The Netflix Shows Viewers Are Watching Most Across the U.S., From Squid Game to Bridgerton, and More

Golda Rosheuvel as Queen Charlotte in Netflix's Bridgerton.
Golda Rosheuvel as Queen Charlotte in Netflix's Bridgerton. / LIAM DANIEL/NETFLIX © 2020

Netflix subscribers have access to nearly 2000 shows in the company's catalog. Despite the diversity of content available to stream, a handful of titles have risen to the top of viewers' queues. This map shows how those series rank across the U.S.

To determine the most popular Netflix shows in each state, analyzed Google Trends data from January 1, 2021, to October 20, 2021, for the year's top original titles from the streaming service. Manifest came out ahead, dominating search queries in 23 states including Idaho, Florida, and New Jersey. Originally produced by NBC, the supernatural drama series was canceled in June after three seasons. The show was immediately picked up by Netflix, and it became a surprise hit for the platform.

The historical drama Bridgerton is in second place, claiming 14 states and Washington, D.C. Squid Game may be Netflix's most successful original show of all time, but it's the third most popular title in the U.S. by search volume. It takes California, New York, Texas, and nine other states on the map. And only one state searched for Stranger Things above any other Netflix series: Utah.

If you've already binged-watched the shows featured in the map below, there's plenty more content where that came from. Here are 10 Netflix TV shows to stream this month.