12 Secrets of Starbucks Employees
With 346,000 employees across 30,000 retail locations, Starbucks is one of the largest restaurant brands in the world. These highly trained career caffeine dealers need to master drink recipes, cope with long lines, decipher inventive menu interpretations, and never lose their smile while doing it. To get a better sense of what working at Starbucks entails, we got in touch with three employees who served up details on pet peeves, the significance of apron colors, and why they’re not actually baristas. Here’s what else we found out.
1. Starbucks employees are referred to as partners, not baristas.
It would be technically incorrect to refer to a Starbucks barista as a barista. According to the company, they’re called partners. While that terminology might be meant to foster a sense of professionalism and commitment, it also has a financial meaning. “We’re referred to as ‘partners’ because a year into our employment, we get a small percentage in the company, so we’re all stock partners,” says AJ, a partner in Florida. Depending on the region, partners can make between $10 and $15 hourly, with 401(k) matching and health care. Some employees are also eligible for paid tuition through Arizona State University's online courses.
2. The color of their Starbucks apron means something.
Most Starbucks employees don a green apron when reporting for work. But if you’ve ever seen a partner sporting a different color, it might indicate a certain level of seniority and experience. “Black aprons were given during a time when something called a Coffee Master program was in effect,” says M, a partner working in the Southeast. “People with those aprons worked very hard to learn everything about coffee through Starbucks. Starbucks had a program partners could receive certification through that involved lots of courses and training and coffee tastings. They’re the people to ask about types of coffee beans and teas. It’s also an indicator they’ve been with Starbucks a while because the program has been cut, at least in the U.S.”
Other apron variants include a cherished red version for holidays, and aprons with embroidered names that can also signify seniority. “It costs money to embroider an apron so managers won’t likely put a name on an apron unless that person seems unlikely to be part of turnover,” M says.
3. Starbucks partners aren't amused by the funny names you try to use ...
Starbucks employees typically ask for a customer’s first name when accepting a drink order. The name is written on the cup and called out when the order is ready. Sometimes, customers opt to use something other than what’s on their birth certificate. AJ has heard “Captain America,” “Spider-Man,” “Daddy,” and “Barry Allen” (a.k.a. the Flash), among others. “We’ve heard it all before. You’re not funny. In fact, when people do this, I call out the drink and modifications instead of the name.”
4. ... And sometimes Starbucks employees have to deal with people who refuse to give their names at all.
Some especially wary Starbucks customers won't give their first name to a green apron. “I do remember one time I asked a lady for her name and she said, ‘No, I don’t wanna give you my name,’” says Maria, a Starbucks employee in Canada. “[That] took me by surprise because I had never had someone refuse to give me a name before.” In the event of a no-name situation, partners will usually just call out the drink order.
5. Working at Starbucks makes you a caffeine fiend.
One of the big benefits of being a Starbucks partner? The free coffee. One big drawback? The free coffee. “I drink so much coffee it isn’t even funny,” M says. Employees trying new drinks or just picking up a coffee for hydration can lead to a considerable caffeine intake throughout the day—even on days off. “On days I don’t work, I still drink one to four cups a day or I’ll get a splitting headache," M says. “On days that I work, it can be the same to more, but the caffeine doesn’t help with alertness anymore. It’s lost its benefit.”
6. Starbucks employees might “decaf” rude customers.
No one at Starbucks is ever going to tamper with your order with intent to cause harm, but particularly rude customers might be subject to a subversive “decaffing.” That’s when a caffeinated order is swapped out for decaf out of revenge. “I’ve ‘decaffed’ someone once or twice, but it’s a sneaky task that can backfire and I’m too busy to put in the effort to decaf someone unless they’re spit-in-your-face horrible,” M says. “I’ve done it in front of my manager once and the customer was so incredibly horrible, my manager just nodded like she understood.”
7. Starbucks partners are happy to serve your dog a “puppuccino.”
Employees at Starbucks are generally pretty happy to see dogs, an especially common occurrence when working at the drive-thru window. You can ask for—and they may even offer to prepare—a “puppuccino,” a cup full of whipped cream. Just don’t expect them to do any heavy petting. “We are not supposed to touch the dogs for food safety reasons,” M says. “But I’ve definitely thrown on some gloves or run to wash my hands [so I can pet them].” M adds that puppuccinos should be a sporadic treat, as they’re full of sugar and not exactly part of a healthy diet.
8. Starbucks employees know you get confused about the drink sizes.
Starbucks has drawn criticism for using Italian words for their drink sizes. A tall is 12 ounces; a grande is 16 ounces; a venti hot, 20 ounces; a venti cold, 24 ounces; and a trenta (only available for certain drinks), 31 ounces. Owing to confusion or indifference, many customers still use the more common “small, medium, large” terms. If you're wondering whether that irritates partners, the answer is no. “I would say 30 percent of people use our terms and know what they mean,” AJ says. Others use the more common sizes, or whatever size they happen to see on the menu. The problem, AJ adds, is when customers order a size in Italian and then complain they didn’t know what it meant, necessitating a time-consuming change in the order.
9. New Starbucks hires are known as “green beans.”
To become a Starbucks partner, employees have to master a long list of drinks. During that training process, they’re referred to as “green beans.” But how much training they get depends on a store’s staffing. “The training experience can be a crapshoot,” M says. “We’ve gone through understaffed, overcrowded periods where green beans go through a revolving door due to lack of training. [They’re] almost just given an apron and asked to study the standard recipes when they like.” Ideally, M says that green beans are paired up with a senior employee and shadow them during a shift, asking questions and observing drink preparation and customer interactions. M believes proper training correlates with a lower turnover: “The better and longer and more dedicated the training, the less likely we have turnovers.”
10. Starbucks employees want to create a connection with you.
Starbucks partners have a corporate mandate to be friendly. It’s called the “customer connection,” and it’s highly valued by the company. “We are evaluated and scrutinized on our ‘customer connections,’” M says. “We are pushed to greet everyone by name if they’ve come in several times before. Even if we’re working drive-thru, we’re supposed to stop to greet someone entering the café. The cacophony of ‘Hi, welcome’ every time the door opens has startled a lot of customers. It’s almost Pavlovian and robotic, but we get confronted about not doing it multiple times per shift.” M says that unforced interactions are preferable to sticking to the required script. “The only real time I enjoy the customer interaction is when it’s genuine and not the result of my forced ‘Any plans for the weekend?’”
11. Starbucks employees can run out of patience with drive-thru customers.
Unlike most other food and beverage service locations, Starbucks invites customers to customize orders. It’s a dizzying array of options that can take time to sort through when customers order via the drive-thru, and employees have noticed that people can be less than friendly while they wait in the queue. “I think one of the biggest culprits is people are desensitized to drive-thrus,” M says. “You’re not seeing your barista ring you up, one make your food, one make your drink as quickly as possible with sweat pouring down your face, burns on their hands, and their neck kinked.” Oddly, M notices those same people can soften their demeanor when they pull up in person to pay. “My coworkers have noted that a good percentage of people who were rude at the speaker box seem nicer at the window and think it’s funny that these customers seem to take on a new personality when they see us as humans. The same humans who took their order.”
12. Latte art can be tricky for Starbucks employees.
Starbucks partners can do latte art on request, but it’s slightly trickier than at other coffeehouses. “It’s really difficult and a learning curve because of the shape and size of our pitchers,” Maria says. “They are bigger and wider than the regular pitcher so it’s a bit harder to make good milk to do latte art with. So, don’t expect all partners to know how to do latte art. It’s hard!”