Why Did People Wear Powdered Wigs?

For nearly two centuries, powdered wigs—called perukes—were all the rage. The chic hairpiece would have never become popular, however, if it hadn't been for a venereal disease, a pair of self-conscious kings, and poor hair hygiene.  

The peruke’s story begins like many others—with syphilis. By 1580, the STD had become the worst epidemic to strike Europe since the Black Death. According to William Clowes, an “infinite multitude” of syphilis patients clogged London’s hospitals, and more filtered in each day. Without antibiotics, victims faced the full brunt of the disease: open sores, nasty rashes, blindness, dementia, and patchy hair loss. Baldness swept the land.

At the time, hair loss was a one-way ticket to public embarrassment. Long hair was a trendy status symbol, and a bald dome could stain any reputation. When Samuel Pepys’s brother acquired syphilis, the diarist wrote, “If [my brother] lives, he will not be able to show his head—which will be a very great shame to me.” Hair was that big of a deal.

Cover-Up

And so, the syphilis outbreak sparked a surge in wigmaking. Victims hid their baldness, as well as the bloody sores that scoured their faces, with wigs made of horse, goat, or human hair. Perukes were also coated with powder—scented with lavender or orange—to hide any funky aromas. Although common, wigs were not exactly stylish. They were just a shameful necessity. That changed in 1655, when the King of France started losing his hair.

Louis XIV was only 17 when his mop started thinning. Worried that baldness would hurt his reputation, Louis hired 48 wigmakers to save his image. Five years later, the King of England—Louis’s cousin, Charles II—did the same thing when his hair started to gray (both men likely had syphilis). Courtiers and other aristocrats immediately copied the two kings. They sported wigs, and the style trickled down to the upper-middle class. Europe’s newest fad was born.

The cost of wigs increased, and perukes became a scheme for flaunting wealth. An everyday wig cost about 25 shillings—a week’s pay for a common Londoner. The bill for large, elaborate perukes ballooned to as high as 800 shillings. The word “bigwig” was coined to describe snobs who could afford big, poufy perukes.

When Louis and Charles died, wigs stayed around. Perukes remained popular because they were so practical. At the time, head lice were everywhere, and nitpicking was painful and time-consuming. Wigs, however, curbed the problem. Lice stopped infesting people’s hair—which had to be shaved for the peruke to fit—and camped out on wigs instead. Delousing a wig was much easier than delousing a head of hair: you’d send the dirty headpiece to a wigmaker, who would boil the wig and remove the nits.

Wig Out

By the late 18th century, the trend was dying out. French citizens ousted the peruke during the Revolution, and Brits stopped wearing wigs after William Pitt levied a tax on hair powder in 1795. Short, natural hair became the new craze, and it would stay that way for another two centuries or so.

Keep Your Cat Busy With a Board Game That Doubles as a Scratch Pad

Cheerble
Cheerble

No matter how much you love playing with your cat, waving a feather toy in front of its face can get monotonous after a while (for the both of you). To shake up playtime, the Cheerble three-in-one board game looks to provide your feline housemate with hours of hands-free entertainment.

Cheerble's board game, which is currently raising money on Kickstarter, is designed to keep even the most restless cats stimulated. The first component of the game is the electronic Cheerble ball, which rolls on its own when your cat touches it with their paw or nose—no remote control required. And on days when your cat is especially energetic, you can adjust the ball's settings to roll and bounce in a way that matches their stamina.

Cheerable cat toy on Kickstarter.
Cheerble

The Cheerble balls are meant to pair with the Cheerble game board, which consists of a box that has plenty of room for balls to roll around. The board is also covered on one side with a platform that has holes big enough for your cat to fit their paws through, so they can hunt the balls like a game of Whack-a-Mole. And if your cat ever loses interest in chasing the ball, the board also includes a built-in scratch pad and fluffy wand toy to slap around. A simplified version of the board game includes the scratch pad without the wand or hole maze, so you can tailor your purchase for your cat's interests.

Cheerble cat board game.
Cheerble

Since launching its campaign on Kickstarter on April 23, Cheerble has raised over $128,000, already blowing past its initial goal of $6416. You can back the Kickstarter today to claim a Cheerble product, with $32 getting you a ball and $58 getting you the board game. You can make your pledge here, with shipping estimated for July 2020.

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Why Did Noon Used to Mean 3 p.m.?

3 p.m. is basically noon for people who wake up at 12 p.m.
3 p.m. is basically noon for people who wake up at 12 p.m.
Mckyartstudio/iStock via Getty Images

If you’re a late sleeper, you might find yourself thinking 12 p.m. seems way too early to be considered midday, and the word noon would much better describe, say, 3 p.m. It turns out that ancient Romans would have agreed with you, if only for etymological reasons.

As Reader’s Digest explains, the days in ancient Rome were split into four periods of three hours each. The first hour was at sunrise around 6 a.m.—called prime, for first—followed by 9 a.m. (terce, denoting the third hour), 12 p.m. (sext, for sixth), and 3 p.m. (none, for ninth).

According to Merriam-Webster, Middle and Old English borrowed the time-keeping tradition, along with the Latin word for ninth, which was changed to nōn and eventually noon. Though we’re not sure exactly when or why noon started referring to 12 p.m. instead of 3 p.m., it could have something to do with Christian prayer traditions. In the Bible, Jesus’s crucifixion is said to have taken place at the ninth hour, and that’s when worshippers partook in their second of three daily prayers; the others were in the morning and evening. It’s possible that hungry monks were behind noon’s gradual shift from 3 p.m. to 12 p.m.—since their daily fast didn’t end until after the midday prayer, they had a built-in motive for moving it earlier.

While we didn’t exactly stay true to the original Latin meaning of noon, there’s another important remnant of ancient Rome hiding in the way we tell time today. Romans referred to 12 p.m. as meridiem, for midday, and so do we. A.M. is an abbreviation for ante meridiem, or before midday, and P.M. means post meridiem, or after midday.

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