Since its debut on August 20, 2007 on Nick Jr., Yo Gabba Gabba!—a kids’ show featuring a red cyclops, a magic robot, a pink flower girl, a green-striped guy, a blue cat-dragon, and a host wearing orange spandex and a fluffy hat—became one of the biggest draws for the preschool crowd. But thanks to the show's hipster-friendly musical performances and celebrity guest stars, Yo Gabba Gabba! managed to transcend its kiddie roots to become a hit with fans of all ages. On the 10th anniversary of its debut, let's go behind the scenes of the beloved series.
1. THE CREATOR OF NAPOLEON DYNAMITE HAD A HAND IN GETTING YO GABBA GABBA! ON THE AIR.
Longtime friends Christian Jacobs and Scott Schultz got the idea for Yo Gabba Gabba! when, as two dads in their mid-30s, they were less-than-enthusiastic about the television shows their kids were watching. It wasn't that the other shows were bad; they were just boring and sanitized.
With their experience as musicians and videographers, Jacobs and Schultz thought they could do something different. So they scraped together about $150,000 and began writing, animating, and shooting demo episodes of Yo Gabba Gabba! in their garage. They posted these videos online and Jared Hess, director of Napoleon Dynamite, happened to see them. Impressed, Hess passed the link onto Brown Johnson, an executive at Nickelodeon, who said, “Lordy. Nothing else looks like this on television.” She quickly contacted the duo and, in a risky move that obviously paid off, gave them complete creative control of their own show on Nick Jr.
2. THE TITLE IS MEANT TO BE MIMIC BABY TALK.
According to Jacobs, the name of the show is a nonsense phrase meant to be reminiscent of the first words spoken by a baby. However, that doesn't mean Jacobs and Schultz aren't happy the name also pays homage to The Ramones, who used the phrase “Gabba Gabba Hey!” in their song “Pinhead.” But that actually makes it an homage of an homage, as The Ramones were paying tribute to the original source of the phrase, the 1932 cult classic film Freaks. In the film, “Gabba Gabba Hey!” is part of a chant uttered by a group of circus freaks as they welcome a new member into the fold.
3. ITS THEME SONG IS REMINISCENT OF PEE-WEE'S PLAYHOUSE.
The show's intro music seems suspiciously like the intro music from another kinetic kids' show, Pee-wee's Playhouse. Pay close attention to when the trees part on Pee-wee's intro and you'll hear a lot of similarities between the two.
4. THE SHOW BECAME A WORLDWIDE PHENOMENON.
Yo Gabba Gabba! became a worldwide phenomenon, and was broadcast all over the world, including in Italy, France, the UK, the Netherlands, Australia, and Canada.
5. DJ LANCE ROCK REALLY IS A DJ.
DJ Lance Rock is actually Lance Robertson—and he really is a DJ. Robertson grew up in St. Louis, where he started spinning records in the early '90s before moving to Los Angeles at the age of 29. While in L.A., he played with a band, The Ray Makers, who played a few gigs with a group called Majestic, which counted future Yo Gabba Gabba! co-creator Scott Schultz as a member. When the Yo Gabba Gabba! guys were looking for a host, Schultz thought of Robertson. After Robertson signed on, one of the first things he did was suggest they change DJ Lance's look to the now-iconic orange jumpsuit and fuzzy hat. The original costume included a waistcoat similar to the one worn by Gene Wilder as Willy Wonka.
6. MUNO AND BROBEE EXISTED BEFORE YO GABBA GABBA!.
While the other characters were created exclusively for Yo Gabba Gabba!, Muno and Brobee were already around as part of the live show for Christian Jacobs's kid-friendly ska/punk band, The Aquabats. Since shortly after their founding in 1994, The Aquabats have dressed in matching superhero costumes, fighting evil under aliases like The MC Bat Commander (Jacobs), Crash McLarson, Jimmy the Robot, Ricky Fitness, and Eagle “Bones” Falconhawk. The lineup has changed frequently over the years (Travis Barker of Blink-182 was briefly their drummer under the name “The Baron von Tito”), but the band still performs live and releases the occasional studio album. Naturally, they made a handful of appearances on Yo Gabba Gabba!, as well.
