15 Positively Reinforcing Facts About B.F. Skinner
B.F. Skinner is responsible for the term "positive reinforcement." He also taught pigeons to play ping pong—for science. Learn more about this pioneering psychologist.
B.F. Skinner is responsible for the term "positive reinforcement." He also taught pigeons to play ping pong—for science. Learn more about this pioneering psychologist.
He’s dealt with elaborate booby traps, KGB agents, and a face-melting artifact, but to Indiana Jones, nothing’s more unsettling than snakes. Lots of people can relate.
The excitable little monster uses clever psychological tricks to capture a child's attention.
How one toymaker cracked the code to make your kid beg for a pooping unicorn.
It goes way beyond your taste buds.
You're likely suffering from a case of "Internet FOMO."
It's something many of us have experienced.
Tell us what you see.
It's also good for your health, in more ways than one.
There's a science to making your money disappear.
The tile-shuffling game might be able to reduce negative emotions in players.
The Swiss psychologist's most intriguing work was kept from the public for decades.
Take a deep breath and read on.
It's normal to get annoyed when radio stations play Christmas music before Thanksgiving. Over a third of shoppers admit to having left a store to avoid holiday songs.
The horror reality show gave contestants their own cameras and set them loose in purportedly haunted locations. The crew still can't explain what happened next.
A good soak might actually be an effective treatment for clinically diagnosed mood disorders.
One study suggests an inability to adapt to volatile situations is partly to blame.
And why we pay good money to watch them.
The artist calls it "forced empathy."
A survivor's spouse—or even their therapist—could be at risk.
A surprising number of people believe in ghosts—but there may be a more scientific basis to things that go bump in the night than a restless afterlife.