grownups in mind. If you prefer to get in the holiday spirit with a can of craft beer, there's a calendar for that, too: It's available from Costco for $10 less than ALDI's wine version.

[h/t Delish]

SECTIONS

arrow
LIVE SMARTER