7. THE SHOW HAS A CONNECTION TO DEVO.
While most kids only know him as the kookie art teacher on the show, Mark Mothersbaugh was one of the founding members and lead singer of the New Wave band Devo. Even when he’s not wearing a red terraced “Energy Dome” hat, Mothersbaugh’s career has been prolific as a composer for dozens of TV shows, films, video games, and commercials, including Apple’s famous “I’m a Mac” ads starring Justin Long and John Hodgman.
8. BIZ MARKIE WAS ORIGINALLY SUPPOSED TO DANCE ON THE SHOW.
Yo Gabba Gabba! fans learned how to beatbox thanks to rapper Biz Markie (born Marcel Theo Hall) and his “Beat of the Day” segment. Biz was initially asked to do a Dancey Dance routine for the show, but he has a bad back, so he offered to teach the kids how to do a beat instead. The producers loved it and it became a staple on the show. Parents knew Biz best from his 1989 hit “Just a Friend,” which featured his unique brand of rapping and “singing.”
SUPER MARTIAN ROBOT GIRL
IS THE PRODUCT OF TWO GROUNDBREAKING COMIC BOOK ARTISTS.
The comic book the Gabba gang often reads, Super Martian Robot Girl, is the creation of married underground comic book celebrities Sarah Dyer and Evan Dorkin. Dorkin is the genius behind the small press comic Milk and Cheese about “dairy products gone bad”—a milk carton and a wedge of cheese who love to drink gin and beat people up. Dyer was an influential creator in the '90s zine scene, where she was one of the few people giving female zinesters a voice with her Action Girl Newsletter, which later paved the way for the similarly-themed Action Girl Comics.
10. IT WAS NOMINATED FOR SEVEN EMMYS, BUT NEVER WON.
Yo Gabba Gabba! received numerous Daytime Emmy nominations for Outstanding Achievement in Art Direction and Costume Design, as well as for Outstanding Pre-School Children's Series, but a win eluded the show. In addition, the series was nominated for Outstanding Achievement in Children’s Programming by the Television Critics Association Awards five times (and won twice). Internationally, the show was awarded a BAFTA in 2008. And DJ Lance received two NAACP Image Award nominations.
11. THE SHOW GOT ITS OWN LINE OF SNEAKERS.
Ever wanted to see Foofa pop a wheelie? How about Toodee ride a surfboard? In 2011, the Gabba gang shot a series of videos to promote their line of Vans shoe, a brand popular among the extreme sports crowd. The characters shared the screen with some of the biggest names in the X Games, including surfers Alex Knost and Jared Mell, skateboarders Bucky Lasek and Christian Hosoi, BMXers Alistair Whitton and Coco Zurita, and motocross stars Dean Wilson and Ryan Villopoto. You can check out the videos at Yo Gabba Gabba's official YouTube channel.
12. THEY PLAYED COACHELLA.
The gang invaded the Coachella Music Festival in 2010, where they performed, hung out with celebrity fans backstage, and even showed up to dance with the audience at other musical performances.
13. THE SHOW HAD A LOT OF CELEBRITY FANS.
For Halloween 2009, Brad Pitt donned DJ Lance's orange jumpsuit and fuzzy hat when he took his kids trick-or-treating. Lance was later quoted as saying that Pitt looked “Awesome.”
14. IT FEATURED A LOT OF GUEST STARS.
While most celebrities only come on the show to do a Dancey Dance or Cool Tricks segment, there have been a handful of guests that played a bigger role in an episode. The first was Jack Black, who had an entire episode dedicated to his adventures in Gabbaland after his flying motorbike ran out of gas. He got the gig after his wife emailed the show and practically begged them to let Jack come on because he was such a big fan. Other celebrities who popped in: Angela Kinsey from The Office played a teacher, the Tooth Fairy was played by Amy Sedaris, Mos Def saved the day as Super Mr. Superhero, Anthony Bourdain cameoed as a doctor, Jason Bateman played an evil spy, Lost’s Josh Holloway played a helpful farmer, and Weird Al Yankovic guested as a circus ringmaster.
15. A YO GABBA GABBA! DOLL WILL COST YOU A PRETTY PENNY.
The Gabba action figures that DJ Lance brought to life at the beginning of each episode were produced by Kidrobot, one of the leading names in the vinyl toy movement. The figures are no longer produced, so when one pops up on eBay, it often commands a high price. But if you’re not willing to spend that kind of money on an action figure, there are plenty of other Gabba-themed toys, books, DVDs, comics, smartphone apps, and clothes to keep your kids happy.