Why Do Brides Traditionally Wear White? You Can Thank Queen Victoria

The royal family has been setting fashion standards since long before Kate Middleton and Meghan Markle became household names. More than 175 years ago, the wedding dress Queen Victoria wore when she married Prince Albert in 1840 made a major statement. Victoria's off-the-shoulder satin gown was covered in delicate lace, but most impressively of all, it was the color of snow.

Wedding dress styles have changed a great deal since the Victorian era, but the light color palette has more or less remained a constant, according to Vanity Fair. White wasn’t always the obvious choice, though.

Prior to Queen Victoria’s royal wedding, red and other bright hues were the go-to colors for would-be brides. While Queen Victoria is largely credited with being the person who popularized the white wedding dress tradition as we know it today, she wasn’t the first woman to wear white on her wedding day—or even the first royal bride to don the the color (Mary, Queen of Scots opted for white when she married the Dauphin of France in 1558).

While some accounts have suggested that Queen Victoria wore white as a symbol of her sexual purity, historians have pointed out that wearing white was more of a status symbol. Wealthy brides wore the color to flaunt the fact that they could afford to have the dress cleaned—a task that was notoriously difficult in those days.

"Before bleaching techniques were mastered, white was a rare and expensive color, more a symbol of wealth than purity,” biographer Julia Baird wrote in Victoria: The Queen. “Victoria was not the first to wear it, but she made it popular by example. Lace makers across England were thrilled by the sudden surge in the popularity of their handiwork."

Eventually, white weddings became the standard—particularly once synthetic fibers became widely available (and cheaper than satin). With that, the “definitive democratization of the white wedding gown” was complete, Carol Wallace wrote in All Dressed in White: The Irresistible Rise of the American Wedding.

Write a Letter to Shakespeare’s Juliet for a Chance to Spend Valentine’s Day in Her Romantic Verona Home

Airbnb
Airbnb

Shakespeare didn’t specify which luxurious Italian estate was home to Juliet and her family in Romeo and Juliet, but hopeless romantics have linked a certain 13th-century house in Verona to the Capulets for many years. A balcony was even added during the 20th century to mirror the famous scene from Shakespeare’s play.

Now, Airbnb is offering one pair of star-crossed lovers the opportunity to stay in the house for Valentine’s Day. To apply, you have to write a letter to Juliet explaining why you and your sweetheart would be the ideal guests for the one-night getaway. The winner will be chosen by the Juliet Club, an organization responsible for answering the 50,000 letters addressed to Juliet each year.

juliet's house in verona, italy
Airbnb

If you’re chosen, you won’t just get to spend the evening reenacting the few happy parts of Romeo and Juliet—you’ll also be treated to a candlelight dinner with a cooking demonstration by Michelin-starred Italian chef Giancarlo Perbellini, access to a personal butler for the duration of your stay, tours of both the house and the city of Verona, and the chance to read and answer some letters sent to Juliet. Even the bed you’ll sleep in is especially romantic—it’s the one used in Franco Zeffirelli’s 1968 film adaptation of Romeo and Juliet.

juliet's house in verona, italy
Airbnb

juliet's house in verona, italy
Airbnb

And, of course, you’ll be giving yourself the ultimate Valentine’s Day gift: Freedom from the pressure to plan a perfect Valentine’s Day. The contest is open now through February 2, 2020, and you can apply here.

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The Most Successful Entertainment Production in History Might Just Surprise You

Goran Jakus Photography/iStock via Getty Images
Goran Jakus Photography/iStock via Getty Images

Last year, Marvel Studios capped off an unprecedented run of success with Avengers: Endgame, a movie promoted as the culmination of over 10 years of storytelling. The film made $2.8 billion, unseating 2009’s Avatar and knocking 1997’s Titanic down to third place. With nearly $3 billion in ticket sales, you would think Endgame would count as the most successful entertainment production of all time—be it a single movie, book, album, or video game.

It isn’t.

While it earned a staggering amount of money, Endgame is hobbled by the fact that theatrical runs last just a few weeks or months. To really roll in the dough, it helps to have a combination of high ticket prices and a show that runs almost in perpetuity. That’s why it’s another Disney production, the Broadway adaption of The Lion King, that can make a credible claim to being the most financially rewarding entertainment effort of all time. Since debuting in 1997, the stage show has grossed $9.1 billion. (The 1994 film, 2019 live action remake, and merchandising aren’t included in that total. If they were, the number rises to $11.6 billion.)

A theater sign for 'The Lion King' is pictured in New York City in March 2003
Mario Tama, Getty Images

The musical, adapted by Julie Taymor, follows the story of the animated original, with lion cub Simba learning to accept his role as king of the Serengeti Plains. It’s estimated the show has been mounted 25 times globally in nine different languages, with more than 100 million people purchasing a ticket to see it.

Does that make Endgame a distant second? Not quite. Another long-running musical, Andrew Lloyd Webber’s Phantom of the Opera, has grossed more than $6 billion since its 1988 debut. The 2013 video game Grand Theft Auto 5 cleared $6 billion in 2018. And if one were to account for inflation, 1939’s Gone with the Wind made $3.44 billion.

The Lion King does have one asterisk, however. If inflation is taken into consideration, then 1978’s arcade classic Space Invaders comes out the winner. The popular coin-op game—which was later ported over to the Atari 2600—was a smash hit. By 1983, it had made $3.8 billion. Accounting for inflation, it earned $13.9 billion. What’s even more impressive is that unlike big-ticket movies and stage shows, Space Invaders did it one quarter at a time.

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