Marvel vs. DC: This Map Shows Each State’s Favorite Comic Universe

Disney/Marvel Studios
Disney/Marvel Studios

Which comic book company is the best: Marvel or DC? This is a perennial argument on middle-school playgrounds and Reddit threads, but this map, courtesy of USDish.com, might just give us a definitive answer. The information here is broken down by state, using information provided by Google Trends to give us a clear winner of not only the most popular comic book company but also the most popular individual hero in each state (let’s show a little respect to Indiana for championing the Martian Manhunter).

According to the map, Marvel is the most popular publisher in 37 states, with DC trailing behind at eight, and five additional states coming to a 50/50 stalemate. The totals weren’t a blowout, though. In certain states like Mississippi, Iowa, and Pennsylvania, the favored company only won by a point. And just because a state searches Google for a specific publisher the most doesn’t mean an individual character from the opposing team isn’t its favorite—Hawaii is listed as favoring Marvel overall, yet they love Aquaman on his own. Same with DC-loving Maryland showing Black Panther some love (helps to have a big movie coming out). Take a look at some of the most notable state preferences below:

So how did Marvel amass so many states when there are just as many DC TV shows and movies out there? Well, according to Andrew Selepak, Ph.D., a professor in the department of telecommunication at the University of Florida, and director of the graduate program in social media, the answer lies in the depth at the House of Ideas.

“While Superman and Batman may be dominant characters,” Selepak said in a statement, “the DC Universe offers few other well-known heroes and villains and when these other characters are presented to the audience in film and on TV, they often are less than well-received.” This is opposed to Marvel, which launches new heroes on the big and small screen seemingly every year.

Does this map tell the whole story? That’s up for debate. When it comes to comics sold, DC and Marvel are always in a close battle: In January 2018, DC had six of the 10 best-selling comics of the month, placing four of the top five. Marvel, meanwhile, had three, while Image Comics had one with The Walking Dead. In terms of overall retail market share, though, Marvel eked out DC 34.3 percent to 33.8 percent.

This is a battle that's been raging since the 1960s, and for an industry that thrives on a never-ending fight between good and evil, we shouldn't expect the Marvel vs. DC debate to be settled anytime soon.

The Most Popular Christmas Movie in Each State

dusanpetkovic/iStock via Getty Images
dusanpetkovic/iStock via Getty Images

Everyone has a favorite classic holiday movie, from 1946’s It’s a Wonderful Life to 1983’s A Christmas Story to 1988’s Die Hard, which may or may not fit the criteria for a festive film depending on who you ask. Home advice website House Method decided to see if those favorites varied by state. To find out, the site polled 4580 people and compiled the results into handy infographics.

An infographic breaking down favorite holiday movies by state is pictured
House Method

As you can see, A Christmas Story dominates the country, with 24 states and a total of 12.8 percent of respondents naming it their favorite. The 2003 Will Ferrell comedy Elf came in second, with 11 states and 11.2 percent of the vote. Rounding out the top five—when looking at the overall percentage—are 1990’s Home Alone and It’s a Wonderful Life, with a dark horse—1993’s The Nightmare Before Christmas—scoring 6.3 percent of voting and winning over Tennessee. Nebraska was an outlier, naming 1989’s National Lampoon’s Christmas Vacation their favorite.

Here’s how it breaks down by count according to state:

An infographic breaking down favorite holiday movies by state is pictured
House Method

By percentage is where animated classics like 1964’s Rudolph the Red-Nosed Reindeer and 1965’s A Charlie Brown Christmas rank:

An infographic breaking down favorite holiday movies by percentage of votes is pictured
House Method

Kansas and Vermont selected Die Hard, an often-contentious choice. (The film is set during Christmas in Los Angeles, with Bruce Willis’s everyman cop forced to battle terrorists in Nakatomi Plaza during a holiday party.) House Method decided to throw in a bonus question: Does the film qualify as a Christmas movie? The survey says no, with nearly 60 percent declaring it ineligible for holiday status. Sorry, Bruce.

An infographic depicting survey results about 'Die Hard' being a Christmas movie is pictured
House Method

[h/t House Method]

The Most Popular Christmas Cookie in Each State

Jen Tepp/iStock via Getty Images
Jen Tepp/iStock via Getty Images

While opinions about peppermint bark, reindeer corn, and other Christmas candies are important enough to warrant a map of their own, we all know that the real crown jewel of any kitchen counter during the holidays is an enormous platter of homemade cookies.

In a festive endeavor to guess which type of cookie is most likely to be on your counter this Christmas, General Mills collected search data from BettyCrocker.com, Pillsbury.com, and Tablespoon.com, and created a map that shows which recipes are clicked most often in each state.

Those universally adored Hershey Kiss-topped peanut butter cookies, known on Betty Crocker’s website as Classic Peanut Butter Blossoms, took the top spot in seven states, including Florida, Pennsylvania, California, Kentucky, Nevada, South Carolina, and Wyoming. And people don’t just love peanut butter in blossom form—Easy Peanut Butter Cookie Cups, Peanut Butter-Chocolate Cookies, and 2-Ingredient PB-Chocolate Truffles also made appearances on the list.

general mills christmas cookies map
General Mills

Peanut butter treats are definitely a popular choice among holiday bakers in general, and cookie decorators are likely responsible for the prevalence of plain old sugar cookies across the nation. Sugar Cookie Cutouts, Easy Spritz Cookies, and Easy Italian Christmas Cookies all offer a deliciously blank slate for your artistic aspirations.

Apart from peanut butter- and plain sugar-based desserts, the rest of the results were pretty scattered. Iowa most often opts for the figure eight-shaped Swedish Kringla, while Michigan loves a good jam-filled Polish Kolaczki. Surprisingly, Hawaii was the only state to choose gingerbread cookies as their seasonal favorite.

If you’re thinking classic chocolate chip cookies are suspiciously absent from this map altogether, you have great dessert-related detective skills: General Mills decided to omit them from the study, since they’re Betty Crocker’s most-searched cookie recipe all year long, and they would’ve dominated in a staggering 22 states.

Whether you’re looking for a new show-stopping cookie recipe or just wondering how your long-standing family traditions compare to others’, you can read more on the study—and see all the recipes in full—here.

[h/t General Mills]

SECTIONS

arrow
LIVE SMARTER