The newest ambassadors in the push to get more children interested and involved in computer programming? Bubbles, Buttercup, and Blossom. According to The Hollywood Reporter, Cartoon Network will collaborate with Scratch, a free online programming community, to create two episodes of The Powerpuff Girls that feature the animated stars learning and using coding.
Scratch—a project by MIT Media Lab's Lifelong Kindergarten Group—uses animations, games, and interactive content to make coding fun and accessible for younger students. This collaboration will introduce popular Cartoon Network characters into the mix in an attempt to reach a wider audience.
"We get to bring this opportunity to as many kids as possible across our platforms," Cartoon Network president and general manager Christina Miller told THR. "This is the future generation of creators. They're able to animate and create things, and that's part of what excited us about providing these tools for a generation."
Cartoon Network will release the two coding-themed installments starting tonight, with the episode titled "Viral Spiral" airing on Comedy Central at 6:30 p.m. EST. (You can watch a preview in the clip above.) Bubbles, Buttercup, and Blossom will also appear in a tutorial within the Scratch program.
The partnership is just one of many attempts from companies to introduce kids to coding, including the scholarships and girls-focused coding camp launched by model Karlie Kloss earlier this year. And it's a campaign that could be a part of the new normal, according to Miller.
"Coding is an important part of being a kid now," she said. "When we were all in school, we were figuring out how to go from print to script and what language to choose and learn. I feel at this moment that coding is a part of kids' everyday lives, and they have that ability to be creators at their fingertips."
[h/t The Hollywood Reporter]
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