7 Academic Studies of Instagram

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Every new technology has the potential to influence the way we communicate with others and how we see ourselves. Once our habits in the new technology get established, they are ripe for study. The social photo-sharing app Instagram is still relatively new, but research into its effect on our lives is already underway. Here are seven academic studies of Instagram, by their titles.

1. "#FUNERAL AND INSTAGRAM: DEATH, SOCIAL MEDIA, AND PLATFORM VERNACULAR"

How is social media changing how we mourn? This study, published in Information, Communication & Society, analyzed photos shared on Instagram that were accompanied by the hashtag #funeral. Some were selfies or group photos taken at funerals. There were also pictures of objects at ceremonies like vehicles, programs, or food, but rarely of open caskets or headstones. According to the researchers, the use of this kind of social media at funerals indicates a transformation of rituals of mourning, into a less formal and more personal form. While there have long been forms of memorializing the dead on different internet platforms, Instagram memorializing is distinguished by being very “in the moment,” and the “central aim of sharing funeral images is to signify and communicate presence … mourners are sharing photographs to create a sense of proximity, connection and co-presence with friends, family and acquaintances that may not be present.”

2. "WAR ON INSTAGRAM: FRAMING CONFLICT PHOTOJOURNALISM WITH MOBILE PHOTOGRAPHY APPS"

What happens when photojournalists turn to Instagram-style images? A set of photos published on the front page of The New York Times in 2010 sparked a debate on this issue. They were taken on an iPhone using the Hipstamatic filter app by a photojournalist embedded with U.S. soldiers in Afghanistan. This paper, published in New Media & Society, examines the “technical, aesthetic, and ethical dilemmas that mobile app photography provokes about digital photojournalism.” According to author Meryl Alper, the highly-stylized look of the photos may have a truth-distorting effect, one that makes war look glamorous and hip. Another problem raised by the app photos is how the style of photos the media takes imitates those that soldiers themselves take, blurring the lines between the “objective” photojournalist and the “subjective” soldier.

3. "I'M GOING TO INSTAGRAM IT! AN ANALYSIS OF ATHLETE SELF-PRESENTATION ON INSTAGRAM"

Where athletes' images were once at the mercy of how the media portrayed them, they now have the ability, through social media, to do their own self-presentation in the development of their public image. This study of the Instagram feeds of 27 professional athletes from a range of sports, which was published in the Journal of Broadcasting & Electronic Media, found that despite conventional wisdom suggesting that men are traditionally framed with closer headshots for power and women from more of a distance, in their self-presentation, both male and female athletes tended to post photos that showed their full bodies. The selfie, which usually does not show the whole body, was seldom used. The captions and hashtags that accompanied the photos were also analyzed, and categories of post types emerged that covered themes like humanitarian, family driven, dedicated athlete, and endorser.

4. "FROM #MCDONALDSFAIL TO #DOMINOSSUCKS: AN ANALYSIS OF INSTAGRAM IMAGES ABOUT THE 10 LARGEST FAST FOOD COMPANIES"

Companies are still figuring out the best approach to public relations on social media, especially in so-called “crisis” situations. This study, published in Corporate Communications: An International Journal, looked at negative hashtags about fast food companies on Instagram to analyze how they were used by the public, and how they were responded to. The researches searched for strings like companynameFAIL, companynameSUCKS, and companynamePROBLEMS. Most posts were from customers complaining about service issues. Very few had to do with the food. (Many Starbucks complaints were about names being spelled wrong on cups.) One quarter of the negative posts were from employees complaining about their work environment. The companies in question had very little engagement with or monitoring of such posts, and are advised to “put Instagram next to Facebook and Twitter at the center of their social media strategy and crisis communication plan.”

5. "USING INSTAGRAM PICTURE FEATURES TO PREDICT USERS' PERSONALITY"

This study, published in MultiMedia Modeling, aimed to see whether the way Instagram users used filters to change the look of their photos was related to their personality traits. They had participants agree to allow access to their Instagram accounts and asked them to fill out a personality questionnaire. They analyzed the personality features against image features and found various correlations. For example, the personality trait of openness to experience was correlated with more saturated, vivid colors, and also less inclusion of faces and people in the photos; the trait of neuroticism correlated with higher brightness levels; extroversion tended to correlate with more blue and green colors, rather than red and orange.

6. "INSTAGRAM: MOTIVES FOR ITS USE AND RELATIONSHIP TO NARCISSISM AND CONTEXTUAL AGE"

This study, published in Computers in Human Behavior, used a survey of college students to examine the reasons why they use Instagram, and how it relates to narcissism and contextual age (a sort of measure of where you are in life with respect to life satisfaction, interpersonal relationships, and social activity). The researchers found that Instagram is used mainly for four things: “Surveillance/Knowledge about others,” “Documentation,” “Coolness,” and “Creativity.” Surveillance was the reason most correlated with the amount of time these students used Instagram. Coolness and Creativity were the reasons most correlated with amount of time editing photos. The amount of time spent editing photos was also significantly related to narcissism.

