Predicting This Year's 10 Most Popular Halloween Costumes
Odes to ‘80s ice skating icon Tonya Harding are slated to make an unlikely comeback. Thanks in large part to the 2017 biopic about Harding’s life (I, Tonya), we can expect to see quite a few Halloween revelers in bedazzled leotards and skirts this year.
There has also been a 43 percent spike in searches for scrunchies since August, according to fashion search platform Lyst, which teamed up with Pinterest to forecast the top 10 costume trends for Halloween this year. Searches and saves on both platforms—which are used by a combined total of 210 million monthly users—were analyzed to create this list.
“The data shows that consumers start searching, planning, and pinning their perfect Halloween outfit from as early as spring onwards—giving a pretty strong indication of what will be the most popular costume ideas ahead of time,” Lyst wrote in an online post.
The second most popular costume on the list: any of the characters from the hit show Riverdale—especially Betty and Jughead. Popular searches for clothing items on Lyst include fluffy pink sweatshirts, beanies, and fur-lined denim jackets.
Other costumes inspired by fictional characters include a warrior from Black Panther’s Wakanda, Edna Mode from the The Incredibles, and a Mamma Mia-inspired dancing queen (although these are based on actual ABBA costumes, of course).
Here’s the full top 10 list:
1. Tonya Harding
2. A Riverdale character
3. A 90’s icon
4. A warrior of Wakanda
5. A flamingo
6. Edna Mode
7. An ABBA-inspired dancing queen
8. A cosmic fairy
9. Frida Kahlo
10. A cow