7. "SOCIAL MEDIA AND LONELINESS: WHY AN INSTAGRAM PICTURE MAY BE WORTH MORE THAN A THOUSAND TWITTER WORDS"

This study, published in Computers in Human Behavior, aimed to see whether image-based as opposed to text-based social media was more likely to relieve loneliness because of the greater intimacy and feeling of “realness” for pictures. Using surveys, the researchers found that image-based social media did seem to be associated with a decrease in self-reported loneliness. Loneliness was highest among those who used no image-based social media. The use of text-based social media alone did nothing to reduce loneliness: “If anything,” the researchers wrote, “increased use of text-based media may exacerbate loneliness.”

Turn Your LEGO Bricks Into a Drone With the Flybrix Drone Kit

Flyxbrix/FatBrain
Flyxbrix/FatBrain

Now more than ever, it’s important to have a good hobby. Of course, a lot of people—maybe even you—have been obsessed with learning TikTok dances and baking sourdough bread for the last few months, but those hobbies can wear out their welcome pretty fast. So if you or someone you love is looking for something that’s a little more intellectually stimulating, you need to check out the Flybrix LEGO drone kit from Fat Brain Toys.

What is a Flybrix LEGO Drone Kit?

The Flybrix drone kit lets you build your own drones out of LEGO bricks and fly them around your house using your smartphone as a remote control (via Bluetooth). The kit itself comes with absolutely everything you need to start flying almost immediately, including a bag of 56-plus LEGO bricks, a LEGO figure pilot, eight quick-connect motors, eight propellers, a propeller wrench, a pre-programmed Flybrix flight board PCB, a USB data cord, a LiPo battery, and a USB LiPo battery charger. All you’ll have to do is download the Flybrix Configuration Software, the Bluetooth Flight Control App, and access online instructions and tutorials.

Experiment with your own designs.

The Flybrix LEGO drone kit is specifically designed to promote exploration and experimentation. All the components are tough and can totally withstand a few crash landings, so you can build and rebuild your own drones until you come up with the perfect design. Then you can do it all again. Try different motor arrangements, add your own LEGO bricks, experiment with different shapes—this kit is a wannabe engineer’s dream.

For the more advanced STEM learners out there, Flybrix lets you experiment with coding and block-based coding. It uses an arduino-based hackable circuit board, and the Flybrix app has advanced features that let you try your hand at software design.

Who is the Flybrix LEGO Drone Kit for?

Flybrix is a really fun way to introduce a number of core STEM concepts, which makes it ideal for kids—and technically, that’s who it was designed for. But because engineering and coding can get a little complicated, the recommended age for independent experimentation is 13 and up. However, kids younger than 13 can certainly work on Flybrix drones with the help of their parents. In fact, it actually makes a fantastic family hobby.

Ready to start building your own LEGO drones? Click here to order your Flybrix kit today for $198.

At Mental Floss, we only write about the products we love and want to share with our readers, so all products are chosen independently by our editors. Mental Floss has affiliate relationships with certain retailers and may receive a percentage of any sale made from the links on this page. Prices and availability are accurate as of the time of publication.

Turn Your LEGO Bricks Into a Drone With the Flybrix Drone Kit

Flyxbrix/FatBrain
Flyxbrix/FatBrain

Now more than ever, it’s important to have a good hobby. Of course, a lot of people—maybe even you—have been obsessed with learning TikTok dances and baking sourdough bread for the last few months, but those hobbies can wear out their welcome pretty fast. So if you or someone you love is looking for something that’s a little more intellectually stimulating, you need to check out the Flybrix LEGO drone kit from Fat Brain Toys.

What is a Flybrix LEGO Drone Kit?

The Flybrix drone kit lets you build your own drones out of LEGO bricks and fly them around your house using your smartphone as a remote control (via Bluetooth). The kit itself comes with absolutely everything you need to start flying almost immediately, including a bag of 56-plus LEGO bricks, a LEGO figure pilot, eight quick-connect motors, eight propellers, a propeller wrench, a pre-programmed Flybrix flight board PCB, a USB data cord, a LiPo battery, and a USB LiPo battery charger. All you’ll have to do is download the Flybrix Configuration Software, the Bluetooth Flight Control App, and access online instructions and tutorials.

Experiment with your own designs.

The Flybrix LEGO drone kit is specifically designed to promote exploration and experimentation. All the components are tough and can totally withstand a few crash landings, so you can build and rebuild your own drones until you come up with the perfect design. Then you can do it all again. Try different motor arrangements, add your own LEGO bricks, experiment with different shapes—this kit is a wannabe engineer’s dream.

For the more advanced STEM learners out there, Flybrix lets you experiment with coding and block-based coding. It uses an arduino-based hackable circuit board, and the Flybrix app has advanced features that let you try your hand at software design.

Who is the Flybrix LEGO Drone Kit for?

Flybrix is a really fun way to introduce a number of core STEM concepts, which makes it ideal for kids—and technically, that’s who it was designed for. But because engineering and coding can get a little complicated, the recommended age for independent experimentation is 13 and up. However, kids younger than 13 can certainly work on Flybrix drones with the help of their parents. In fact, it actually makes a fantastic family hobby.

Ready to start building your own LEGO drones? Click here to order your Flybrix kit today for $198.

At Mental Floss, we only write about the products we love and want to share with our readers, so all products are chosen independently by our editors. Mental Floss has affiliate relationships with certain retailers and may receive a percentage of any sale made from the links on this page. Prices and availability are accurate as of the time of publication.